BuzzBoard Software


BuzzBoard is a cloud-based business intelligence tool that analyzes business data to produce business profiles within a user’s target market and generate potential leads. BuzzBoard offers dashboards and scorecards, data mining, online analytical processing and report writing. It is suitable for small and midsize businesses across all industries.

BuzzBoard helps users to create profiles of businesses that include data on a business’s product offerings and the tools they are currently using. Users can review the tools each business currently has to identify potential gaps in product offerings. Each opportunity is scored based on a range of factors including business size and potential readiness to purchase new products.

BuzzBoard also offers consumer, market and industry reports which help users supplement pitch decks with data for prospects. Users can also receive alerts to changes in customers' businesses.

Subscription and per-seat pricing is available. Support is offered over the phone, via chat and email.

 

 



82 Reviews of BuzzBoard

Overall rating

4.28 / 5 stars

Filters:

Showing 1 - 20 of 82 reviews

November 2017

Johnny from Nexstar Media Group

Company Size: 10,000+ employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

Buzzboard is a great tool for an upfront site audit & basic SEM/ display advertising stats.

Pros

The site audit is the most valuable feature. From meta data to social media interaction it is very detailed with what a site is good at and what it lacks. Being able to pull some of the most popular business listings is an easy avenue to conversation with how a business is found.
As a tool, this is a very well rounded service. It doesn't delve too deep in any one direction, but new features are being rolled out to allow this, such as SEM keyword performance and site retargeting pixels. The support team is very helpfl with adding or improving features upon request.
This is a must use tool for digital marketers.

Cons

The UI is a bit laggy and sometimes glitchy, but that is understandable considering the amount of processing involved. As long as you have a little patience it is not a dilemma.

January 2018

Ravi from OATI

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

4 of 5

Functionality

3 of 5

January 2018

Positive Energy in team with Information.

The information the product gave us generated many leads and it is helping the organisation to grow. We have a customer friendly interface in the buzzboard. I hope it comes up with new things soon.

Pros

I like the ease of use the best about Buzzboard. It's super user friendly and provides a wealth of information. It's especially helpful in creating a pipeline. I have set up for one of my team to use it and there are positive vibes about the product.

Cons

Not good android experience, It would be nice if there were a little more in depth information on spending levels. I have to make that information for myself using the data.

November 2017

Anonymous

Verified Reviewer

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

November 2017

Brilliant! Perfect for the complete prospecting process.

efficiency and results!

Pros

So much in one login! The development of the software in recent times has been awesome.
I love the competitor reports. Thanks

Cons

The Menu still needs some refining as simple things like where you can type in the fields etc.
The alignment of the typical phone numbers to the Australian phone number listings would be great.
Also the need to be able to add more Australian directories would be great, thanks

February 2019

Anonymous

Verified Reviewer

Company Size: 501-1,000 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

5 of 5

February 2019

BuzzBoard 101

My over all experience has been an A++. We have a variety of options at Hearst Media and I only use buzz board. It is the only tool I find gives me exactly what I am looking for.

Pros

After learning how to use it properly, I fell in love with the capabilities buzz board offers. When searching for advertisers in my area, I can narrow my search down to just about any type of business, size, and budget that I want to prospect. I have used buzz board every time I prospect now. It is definitely worth my time.

Cons

I don't really have a con. I guess the biggest challenge was learning how to properly and efficiently use the tool. That comes with anything new, though. No complaints on my end.

November 2017

Anonymous

Verified Reviewer

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

4 of 5

November 2017

Software is easy to learn, full of data to share with client and where holes may be, icebreaker

prospects lists, verticals to go after, scoring system to help identify the lower hanging fruit

Pros

Gives a good starting piece to make an appointment and share with client some holes they have. If they have these holes what others do you have as well and this is a great opening to do a Q&A and uncover more needs.

Cons

Sometimes the data is not always accurate. Sometimes I have had people say they have mobile and the report says they don't. It shows they don't have PPC/Adwords but they do.

February 2019

Sarah from Salem Media Group

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

4 of 5

Customer support

4 of 5

Functionality

4 of 5

February 2019

How Buzzboard helps me.

I love this product. It gives you a great place to start a conversation and quickly access what a client needs to do as a first step.

Pros

I like that it give you the positives and the negatives to share with a client to get appointments. Being able to cold call a prospect and say hey you are doing xyz fantastic, really helps seal the deal.

Cons

I think my only con is that I am still getting used to how the format has changed. That is on me. I am also not crazy about finding prospects through Buzzboard.

November 2017

Donna from Hearst Media

Company Size: 10,000+ employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

4 of 5

November 2017

Overall very good - sometimes the system is slow but I believe that is on our servers' end

Better information on customer's marketing currently and where I need to take the conversation

Pros

I like the listing claiming and the addition of the Ads or Spyfu-like information. They helps me quickly understand if they are paying for other advertising

Cons

Sometimes I find that it runs slowly, although that may be a function of our computers. The customers tend to get a bit impatient when I am running a live demo so that can be a negative at times. Everything else is as expected

November 2017

Teresa from Hearst, Bay Area

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

I love the information I get from Buzzboard, and how that show potential clients how we can help.

Increased Sale

Pros

The pros are the ease of use. The information I can use, and the format it is displayed on. I love that I can email the report to the prospect, I know if they read it, all around a great product.

