Adobe Customer Journey Analytics

RATING:

4.6

(5)
Overview

About Adobe Customer Journey Analytics

Adobe Customer Journey Analytics provides users a user-friendly and intuitive tool for collecting and analyzing customer journey data. The solution offers features such as a full overview of all data sets, data collection, real-time updates, anomaly detection, cross-channel insights and more. Users are able to track product purchases across multiple channels, build their analytics with the right metrics and build flow analysis charts.

Adobe Customer Journey Analytics Pricing

Please contact Adobe directly for pricing information.

Free trial: 

Not Available

Free version: 

Not Available

Dashboard

Adobe Customer Journey Analytics Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

3.5

Value for money

4

Functionality

4

Most Helpful Reviews for Adobe Customer Journey Analytics

5 Reviews

Anonymous

51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed May 2022

Best analytical tools to understand customer journey

Adobes Customer journey analytics joins all the data into a single interface for a real-time omnichannel experience and allows users to make better data-driven decisions with a holistic view of the business. This product is highly recommended from my side.

PROS

It connects all the customer data and drives customer engagement with AI-powered insights. Visualize a customer's journey across various channels in order, placing each action in context and allowing for cross-channel analysis of things like flow and fallout.

CONS

It is difficult to comprehend the product. It lacks the intuitiveness and friendly UI which can help users to get deeper insights into their customer engagement.

Reason for choosing Adobe Customer Journey Analytics

This product has been best for campaign management, and conversation tracking and the pricing model is pretty decent.

Catherine

Building Materials, 1,001-5,000 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed July 2023

Parcours client

PROS

Suivre les clients du points de contact jusqu'à chaque étapes, c'est idéal et donne une vision complète grace à la data. Permet de comprendre les interactions et faire des ajustements quand nécessaire.

CONS

Globalement fonctionne si d'autres solutions adobe sont bien installées et configurée donc il y a une légère dépendance.

Anonymous

51-200 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

FUNCTIONALITY

4

Reviewed May 2022

Amazing platform that drives customer satisfaction and loyalty with its AI-driven insights

PROS

I like how it enables user to monitor customer journeys across various channels through a single interface and enables data-driven decisions to achieve organization objectives.

CONS

It would be great if the platform focused more on new business user-oriented offerings and enterprise customer support.

Typhanie

Civic & Social Organization, 1,001-5,000 employees

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

2

FUNCTIONALITY

3

Reviewed May 2023

Les utilisation d’adobe analytics

Plutôt bonne après la prise en main

PROS

Pouvoir faire des analyses rapidement ainsi que les légendes se fassent seules

CONS

J’ai eu du mal à mettre en place les sélections.

Anonymous

2-10 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

FUNCTIONALITY

4

Reviewed November 2022

Adobe Customer Journey Analytics

PROS

Facilidad pára consultar y visualizar datos de años.

CONS

Dificultad para entender los analicis y bases.

5 Reviews