# MediaMath Software Reviews, Demo & Pricing - 2026

> Review of MediaMath Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/data-management/mediamath-profile

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MediaMath

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Overview

[Reviews](https://www.softwareadvice.com/data-management/mediamath-profile/reviews/)

# MediaMath 2026: Benefits, Features & Pricing

Wondering if MediaMath is right for your organization?

Our Demand Side Platform (DSP) Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   User Reviews
    

## Overview

MediaMath

4.6

[(11)](https://www.softwareadvice.com/data-management/mediamath-profile/reviews/)

Pricing

Pricing available upon request

### About MediaMath

MediaMath is a cloud-based solution that helps businesses manage operations related to marketing, audience segmentation, digital advertising and more on a unified portal. The built-in terminalone platform enables organizations to create, launch and manage marketing campaigns and configure targeting, optimization, media and other aspects.

MediaMath includes a consumer segmentation functionality, which allows marketing professionals to utilize data from various brands, partners and external applications to design personalized advertisements campaigns. It offers a host of features such as identity management, brand safety, multi-channel marketing, a self-service portal, and more. Additionally, marketers can use dynamic creative optimization (DCO) technology to run advertisements across CTV, mobile, Digital out-of-home (DOOH) and other devices.

MediaMath lets managers import website interaction and customer behaviour metrics to optimize ads and marketing campaigns. Pricing details are available on request and support is extended via phone, email and other online measures.

Wondering if MediaMath is right for your organization?

Our Demand Side Platform (DSP) Software selection experts can help you in 15 minutes or less.

## MediaMath User Interface

## Popular MediaMath Alternatives

Main Product

MediaMath

4.6

[(11)](https://www.softwareadvice.com/data-management/mediamath-profile/reviews/)

Ratings Breakdown

-   4.55Ease of use
-   4.40Value for money
-   4.67Customer support
-   4.64Functionality

Pricing

Available upon request

Get Price

Alternative Product

[BlueConic](https://www.softwareadvice.com/product/453098-BlueConic/)

4.3

[(16)](https://www.softwareadvice.com/product/453098-BlueConic/#reviews)

Ratings Breakdown

-   3.88Ease of use
-   3.88Value for money
-   4.31Customer support
-   4.31Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Apteco Orbit](https://www.softwareadvice.com/bi/apteco-orbit-profile/)

4.7

[(10)](https://www.softwareadvice.com/bi/apteco-orbit-profile/#reviews)

Ratings Breakdown

-   4.60Ease of use
-   4.88Value for money
-   5.0Customer support
-   4.60Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Salesforce Data Cloud](https://www.softwareadvice.com/customer-data-platform/salesforce-data-cloud-profile/)

4.1

[(9)](https://www.softwareadvice.com/customer-data-platform/salesforce-data-cloud-profile/#reviews)

Ratings Breakdown

-   3.67Ease of use
-   3.63Value for money
-   3.67Customer support
-   4.11Functionality

Pricing

Available upon request

Get Price

Alternative Product

[DESelect](https://www.softwareadvice.com/marketing-planning/deselect-profile/)

4.6

[(37)](https://www.softwareadvice.com/marketing-planning/deselect-profile/reviews/)

Ratings Breakdown

-   4.51Ease of use
-   4.48Value for money
-   4.89Customer support
-   4.51Functionality

Pricing

Starting at $750.00 per month

Get Price

Alternative Product

[Mortar](https://www.softwareadvice.com/demand-side-platform/mortar-profile/)

4.6

[(5)](https://www.softwareadvice.com/demand-side-platform/mortar-profile/#reviews)

Ratings Breakdown

-   4.60Ease of use
-   4.60Value for money
-   5.0Customer support
-   4.80Functionality

Pricing

Starting at $119.00 per month

Get Price

## MediaMath Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## MediaMath Features

-   Popular features found in Demand Side Platform (DSP)
    
    Ad Inventory Management
    
    Audience Targeting
    
    Bidding Strategies
    
    Customer Segmentation
    
-   More features of MediaMath
    
    A/B Testing
    
    Ad Network Integration
    
    Advertising Management
    
    API
    
    Campaign Management
    
    CRM
    
    Customer Database
    
    Customer Journey Mapping
    
    Data Analysis Tools
    
    Data Capture and Transfer
    
    Data Extraction
    
    Data Import/Export
    
    Data Mapping
    
    Data Migration
    
    Data Profiling
    
    Data Storage Management
    
    Data Synchronization
    
    Data Transformation
    
    Data Visualization
    
    Display Ad Management
    
    Drip Campaigns
    
    For Advertising Agencies
    
    Multi-Channel Marketing
    
    Multiple Data Sources
    
    Predictive Analytics
    
    Real-Time Analytics
    
    Real-Time Data
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    ROI Tracking
    
    Workflow Management
    

## MediaMath User Reviews

Overall Rating

4.6

Ratings Breakdown

5

64%

4

36%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.5

Value for money

4.4

Customer support

4.7

Functionality

4.6

Francis P.

Verified reviewer

Internet

501-1000 employees

Used daily for more than 2 years

Review source

Reviewed February 2019

Great DSP for agencies

4

Mediamath has been great for us. Its a must have DSP because of their tremendous reach and the exclusive deals they have. However, I recommend complemeting the use of Mediamath with more DSPs as well.

