Firstly, the creator search on Wobb is slick. So we sell beauty & skincare products & generally target women age 25-35. With wobb, it was easier for my team to put down the audience gender, age & demographic filters and get a curated list of beauty creators with my target audience. That saves a lot of time for us.Secondly, what I love about the platform is the marketplace. We have posted variety of always on campaigns - barter, affiliate, small cash payout on the wobb creator marketplace. We're getting roughly 100+ pre-qualified applications on an average from the platform. This saves us time on sourcing & focus on important work.Also, Shopify integration was quite useful as it allowed us to ship products to influencers doing barter or gifting campaigns with us. We don't really need to ask for addresses, and coordinate with logistics team

Nothing to dislike really. But if I have to pick one, they can provide more options for custom reports to measure influencer performance.

Wobb provides a comprehensive suite of featuresthat cater to the specific needs of beauty brands. The platform's integration with advancedpixels and proprietary technology allows us to measure the performance and conversion of ourinfluencer campaigns accurately. The customer support team is highly responsive and providesvaluable assistance when needed.

The platform's integration with third-party tools andplatforms could be expanded to facilitate seamless data sharing and campaign management.

The [sensitive content hidden] seems fully committed to the product, and it's moving in the right direction. I'm impressed with the overall value and pricing. They have huge data of Indian influencers.

The UX needs improvement and more active influencers for the campaign.