Activation Studio
About Activation Studio
Activation Studio Pricing
Starting at €350 EUR/SFMC Business Unit/month Discounts are available for nonprofits
Starting price:
$200.00 per month
Free trial:
Available
Free version:
Not Available
Most Helpful Reviews for Activation Studio
4 Reviews
Davide
Verified reviewer
Computer Software, 2-10 employees
Used daily for less than 6 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Easy to use, affordable, super fast time to value
Very smooth. Easy to work with. No complications about data security, since data stays in Marketing Cloud.
PROSIt's embedded in Marketing Cloud. Light lift implementation. The software is up and running in minutes. No specific training needed, since the interface is very user friendly, and built on top of MC.
CONSThe price increases with the number of MC BUs. It's better to speak with their team to get a dedicated offer if you use multiple BUs.
Reason for choosing Activation Studio
Easier to work with. More affordable. Build on top of marketing cloud. Data security.
Jacobien
Marketing and Advertising, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
3
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2023
User friendly and time-saving
We have been working with Activation Studio for more than a year now, and we couldn’t imagine work without it anymore. This app is a great solution for marketeers who want to segment their target audiences and target their communication.
PROSThe tool is very clear and user friendly and saves a lot of time in creating segments, without the need for SQL knowlegde.
CONSIn the beginning there were some bugs when working with automated segments, but the service level of Harvest Digital is high; they respond super quick.
Manon
Verified reviewer
Marketing and Advertising, 1 employee
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2022
Makes my productivity go trough the roof
It saves me a lot of time which makes me more productive. When starting using Activation Studio I was able to start more and more effective campaigns then before using Activation Studio
PROSWith Activation Studio the campaigns I work on are way more effective. It also saves me a lot of time with coding, time I can spend on creating more campaigns.
CONSSo far I have not found any points that are blocking or slowing down my work.
Martijn
Information Technology and Services, 1 employee
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed January 2023
Easy drag and drop interface for SFMC
- Save time creating segments- Improve segments with the lead scoring capability
PROSCreating segments for marketing journeys is incredibly easy with Activation Studio. No database/query skills are needed to use this tools. The lead scoring filter improves the effectiveness of my segments significantly.
CONSThe product would be even better with the adoption of scoring tags/labels so I can see combined lead scores for each label.