Facebook is the most widely used social media platform which makes it very useful to communicate with friends and family and others in social circle and find old friends.

Facebook is the most popular social media platform and has the most number of users. You can share anything on facebook, from lengthy text post, to photo albums, long videos and files. It is very useful in connecting with your old friends as it helps you find them easily. Small business users also use it to promote their business and boost sales. Its group feature is also used by students of the same class or program to share updates, progress and documents with other members. The Facebook Messenger is also a full fledged messenger with which you can send text and files to tour contacts and make audio and or video calls to them.

Facebook has become a favourite platform for politicians and groups to spread their views and propagandas, due to which it has become a hub of spams and fake information which is quite annoying and facebook really needs to speedup working on sorting this problem.

Good, it is easy to use for day to day functions and the app is handy!

It is relatively easy to use, share between colleagues and monitor performance of posts. Combines instagram and facebook management for efficiency.

Some of the settings are harder to find or require visiting facebook directly to acess. The cost vs return on paid advertising has dropped over the past ten years.

It does what it needs, but too buggy and inconsistent to use on its own with out third-party apps., and feels like wasted potential. Ultimately it's too essential not to use, but the experience can be miserable at times.

Allows you to link various accounts such as Instagram, so you can make one post spread across multiple platform. It can also integrate into websites for a chatbot, which is handy.

The main issue is how difficult and annoying it is to use. The features are potentially good and theoretically easy to set up, but often just don't work. Innumerable times have accounts unlinked and been a pain to reconnect, or chat features not sent notifications or all manor of minor inconveniences that build up to make one hesitant to use the app.

All in all, a tool that's easy enough to navigate and manage instagram and facebook presences simultaneously. It seems to be updated regularly which is positive, but the customer support is awful as it's all done through bots/pre loaded content. A pet hate!

This platform makes it easy to collaborate between team members.

It's not always straightforward to find what you need in the first instance, so can take a long time if you're unsure of something.