---
title: "Zapier Software Reviews, Demo & Pricing - 2026"
description: "Review of Zapier Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/workflow/zapier-profile/"
page_type: "product"
language: "en"
---

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Zapier

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Overview

[Reviews](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)[Alternatives](https://www.softwareadvice.com/cloud-management/zapier-profile/alternatives/)

# Zapier Review

From $29.99-$103.50/month Free version 14-day free trial 4 plans

Wondering if Zapier is right for your organization?

Our Integration Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pros and Cons
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Zapier

4.7

[(3082)](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)

Pricing

Starting at $29.99 usage based per month

### About Zapier

Zapier is a cloud-based workflow automation platform that serves individuals, small businesses, and large enterprises across marketing, sales, HR, finance, IT, customer support, and operations teams. It connects 9,000-plus apps using a trigger-and-action model, letting users build automated workflows without coding.

Core features include a no-code visual editor, multi-step workflows with filters, paths, loops, and scheduling, plus Tables (a no-code database), Forms, and Canvas for visual diagramming. AI tools allow users to add AI-powered steps, build autonomous agents, and auto-enrich database records. Developers can insert custom JavaScript or Python directly into workflows. An embedded automation option lets software companies add automation to their own products without building integrations.

Enterprise features include SSO, SCIM, advanced admin permissions, centralized access control, connection event logs, and compliance with SOC 2 Type II, SOC 3, GDPR, and CCPA standards. Teams can collaborate through shared workspaces, granular folder permissions, and approval flows for workflow changes.

Zapier is accessible via any web browser. A free plan is available, with paid tiers...

covering Professional, Team, and Enterprise needs. Support is provided through a knowledge base, email, and community resources.

Do you work for Zapier? [Manage this product listing](https://www.g2.com/products/zapier/claim_requests/new?auto=true)

Wondering if Zapier is right for your organization?

Our Integration Software selection experts can help you in 15 minutes or less.

## Zapier User Interface

## Popular Zapier Alternatives

Main Product

Zapier

4.7

[(3082)](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)

Ratings Breakdown

-   4.35Ease of use
-   4.34Value for money
-   4.33Customer support
-   4.59Functionality

Pricing

Starting at $29.99 per month

Get Price

Alternative Product

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4.6

[(6120)](https://www.softwareadvice.com/marketing/monday-com-profile/reviews/)

Ratings Breakdown

-   4.49Ease of use
-   4.28Value for money
-   4.43Customer support
-   4.45Functionality

Pricing

Starting at $9.00 per month

Get Price

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4.4

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Ratings Breakdown

-   4.08Ease of use
-   4.28Value for money
-   4.20Customer support
-   4.44Functionality

Pricing

Starting at $7.91 per month

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4.5

[(13735)](https://www.softwareadvice.com/project-management/asana-profile/reviews/)

Ratings Breakdown

-   4.38Ease of use
-   4.40Value for money
-   4.33Customer support
-   4.38Functionality

Pricing

Starting at $10.99 per month

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-   4.53Ease of use
-   4.55Value for money
-   4.31Customer support
-   4.32Functionality

Pricing

Starting at $5.00 per month

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Ratings Breakdown

-   4.47Ease of use
-   4.62Value for money
-   4.60Customer support
-   4.62Functionality

Pricing

Starting at $800.00 per year

Get Price

## Zapier Pros and Cons

We analyzed 3,082 verified reviews for Zapier to find out what actual users really think.

Select to learn more

Streamlined Workflow Automation

With Zapier, users can automate repetitive tasks and workflows across multiple apps, reducing manual work and minimizing errors. Its no-code interface makes setting up automations accessible, helping teams boost efficiency and focus on more strategic activities.

Broad App Integration Options

Zapier offers an extensive range of integrations, allowing users to connect thousands of apps and platforms without needing technical expertise. Its wide compatibility makes it easy to link tools that don’t natively integrate, saving time and reducing the need for custom development.

Linking Disparate Software Tools

Zapier enables users to connect a vast array of software and services, even those without direct integrations. This connectivity helps keep data in sync, bridges gaps between platforms, and simplifies processes by allowing information to flow automatically between tools.

Cost And Plan Limitations

Many users find Zapier’s free plan restrictive, with limited features and single-step zaps. Advanced workflows and higher task volumes require paid plans, which can become expensive for individuals or small businesses needing more robust automation.

Zap Reliability And Complexity

Managing and troubleshooting zaps can be challenging, especially with complex or multi-step automations. Users report issues with zaps breaking, errors that are hard to diagnose, and occasional difficulties in maintaining or editing existing zaps.

Steep Learning For Beginners

New users often face a steep learning curve when setting up automations in Zapier. The platform can be confusing without prior experience, and documentation or tutorials may not always provide enough guidance for non-technical users.

