---
title: "Best Augmented Reality Software - 2026 Reviews & Pricing"
description: "Find the best Augmented Reality Software for your organization. Compare top Augmented Reality Software systems with customer reviews, pricing, and free demos."
source_url: "https://www.softwareadvice.com/augmented-reality/"
page_type: "category"
language: "en"
---

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Augmented Reality Software

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# Best Augmented Reality Software of 2026

Updated October 21, 2026

Written by [Baljeet Kaur](https://www.softwareadvice.com/resources/author/bkaur/)

Senior Market Research Specialist

Edited by [Ayush Dixit](https://www.softwareadvice.com/resources/author/ayush-dixit/)

Content Editor

On this page

1.  Popular Comparisons
2.  Buyers Guide
3.  Related Software

Filter products

61 results

### Compare Products

Showing 1 - 25 of 61 products

#### Company Size

-   Self-Employed
    
-   2-10
    
-   11-50
    
-   51-200
    
-   201-500
    
-   501-1000
    
-   1000+
    

#### Pricing Options

-   $$$$$
    
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### Compare Products

Sort by

**Sponsored**: Sorts listings by software vendors running active bidding campaigns, from the highest to lowest bid. Vendors who have paid for placement have a ‘Visit Website’ button, whereas unpaid vendors have a ‘Learn More’ button.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

### [Maintastic](/product/214045-Maintastic/)

- Overall rating: 4.9/5
- Reviews: 34
- Starting price: €30.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Maintastic is the AI-driven Computerized Maintenance Management System (CMMS) for collaborative asset care.
Designed for mobile-first teams, Maintastic transforms how maintenance

[Read more](/product/214045-Maintastic/)

#### Features

##### Best rated features

- Cross-Device Publishing: 5/5
- For Training/Education: 5/5
- Drag & Drop: 5/5
- Usage Tracking/Analytics: 5/5

##### Worst rated features

- Content Management: 4/5
- Video Call Recording: 4/5
- Real World Backdrop: 4/5

[See all features](/product/214045-Maintastic/#key-features)

#### Pricing

##### Standard Pricing: Full and Light User

- Price: €30.00/month
- Full User Licenses and Light User Licenses are available for daily and non-frequent users.

[See full pricing details](/product/214045-Maintastic/#pricing-and-plans)

---

### [Zakeke](/product-configurator/zakeke-profile/)

- Overall rating: 4.9/5
- Reviews: 44
- Starting price: $29.90/month
- Free trial: Available
- Free demo: Not available

#### Overview

Zakeke is a cloud platform empowering brands to offer their customers live Product Customization, 3D Digital Asset Management & AR view and Virtual Try-On. By integrating it with

[Read more](/product-configurator/zakeke-profile/)

#### Features

##### Best rated features

- Image Library: 5/5
- Order Management: 5/5
- Rule-based Configuration: 5/5
- Configuration Management: 5/5

##### Worst rated features

- Quotes/Estimates: 3/5
- Third-Party Integrations: 3/5
- Usage Tracking/Analytics: 4/5

[See all features](/product-configurator/zakeke-profile/#key-features)

#### Pricing

##### Starter

- Price: $29.90/month
- Publish up to 10 customizable products with Zakeke to your store
Pay only 1.9% transaction fee for

##### Grow

- Price: $69.90/month
- Publish up to 50 customizable products with Zakeke to your store
Pay only 1.8% transaction fee for

##### Scale

- Price: $149.90/month
- Publish up to 100 customizable products with Zakeke to your store
Pay only 1.7% transaction fee for

[See full pricing details](/product-configurator/zakeke-profile/#pricing-and-plans)

---

### [Coohom](/3d-cad/coohom-profile/)

- Overall rating: 4.8/5
- Reviews: 78
- Starting price: $9.90/month
- Free trial: Available
- Free demo: Not available

#### Overview

The software offers interior design teams an extensive asset library with numerous design fixtures, including lighting, furniture, and decor pieces. Coohom allows users to design

[Read more](/3d-cad/coohom-profile/)

#### Features

##### Best rated features

- Virtual Reality: 5/5
- Panoramas: 5/5
- Rendering: 4.8/5
- Room Visualization: 4.7/5

##### Worst rated features

- Usage Tracking/Analytics: 3/5
- CAD Tools: 3.7/5
- Content Creation: 4/5

[See all features](/3d-cad/coohom-profile/#key-features)

#### Pricing

##### Pro Month

- Price: $9.90/month

##### Pro Year

- Price: $89.00/year

##### Enterprise

- Price: Custom
- Pricing available upon request

[See full pricing details](/3d-cad/coohom-profile/#pricing-and-plans)

---

### [Visao](/cms/visao-profile/)

- Overall rating: 4.9/5
- Reviews: 14
- Starting price: CA$250.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Visao is a digital solutions company that helps manufacturing companies break out of the mold and stand out with its cutting-edge interactive 3D applications for sales, marketing

