Demand-Side Platform

Demand Side Platform (DSP) is a digital advertising tool that provides advertisers with automated ad buying and optimization across multiple ad exchanges. DSPs cater to brands and agencies looking to manage and optimize digital ad campaigns. The Intelify Ads DSP connects to over 50 ad exchanges, providing access to most of the available ad inventory. The platform includes an Intelligent Forecasting Tool that offers detailed analysis of expected impressions and recommends the best ad exchanges to utilize. Advertisers benefit from an Accurate Reporting Dashboard that surfaces real campaign metrics and spend data. With robust targeting capabilities, users can create granular campaigns and ad groups, geo-targeted line items, and leverage audience data for precision target...