Zopto is a comprehensive and full automation tool for LinkedIn, we used it to scale up our sales development operations from 0 to 100 in just 2 weeks.

Zopto empowered us to build and scale our sales development operations in a short period of time and with a very small team. The amount of campaigns you can run is unlimited so it allowed doing many A/B testing for different messaging and strategies.

There's nothing we didn't like :-) The customer support is also great.

This is driving engagement with potential clients, and expanding my LinkedIn network. The Business relevance is simple - as a new business, it is critical to have a solid RELEVANT base network and to be able to GROW that network - the combination of Sales Navigator and the Zopto engine is (IMHO) ideally suited to exactly that task.

- Target audience is SUPER easy to customize - Integration with LinkedIn is simple and seamless - Customer support is phenomenal! - Increased LinkedIn leads: immediate and obvious - Ability to customize modules for various audiences is critical - I questioned the cost/benefit. Zopto seemed overpriced. In retrospect - worth every penny! - Has without doubt helped grow my very new business

- The time stops for "Schedule" only allow a single start-stop. I want to have the ability to have at least two run-cycles in a given day. For example: Campaign is active from 5:00AM until 10:00AM and again from 4:00PM until 9:00PM - Would like greater analytical capability - Would like the ability to try A/B/C designed experiments where a single aspect of a campaign is varied (for example - schedule times, so have a campaign with 2 or 3 variations (A/B or A/B/C) in the schedule times to test for effectiveness). This would need to be tied to an analytic engine (think MiniTab), but the results could be captured and used as guidance for future campaigns by a user. Moreover, long-term data analysis would yield predictive ability to help optimize new user experiences for maximum engagement.

They think and claim that is the number 1 solution when other options are clearly superior. Just search. I don't know how much they paid the other reviews to be this high, but it's definitely, after having tested it for +6mo an over-expensive and over-rated software. On the other hand, by my perception, the team was really cocky as they added in every single email "we are the n1 solution" when at the end, they weren't. In my opinion, is useless. Also, it bugs all the time, and it charged me even after having cancelled the account

It helps you automate messages through LinkedIn. However, you can not personalize them. You are only able to

You can not personalize automation. What I mean by this is I can only set up in a message 3 custom variables I

creating leads is easy at scale

Easy to launch a campaign and to run several campaigns across several users - and to create leads at scale

No analytics - no right-to-left writing (does not support Hebrew)

Zopto has been instrumental for our team scaling up our business on LinkedIn. LinkedIn itself generates around 80% of our leads, and given the pressure we have on deliverables for clients and sales itself, Zopto has been invaluable in helping us scale up our connections and spread our content marketing to a wider audience. You have to be proactive producing quality content on LinkedIn to succeed, but Zopto has successfully built our networks with relevant people in our target audience, automated welcome messages to them, and best of all is cloud-based, meaning there is no deterrent to the performance of our computers like other common software puts on your computer. Best of all, the customer service is fast to respond and highly receptive to new ideas. There is a changelog where new features are constantly being released that helps massively.

Developers are receptive and act quickly to implement new features. The sequences are also unique to Zopto as far as I'm aware and not able to send follow-up messages on other LI automation platforms. It's also cloud-based and doesn't slow my computer down which I need to use for day-to-day work.

There's nothing to honestly criticise. Any issues have been ironed our quickly and resolved by their customer support team. It's on the pricier side, but you pay for what you get.