## Zapier Pricing and Plans

Starting price: $29.99 per month

Free Trial

Free Version

Free

$0.00

flat rate, per month

Plan includes:

-   Zapier automation platform
-   Unlimited Zaps
-   Two-step Zaps
-   AI power-ups

Professional

$29.99

usage based, per month

Plan includes:

-   Multi-Step Zaps
-   Unlimited Premium Apps
-   Webhooks
-   Email support

Team

$103.50

usage based, per month

Plan includes:

-   Unlimited Users
-   Shared workspaces
-   Shared app connections
-   Premier Support
-   SSO add-on

Enterprise

Pricing available upon request

Plan includes:

-   Advanced admin permissions and app controls
-   Annual task limits
-   Observability
-   SAML SSO
-   Designated Technical Support

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Zapier Features

-   Popular features found in Integration
    
    API
    
    Configurable Workflow
    
    Dashboard
    
    Data Connectors
    
    Data Extraction
    
    Data Import/Export
    
    Data Management
    
    Multiple Data Sources
    
    Reporting/Analytics
    
    Third-Party Integrations
    
    Web Services
    
    Workflow Management
    
-   More features of Zapier
    
    Access Controls/Permissions
    
    Accounting
    
    Accounting Integration
    
    Activity Dashboard
    
    Application Management
    
    Business Process Automation
    
    Collaboration Tools
    
    Compliance Management
    
    CRM
    
    Database Support
    
    Data Integration
    
    Data Security
    
    Deployment Management
    
    Drag & Drop
    
    eCommerce Management
    
    Email Management
    
    ERP integration
    
    ETL
    
    Forms Automation
    
    For No-Code Development
    
    Integration Management
    
    Integrations Management
    
    Monitoring
    
    No-Code
    
    Payroll Management
    
    Point of Sale (POS)
    
    Pre-built Connectors
    
    Process Modeling & Designing
    
    Project Management
    
    QuickBooks Integration
    
    Real-Time Notifications
    
    Rules-Based Workflow
    
    Sales Management
    
    Single Sign On
    
    SMS Messaging
    
    Social Media Integration
    
    SSL Security
    
    Task Management
    
    Templates
    
    Usage Tracking/Analytics
    
    User Management
    
    Visual Modeling
    
    Website Integration
    
    Workflow Configuration
    

## Zapier Integrations

Gmail

Integration rated 4.7 from 87 reviews

Slack

Integration rated 4.9 from 84 reviews

ActiveCampaign

Integration rated 4.6 from 54 reviews

HubSpot CRM

Integration rated 4.8 from 52 reviews

Google Calendar

Integration rated 4.8 from 48 reviews

Google Drive

Integration rated 4.8 from 47 reviews

See all 217 integrations

## Zapier User Reviews

## Zapier customer ratings

- Overall rating: 4.7/5
- Total reviews: 3,082

### Rating distribution

- 5 stars: 2,213 reviews (72%)
- 4 stars: 741 reviews (24%)
- 3 stars: 98 reviews (3%)
- 2 stars: 17 reviews (1%)
- 1 star: 13 reviews (0%)

### Secondary ratings

- Ease of use: 4.3/5
- Value for money: 4.3/5
- Customer support: 4.3/5
- Functionality: 4.6/5

---

### Used for over two years, still great to use

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 501-1000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: September 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

So easy to integrate with other platforms. Makes tracking form submissions so easy with lots of customization options available.

#### Cons

I wish there were more internal reporting options. We mostly rely on third-party integrations for metrics evaluations

---

### Automation glue that quietly connects our property management tools

- Overall rating: 5/5
- Reviewer: Kartikeya G.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: April 2026
- Review source details: This review was submitted organically. No incentive was offered

Overall, Zapier has become a quiet but important part of how we run Minikaal—handling the repetitive connective work between our property, accounting, and collaboration tools so the team can focus on higher‑value tasks. I’d recommend it to other small property management and service businesses that juggle several cloud apps and want automation without hiring a developer or maintaining custom scripts.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

The biggest pros are the huge integration library, the no‑code editor, and the reliability for simple workflows. It’s straightforward to build basic Zaps off common triggers (new email, new row, new form entry, etc.), and we appreciate being able to start from prebuilt templates and then adjust them for our property management use cases. For a lean team, that means we can “hire automation” instead of hiring another admin just to move information between systems.

#### Cons

On the downside, pricing does ramp up as you add more Zaps and volume, and you have to watch task counts if you’re connecting multiple apps across a growing portfolio. More advanced workflows can also get complex to debug—especially when there are conditional steps or multiple branches—and support/documentation sometimes require a bit of digging when something breaks

#### Reasons for choosing Zapier

Zapier offered the best mix of integrations, maturity, and ease of use for a small property management team, so I could automate real workflows without a big IT project.