[Read more](/cms/visao-profile/)

#### Features

##### Best rated features

- Superimposed Objects: 5/5
- Real World Backdrop: 5/5
- 3D Imaging: 5/5
- Customizable Branding: 5/5

##### Worst rated features

- Content Management: 4/5
- Third-Party Integrations: 4/5

[See all features](/cms/visao-profile/#key-features)

---

### [3D Cloud](/product-configurator/3d-cloud-profile/)

- Overall rating: 5/5
- Reviews: 10
- Free trial: Available
- Free demo: Not available

#### Overview

One Platform, Every 3D Commerce Journey.

What is 3D Cloud? 3D Cloud is the only 3D visualization platform for enterprise retailers and manufacturers of highly configurable

[Read more](/product-configurator/3d-cloud-profile/)

#### Features

##### Best rated features

- Immersive Environment: 5/5
- Real-time Product Visualizations: 5/5
- Virtual Reality: 5/5
- Augmented/Mixed Reality: 5/5

##### Worst rated features

- 3D Digital Asset Management: 4/5
- Multimedia Support: 4/5

[See all features](/product-configurator/3d-cloud-profile/#key-features)

#### Pricing

##### Basic

- Price: Custom
- Pricing available upon request

[See full pricing details](/product-configurator/3d-cloud-profile/#pricing-and-plans)

---

### [Help Lightning](/call-center/help-lightning-profile/)

- Overall rating: 5/5
- Reviews: 10
- Starting price: $75,000.00/year
- Free trial: Not available
- Free demo: Not available

#### Overview

Help Lightning is a B2B software as a service (SaaS) company specializing in remote assistance. 

The company’s cloud-based solution applies augmented reality features, including

[Read more](/call-center/help-lightning-profile/)

---

### [JigSpace](/help-desk/jigspace-profile/)

- Overall rating: 4.8/5
- Reviews: 19
- Free trial: Available
- Free demo: Not available

#### Overview

JigSpace is a 3D knowledge-sharing platform. It is the easiest way to create, visualize, and present ideas in 3D.

JigSpaces mission is to be the knowledge platform for

[Read more](/help-desk/jigspace-profile/)

#### Features

##### Best rated features

- Presentation Streaming: 5/5
- Real World Backdrop: 5/5
- Collaboration Tools: 5/5
- Data Visualization: 5/5

##### Worst rated features

- Template Management: 3/5

[See all features](/help-desk/jigspace-profile/#key-features)

#### Pricing

##### JigSpace Core

- Price: Custom
- Pricing available upon request
- Plans for small businesses through to Fortune 500 enterprises. Create and publish Jigs to view

##### JigSpace Core with Vision Pro

- Price: Custom
- Pricing available upon request
- Self serve creation and publishing of 3D content for Apple Vision Pro, web, iOS and Android

[See full pricing details](/help-desk/jigspace-profile/#pricing-and-plans)

---

### [colormass](/product/523070-colormass/)

- Overall rating: 5/5
- Reviews: 6
- Free trial: Not available
- Free demo: Not available

#### Overview

colormass is an online 3D management software that provides a centralized platform for companies to manage their 3D assets. This comprehensive approach to 3D imaging and material

[Read more](/product/523070-colormass/)

#### Features

##### Best rated features

- 3D Modeling: 5/5
- Product Configurator: 5/5
- Rendering: 5/5
- Third-Party Integrations: 5/5

##### Worst rated features

- Catalog Management: 3.7/5

[See all features](/product/523070-colormass/#key-features)

---

### [Roomle](/product-configurator/roomle-profile/)

- Overall rating: 4.8/5
- Reviews: 19
- Free trial: Not available
- Free demo: Not available

#### Overview

Roomle is a cloud-based platform for 3D visualization and product configuration. It includes a Rubens solution that allows businesses to configure goods in 3D and make them

[Read more](/product-configurator/roomle-profile/)

#### Features

##### Best rated features

- File Sharing: 5/5
- Project Management: 5/5
- Mobile Access: 5/5
- For Customer Use: 5/5

##### Worst rated features

- Data Import/Export: 3/5
- CRM: 3.5/5
- Third-Party Integrations: 3.9/5
- Component Library: 4/5

[See all features](/product-configurator/roomle-profile/#key-features)

---

### [Fixzy Assist](/call-center/fixzy-assist-profile/)

- Overall rating: 4.8/5
- Reviews: 10
- Starting price: £19.50/month
- Free trial: Available
- Free demo: Not available

#### Overview

Fixzy remote assistance is a powerful solution to provide guided remote assistance around the world. With our collaboration with Edinburgh Uni to develop computer vision models and

[Read more](/call-center/fixzy-assist-profile/)

