The Brafton Content Marketing Platform
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Most Helpful Reviews for The Brafton Content Marketing Platform
1 - 5 of 11 Reviews
Anonymous
11-50 employees
Used weekly for less than 6 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed May 2023
Easy, intuitive project and asset management
Communication with the agency via the platform, the ease of use, the ability to quickly approve or request changes. The use of the calendar/project view is helpful.
CONSNothing, but it would be great if the documents to review were in a more intuitive place.
Rodrigo
Telecommunications, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed April 2023
It enables collaboration and does the job but could be more user friendly
The experience has been good, could be improved with some better UX design I believe. In particular the feedback sometimes is hard to give feedback on the project window. We should also be able to @mention users and receive notifications from within the documents we are reviewing.
PROSI like that we can organize all projects in one place and keep track of what is being done, providing feedback is relatively easy and can be actioned quickly
CONSSome features are not very user friendly unfortunately.
Katie
Computer & Network Security, 11-50 employees
Used weekly for less than 2 years
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed July 2023
Simple Content Agency Project Management
I like that I can easily go in and review/approve content. I can also retrieve content from past projects if needed (though this isn't something I need to do often).I like that I can see exactly who is on the team working on the project and who, specifically, is working on the piece that a particular time, where it is in the process, etc.
CONSThey made some changes to the platform roughly 9 - 12 months ago that make it more difficult to see what exactly I need to review. I liked the way that this was presented previously. It's not a deal-breaker, but kind of annoying.Also, the way that projects progress in the kanban don't always make sense to me. Basically, all of my projects are either "in progress" or "completed", which I generally find unhelpful. It seems to me that projects that we have planned and are more in the planning, research, and analysis stages should stay in "planning" and should only move to "in progress" once an outline/draft is in the works. Finally, there has never been a great way to see in the platform the delivery date of a project. That's being tracked via a separate spreadsheet that our project manager created, which seems to defeat the purpose of the platfrom in large part. There have been struggles to get blog post copy delivered to us with enough time to review and setup/publish by my team's editorial calendar deadlines.
Kaye Anne
Insurance, 2-10 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed April 2023
Very grateful for the outstanding expertise, support and advice of the Brafton team!
The Brafton platform, along with the kind, highly skilled and professional team, have been a dream to work with, and have helped uplift our website and various communication assets, as well as enhance our social media presence. The platform is easy to use, provides a clear a structure of tasks and responsibilities, features a simplified communication and approval process, and enables flexible timelines when required. CivicRisk Mutual is very grateful for having had the opportunity to work with Brafton and thank the entire team, both past and present, for the wonderful experience. We would have no hesitation in highly recommending your services to others.
CONSThere is nothing we didn't like about the Brafton platform.
Amit
Legal Services, 201-500 employees
Used weekly for less than 12 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed April 2023
Review of Brafton Platform
I am very happy with the platform, and it has allowed us to keep on top of our projects and tasks that we have worked on with the Brafton team.One thing i would like to see is the results of our campaigns somewhere within the platform.
PROSIt is very easy to use, and i can quickly and clearly see the projects and tasks we have in progress and that are upcoming.
CONSI have had a few bugs using the platform over the past few months, where i am either unable to access the platform or no data shows.