Ratings Breakdown

4

Ease of use

4

Value for money

4

Customer support

5

Functionality

Pros:

Mediamath is very easy to use. The product keeps evolving. They have great integrations with exchanges, SSPs and DMPs. Campaign management and workflow is really simple and the results are good, meaning their algorithm is pretty skilled at valuing how much to pay for each impression

Cons:

Creative integration is a pain. Should be easier. The reporting feature is not very good. Seems like to get real insights you need to download the data and analyze on Excel. Its not easy to do it directly from the platfrom.

Read More

VR

Verified

Reviewer

Internet

51-200 employees

Used weekly for more than 2 years

Review source

Reviewed February 2019

User-friendly DSP with a lot of great features

4

We use MediaMath to buy programmatic ad space in a smart, efficient, and cost-effective way. Instead of buying with publishers directly, we but through MediaMath in an automated way to increase our ROI and have more detailed targeting and therefore reach exactly the people we want to reach. It gives us the opportunity to eliminate wast impressions significantly and focus our RTB efforts to the right audiences.

Ratings Breakdown

4

Ease of use

5

Functionality

Pros:

In comparison to other DSPs, MediaMath is especially user-friendly and makes it easy to navigate through for both new and experienced users. It makes it possible to scale business up easily and is especially interesting for companies working on a global scale as MediaMath has great international representation. If I had to decide to use 1 DSP moving forward, it would definitely be MediaMath as it combines very easy and efficient work flows with all features you need in a DSP.

Cons:

Integrating 3rd party data can be challenging, especially when coming for different data sources. Fixing this challenge would allow MediaMath to stand out even more compared to competitors.

Read More

JP

Johnna P.

Verified reviewer

Legal Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed August 2021

MediaMath Review

4

I have had a positive experience with MediaMath and would recommend to others

Ratings Breakdown

5

Ease of use

4

Functionality

Pros:

MediaMath has a lot of audience targeting capabilities and the billing/invoice process is seamless - this is actually why we switched from DV360 to MediaMath.

Cons:

Integrating third party data can be challenging and is the only callout i have against other DSP platforms

Read More

HC

Hannah C.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 12 months

Review source

Reviewed September 2021

Hannah's Review

5

I like it and the training was useful.

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

I like that this software has so many areas and items to watch analytics.

Cons:

It can be seen as a little confusing to new users.

Reasons for choosing MediaMath

Because of the many amenities

Reasons for switching to MediaMath

Media Math had better support teams

Read More

KL

Kay L.

Verified reviewer

Legal Services

2-10 employees

Used daily for more than 2 years

Review source

Reviewed August 2021

Incredible platform with great support and wonderful training tools

5

overall we used this awhile ago and then had to switch for self-management restrictions. this has since been fixed and we implemented immediately

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

the best thing about this platform is the customer support and the training materials provided for everyone on the team.

Cons:

nothing that we have noticed so far. 10/10 recommend.

Reasons for switching to MediaMath

DV360 had bad customer support

Read More

AD

Alexander D.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed February 2022

Solid DSP Option

5

It is a lot more user-friendly than something like DV360 and their customer service is amazing!

Ratings Breakdown

5

Ease of use

5

Customer support

4

Functionality

Pros:

Our MediaMath Rep \[Sensitive Content \] is so responsive and helpful. There have been times where we encountered an issue and he was able to schedule a call that day to help troubleshoot the issue.

Cons:

I'm unsure if this is the same across other DSP's but I have noticed that when we select audiences from multiple audience providers the CPM's go up considerably. So expect to spend more if you need to utilize multiple audience providers

Read More

Mohamed E.

Verified reviewer

Transportation/ Trucking/ Railroad

11-50 employees

Used daily for less than 6 months

Review source

Reviewed August 2021

Very nice DSP

5

Ratings Breakdown

4

Ease of use

4

Value for money

5

Customer support

4

Functionality

Pros:

Its integrated with a lot exchanges so flexible and easy to use , so good . the management and workflow is very good there and having so much satisfying results for the programmatic market

Cons:

Integrating 3rd party data is tough to manage, especially when we need to deal with many different data sources but it's good for branding

Read More

Kimberly S.

Verified reviewer

Internet

5001-10000 employees

Used daily for less than 6 months

Review source

Reviewed November 2018

Best Self serve DSP on the market

4

With Mediamath I am increasing the reach of my programmatic campaigns and I am able to get unique inventory not available on other DSPs.

Ratings Breakdown

5

Ease of use

4

Value for money

4

Customer support

5

Functionality

Pros:

Its integrated with a lot exchanges. Its easy to use. Set up and reporting are easy to use.

Cons:

Reporting lacks granularity. Not recommended for performance, only good for branding. Not a lot of DMP options.

Read More

AL

Alec L.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed February 2022

Solid DSP For Programmatic Display Advertising

5

Ratings Breakdown

5

Ease of use

5

Functionality

Pros:

Simple, easy to use, and has a much easier process for uploading creatives.

Cons:

Reporting opportunities can always improve.

Read More

BN

Brandon N.

Verified reviewer

Health, Wellness and Fitness

10000+ employees

Used weekly for less than 12 months

Review source

Reviewed May 2019

Makes Placing Display Ads A Breeze

5

Ratings Breakdown

3

Ease of use

4

Functionality

Pros:

Recently used MediaMath via a 3rd party vendor. Placing Display ads has never been so easy

Cons:

Placing pixels on the site can be confusing, but overall love this product

Read More

Showing 1 - 10 of 11 Reviews

[See All Reviews](https://www.softwareadvice.com/data-management/mediamath-profile/reviews/)

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