---

### Connect any app together with ZAP

- Overall rating: 4/5
- Reviewer: Filip S.
- Verified reviewer: Yes
- Industry: Higher Education
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: September 2026
- Review source details: This review was submitted organically. No incentive was offered

First thing I am thinking when I need to connect multiple apps online for my business is Zapier even Ai tools (MCP) is starting to become my first solution.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Apps list that you can connect is like no any other competitors. You can almost connect anything you already use.

#### Cons

Sometimes starting ZAP-s you need to be technical because connections are not straight forward but when they work it is rewarding.

---

### We lost money because of zapier

- Overall rating: 1/5
- Reviewer: Francois K.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2025
- Review source details: This review was submitted organically. No incentive was offered

We lost revenues because of the 2025-10-20 incident. Zapier was unavailable during all the day and doesn’t want to refund. We are clients since 2020 and this is not acceptable.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Cons

I don't like the support and i can't reply to this question. I'm Writing a bad review about my recent experience.

#### Reasons for choosing Zapier

we were beginners in 2020 regarding automations.

#### Reasons for switching to Zapier

zapier is very expensive and the support doesn't care about customer loyalty.

---

### Save time + automate your manual processes with Zapier!

- Overall rating: 5/5
- Reviewer: Ali B.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used monthly for more than 2 years
- Reviewed: June 2026
- Review source details: This review was submitted organically. No incentive was offered

We set up Zapier often for clients to trigger marketing or project management operations. Our clients love how easy it is to connect softwares and it saves them manual entry time!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Zapier makes it easy to create custom automations that solve complex problems cost effectively! Their AI helps cut time building automations by 75%! I also appreciate that their AI helps troubleshoot zaps! My favorite feature is that you can actually explore your Zap runs and Zapier will show you successful runs or why a Zap failed. This has made troubleshooting so easy for clients!

#### Cons

I have had issues with software API blocking Zap's effectiveness. AI did help me create a work around to still create the automation we needed.

#### Reasons for switching to Zapier

Automations available in the actual software were not as complex as what Zapier can provide

---

### The digital nervous system

- Overall rating: 5/5
- Reviewer: Brad K.
- Verified reviewer: Yes
- Industry: Information Services
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2026
- Review source details: This review was submitted organically. No incentive was offered

An absolute must-have software for any entrepreneur in the information services sector. Zapier allows me to run Gigawatt.ai with enterprise-level agility without hiring a dedicated integration engineering team.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The breadth of their integration catalog is unmatched. You don't need to write a single line of code to build multi-step workflows, allowing us to test and launch new operational processes in record time.

#### Cons

Subscription costs can escalate rapidly once your automated task volume increases. handling errors on highly complex workflows requires a learning curve to prevent data drops along the way.

---

### My favorite tool for automating repetitive tasks

- Overall rating: 5/5
- Reviewer: Lilyana M.
- Verified reviewer: Yes
- Industry: Human Resources
- Company size: 201-500 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: September 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

excellent automation possibilities, connects many applications together, saves me time on repetitive administrative work, easy creation of automated workflows, useful for transferring information between different tools, helps reduce manual data entry.

#### Cons

some advanced automations can be difficult to configure, pricing can become expensive as usage increases, troubleshooting an automation sometimes requires patience, and a poorly configured workflow can create unexpected results.

---

### Simple, app collaboration

- Overall rating: 4/5
- Reviewer: joey A.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used weekly for less than 2 years
- Reviewed: September 2026
- Review source details: This review was submitted organically. No incentive was offered

zapier is useful for connecting business tools and automating routine tasks without building a custom integration. It offers a flexible way to move information between apps, although getting a workflow right can take some testing.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

A broad selection of app connections and the ability to build useful automations without extensive technical knowledge.

#### Cons

Costs can grow as usage increases. More complex workflows take time to troubleshoot, and available actions vary by app.

---

### Zapier review

- Overall rating: 5/5
- Reviewer: cortney k.
- Verified reviewer: Yes
- Industry: Arts and Crafts
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: August 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We love using zapier for workplace automations and it was super easy to set up and get automated with our workflows!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

zapier has been so helpful for workplace automations. we use it super often within our business and it’s great.

#### Cons

It’s a little bit harder if you aren’t tech savvy but the customer service is super wonderful and helpful.

---

### Easy to use but runs into many errors

- Overall rating: 4/5
- Reviewer: Marie H.
- Verified reviewer: Yes
- Industry: Online Media
- Company size: Self-Employed
- Product usage: Used daily for less than 6 months
- Reviewed: August 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

It was overall quick to set up and there are lots of help tutorials available online to help when you get stuck with setup.

#### Cons

My integrations have errors almost daily. I will get so many notifications that a zap had an error (and I run a very small business).

---

Showing 1 - 10 of 3082 Reviews

[See All Reviews](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)

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