Overall, I'm pretty happy with the product. Since we had just launched the product in the market, we were not expecting too much from the analytics perspective. We were just looking for basic cohorts, funnels and customer-wise events data across different channels. All these can be solved via Mixpanel and the price point is definitely attractive. We also applied via startup program which saved us 1 yr fees as well.

I always liked the simplicity of Mixpanel and the level of support & document available to make the entire integration fast & smooth. The feature of Funnels is very good and it definitely gives the ability to understand a lot of data points.

Customer segmentation and the ability to slice & dice the cohorts data is something that can be improved for sure.

It was a great product we use it on daily bases to track the user activity on our site and based on the research we plan our future goals.

1. It is highly useful for those products which are based on customer service over web like hotel bookings, resume creation, etc. 2. You can easily create your own events for evey page or action and track user experience on mixpanel that where are they mostly using and viewing on their site which helps in decision making to upgrade their products. 3. You can easily access the mixpanel data form anywhere just login to mixpanel site and you can see the realtime data. 4. It is also easy to implement on the source code of products . We just need to include one script and we are able to add events where ever we like to define.

Sometimes we face issue in profiling of the users.

- Web analytics - Mobile Analytics - Marketing Attribution

The best part about this app is that I able to track a mobile and web user of my application under the same umbrella.

The user interface is not the best for non-analytics or non-technical users but it is better over time with the new updates.

Satisfactory! Mixapanel has helped me improve my product faster with more in-depth analysis and reporting. Tracking sign-ups from the server-side for example enabled me to get more accurate hypersensitive information without the Ad-block interruptions. Mixpanel is as key for my business as it is right now. It gives me a birds-eye view of everything I need to know about customer interactions.

The dashboard reporting is amazing! It is really easy to read and interpret even for a non-technical solo founder. With this, you can easily identify how your users are interacting with the product and how to streamline the processes. These easy-to-use reports make it easier to you to make adjustments to increase retention, engage more, and get better numbers

Setting it up is not easy in comparison to Google Analytics! Setting up server-side or client-side, or a hybrid of both needs a level of expertise to fully leverage the benefits of the platform. You will have to watch a couple of intense YouTube Videos and go through the support articles to set up the events to get it up and running smoothly. You'll probably make a few mistakes and correct them. As a non-technical founder, it was quite frustrating setting up at the beginning but worth it eventually.

Overall, I have been very happy with my experience using Mixpanel. The ease of setup and powerful analytics have been invaluable to me in understanding my user base and making better decisions.

Mixpanel is an incredibly powerful and user-friendly tool for tracking and analyzing user behavior. Its intuitive interface makes it easy to set up and use. Its powerful analytics provide deep insights into user behavior and allow users to make better decisions.

Mixpanel can be expensive for some users, and its features may be too complex for some. Additionally, its customer service could use improvement.