Cons

I'm not sure what to do with the "consumers" portion of the software. It is the first thing that shows up and I'd like a way to take advantage of the information you provide. This is clearly a user error, but I'm left speechless when this portion of the report comes up.

January 2018

Anonymous

Verified Reviewer

Company Size: 501-1,000 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

4 of 5

Customer support

3 of 5

Functionality

4 of 5

January 2018

Software makes easy track lot of digital information in one location.

Helps with understanding a particular business and their competition.

Pros

It's quick and easy to use and displayed in a way that's easy for our clients to understand.
It reports about a given company that gives one a comprehensive report of their Digital Representation.

Cons

Software is slow.
Information is sometimes inaccurate.
there are a lot of extra steps while building presentations that make it more difficult than it should be.

November 2017

Anonymous

Verified Reviewer

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

Great Experience, Valuable Information

Pros

I like that I can pull all the information I need for my customers in a few easy steps. It allow me to have a basis for our strategy meeting.

Cons

The information can some times be skewed so it presents a challenge when the client disagrees with the information

November 2017

Shawn from Hearst Newspapers

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

Love Buzzboard. Our organization has been using this tool for several years.

Pros

The flexibility. There is so much information, you have endless options on what to show customers in order to get the conversation started. The team we work with steps up to the plate every time we come up with a new request. Highly recommend this company and software.

Cons

There are times when the system glitches. It's not often, but has happened on occasion. Train your sales staff to be patient when this happens and you will be fine.

November 2017

Leonard from Sinclair Broadcast Group

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

One of the easiest tools to use. Every digital appointment I have uses an Buzzboard report.

Pros

Competitive information is very valuable when showing an clients how they rank among there competition.

September 2017

Jay from Cox Media Group

Review Source: Capterra


Ease-of-use

2 of 5

Value for money

5 of 5

Customer support

4 of 5

Functionality

4 of 5

September 2017

You it for work in sales

Pros

Use for strong talking points with clients. Buzzboard allows me to do research in advance of meeting with a client and provides talking points to bring up with them in a manner that shows I did my homework.

Cons

It is not super user friendly or intuitive. The interface could be much better. At times it is very clunky to use and you aren't sure where to click to get where you want.

November 2017

Brittany from Hearst Media / Express News

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

Great tool!

I'm able to utilize this on sales appointments with potential clients to show them an overview of their digital presence. It helps me have ONE place to diagnose their weak points in their digital strategy, versus flipping through multiple screens/pages during my presentation.

Pros

I like that it evaluates a potential client's entire online presence, including their listings, social media, SEM, SEO, etc...

Cons

I have not yet seen great analysis of a potential client's SEO through the tool. It doens't seem very in-depth, or perhaps I am not using it correctly to evaluate certain keywords?

September 2017

Kent from The High Road Agency

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

September 2017

Great value add as a prospecting tool. Thank Buzzboard!

Tremendous helpful tool for prospecting

Pros

Love the digital audits as it opens many doors into new prospects. Plus, I like the objectivity of the analytics that prove how well or poorly a businesses online health may be.

Cons

It's a bit clunky to find existing profiles if you want to update. I also would like it if the online audits mirrored the detailed summary report.

October 2017

Maria from Houston Chronicle

Company Size: 501-1,000 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

3 of 5

October 2017

It's the most quick and informational tool to show clients where they can improve online.

Getting clients listening to what your offer is.

Pros

At a glance, it's easy to find out what is missing and where the gap is. Everyone I show their results to are really engaged with the overall details.

Cons

At the beginning, hard to figure out where to start to get what information. (Add Prospect)
Also, when you print, it doesn't print all the information you need.

November 2017

Eric from Sinclair Broadcast Group

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

4 of 5

November 2017

I use it for giving my clients and prospects an internet presence score and ID areas to improve.

Pros

I like the ability to prospect and get an inside look at a business' web presence. It helps me to position myself as an expert.

Cons

Many of the listings are old and the businesses closed. There is also a larger deviation than I'd like on what is actually being done on social media or SEM than I would like.

September 2017

Aimee from Cox Media Group

Review Source: Capterra


Ease-of-use

2 of 5

Value for money

4 of 5

Customer support

3 of 5

Functionality

3 of 5

September 2017

Valuable insights

Competitor data, finding businesses within a determined radius, pre-qualifying a business based on a set of attributes, such as doing SEM and if so what the top performing ads are.

Pros

Very robust in terms of evaluating a client's online presence/health as well as the overall structure of the website in terms of enough content, properly tagged and findable online. I also love the competitor data and how you can compare multiple businesses to each other and illustrate to the business owner how important their online presence is and who in terms of competition is beating them.

Cons

I find that the SEM data is very inaccurate as well as the mobile or responsive design evaluation.

July 2017

Liz from Travel Media group

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

July 2017

Sometimes has errors on NAP score, or propblems loading after i have built an entire presentation

Pros

easy!! I can pull up and edit prospects pretty quickly. it makes my job easier than having to use a powerpoint.

Cons

errors, or problems loading. At times i have to start all over after i have built an entire presentation because the information is not loading.

December 2017

Derek from Hearst Media Services

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

4 of 5

Functionality

5 of 5

December 2017

A great tool that impresses clients and prospects. Helps business identify online problems areas.

Pros

Quick and ease of use. Buzzboard takes some of the ease out of doing a needs assessment when you first meet with a client.

Cons

Although this is a very helpful tool sometimes there are errors. For instance the report may say a prospect doesn't have a facebook page when they actually do.