I love snapchat for sharing content with my specific friends and to talk gossips as it do not allow snapshots and auto delete stories and messages.

SnapChat is one of the most popular social media app especially among the youth. You can share your photo and video stories on it with your friends either from gallery or shot in app which auto disappers after 24 hours. It has a huge variety of filters through which you can modify your photos and videos. Apart from friends stories, it also host public channels with interesting content under discover tab. You can subscribe to a channel that you like to get regular updates of their stories. You can also see stories of people who made their stories public, and that too by choosing location on map to view public stories from a specific region. Its messenger offers a high degree of privacy to your messages and the messages auto disappears after being seen. Also you get notification if someone takes a screenshot of your stories ir messages.

Though its very popular among youth, still you don't find a lot of your contacts on it to connect with. Also though it alerts in case of a screenshot being taken, it fails to notify if a user start screen recording and then open it.

Snapchat is a multi-purpose platform that is both used for advertising and can be used for election campaigns. You can also follow the page of your favorite brand or celebrity. Overall, it is good for advertising a product or service, but you can not expect a serious professional business platform or professional messenger, and its facilities are very good in itself.

Reaching audiences from specific demographic and desired locations for advertisement and campaigns is unique feature for this range simple platform. It has more of the capabilities of a social media platform than just being a messenger. Advertising facilities and launching advertising campaigns in geographical areas and specific areas, as well as attracting audiences based on data are also good. Sending temporary stories with 24-hour credit is great, users have an ID and no need to share a mobile number. For example, for an event or concert, you can easily target the audience in a specific area and send them ads.‌ The same is true for election campaigns. Using powerful and creative filters for images and videos is very attractive and good.

The disappearance of messages and the possibility of sending and receiving disposable messages is very childish and unprofessional, and this is the only reason why it cannot be used for new commercial purposes. Due to its design and structure, most of the real audience of this application are people under 18 years old, and fewer adult and business audiences work with this app, and therefore the market has a limited and specific target, and I wish to include these features in a separate version with commercial capabilities. To add a serious adult and business audience.

Great app with lots of Great filters and love it.

Interface is simple and easy to use. Easy registration and it was super easy to me. Availability of lots of filters are I'm most loving feature. Also I was able to find my contacts through Snapchat without searching them like others. Love it.

Nothing. Snapchat is an amazing social media tool that I'm still using

Overall it is more for the young people or scollars that will use snapchat

Only die funny faces you can make with this platform

Not very user friendly for me and the age that I am in