Google Marketing Platform Software

About Google Marketing Platform

Google Marketing Platform is a cloud-based software provider that helps industries get an overview of customer needs and demands. Designed for enterprises of all sizes, the product provides solutions to marketers and advertising agencies. Its Data Studio module includes engagement solutions such as customizable reports, and Surveys 360 offers graphs and charts through automated dashboards. Search Ads 360 enables users to make informed decisions through reporting, bids visualization and more. Google Marketing Platform helps users gain intelligence into their marketing growth and improve performance. The solution provides features such as tags management and sequencing, autocomplete, multi-account support, forms submissions and more. Support is extended via...

Google Marketing Platform Pricing

Please contact Google directly for pricing details.

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Google Marketing Platform User Reviews

OVERALL RATING

Showing 2 reviews

User Profile

MD Abu

Verified reviewer

Company size: 201-500 employees

Industry: Education Management

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

May 2022

The most popular & useful ad management tool

Overall, I am very satisfied with its platform. It helps to reach the targetted reach very easily.

Pros

Google Marketing Platform is the most impactful platform for publishing & managing ads & analytics for marketing purposes. It provides a simplistic way to reach the targetted audience all over the world. As Google, itself is the most widely used platform on the internet, it has a vast amount of users. We can launch an ad campaign with our own budget by setting up the rules.

Cons

Setting up the software for first the time will require some basic prior knowledge. It is great for big industries with big targets. The new startup or small company will require to make wise use of it.

Anonymous

Company size: 501-1,000 employees

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
3

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

January 2022

Its the go-to place to do your Digital Marketing

Pros

In today's world you HAVE to work with google tools and this platform is just a convenient way to keep everything together and working flawlessly and with reporting or data tools that shows the info you need.

Cons

The learning curve, you can do a lot, just don't expect everything to be easy, some configurations might take a lot of time.

Reasons for choosing Google Marketing Platform

If you do ads and have a website this is a must have.