#### Features

##### Best rated features

- Workflow Management: 5/5
- Compliance Management: 5/5
- Screen Sharing: 5/5
- Two-Way Audio & Video: 5/5

##### Worst rated features

- Call Recording: 4/5

[See all features](/call-center/fixzy-assist-profile/#key-features)

#### Pricing

##### Basic

- Price: £19.50/month

[See full pricing details](/call-center/fixzy-assist-profile/#pricing-and-plans)

---

### [Powertrak CPQ](/product-configurator/axonom-profile/)

- Overall rating: 4.9/5
- Reviews: 7
- Starting price: $500.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Provide your sales team, partners, and customers around the world with cloud-based tools to configure and quote products, design room/spaces, and then experience it in immersive

[Read more](/product-configurator/axonom-profile/)

---

### [BUNDLAR](/lms/bundlar-profile/)

- Overall rating: 5/5
- Reviews: 4
- Free trial: Available
- Free demo: Not available

#### Overview

Transform, visualize and analyze your data with the BUNDLAR Augmented Reality (AR) Platform. It is designed for organizations to rapidly create, edit and access AR experiences

[Read more](/lms/bundlar-profile/)

#### Pricing

##### Basic

- Price: Custom
- Pricing available upon request

[See full pricing details](/lms/bundlar-profile/#pricing-and-plans)

---

### [DemoUp Cliplister](/artificial-intelligence/cliplister-profile/)

- Overall rating: 5/5
- Reviews: 4
- Free trial: Available
- Free demo: Not available

#### Overview

Cliplister is a digital asset management (DAM) solution, which helps consumer brands, enterprises and online retailers upload or handle visual asset types such as videos, images,

[Read more](/artificial-intelligence/cliplister-profile/)

#### Pricing

##### Basic

- Price: Custom
- Pricing available upon request

[See full pricing details](/artificial-intelligence/cliplister-profile/#pricing-and-plans)

---

### [Sketchfab](/virtual-reality/sketchfab-profile/)

- Overall rating: 4.7/5
- Reviews: 18
- Starting price: $15.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Sketchfab is a web-based viewing, creating, and publishing tool for 3D models. With this solution, users can organize models using the tool's collection, tag, and category options.

[Read more](/virtual-reality/sketchfab-profile/)

#### Features

##### Best rated features

- Virtual Reality: 5/5
- 3D Objects: 5/5
- eCommerce Management: 5/5
- Drag & Drop: 5/5

##### Worst rated features

- 3D Digital Asset Management: 3/5
- Content Management: 4/5
- 3D Imaging: 4/5

[See all features](/virtual-reality/sketchfab-profile/#key-features)

#### Pricing

##### Basic

- Price: $15.00/month

[See full pricing details](/virtual-reality/sketchfab-profile/#pricing-and-plans)

---

### [Face AR SDK](/artificial-intelligence/face-ar-sdk-profile/)

- Overall rating: 4.7/5
- Reviews: 15
- Starting price: $1.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Banuba SDK is a premade module that adds advanced augmented reality features to apps. Users can integrate it quickly and get a market-ready product faster than when building from

[Read more](/artificial-intelligence/face-ar-sdk-profile/)

#### Features

##### Best rated features

- Reporting & Statistics: 5/5
- Data Import/Export: 5/5
- Content Management: 5/5
- Configurable Workflow: 5/5

##### Worst rated features

- Cross-Device Publishing: 4/5

[See all features](/artificial-intelligence/face-ar-sdk-profile/#key-features)

#### Pricing

##### Basic

- Price: $1.00/month

[See full pricing details](/artificial-intelligence/face-ar-sdk-profile/#pricing-and-plans)

---

### [BrioXR](/animation/briovr-profile/)

- Overall rating: 5/5
- Reviews: 3
- Starting price: $9.99/month
- Free trial: Available
- Free demo: Not available

#### Overview

BrioVR is a cloud-based 3D visualization software designed to help individuals and businesses in e-commerce, real estate, advertising, architecture, industrial design, games,

[Read more](/animation/briovr-profile/)

#### Pricing

##### Basic

- Price: $9.99/month

[See full pricing details](/animation/briovr-profile/#pricing-and-plans)

---

### [Blitzz](/contact-center/blitzz-profile/)

- Overall rating: 4.7/5
- Reviews: 20
- Starting price: $39.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Blitzz is a video-powered support platform that provides users the tools to organize inquiries, visualize customer issues, exchange files & documents, collaborate and more. The

[Read more](/contact-center/blitzz-profile/)

#### Features

##### Best rated features

- Third-Party Integrations: 5/5
- Scheduling: 5/5
- Issue Management: 5/5
- Dispatch Management: 4.7/5

##### Worst rated features

- Call Recording: 1/5
- CRM: 4/5
- Alerts/Notifications: 4/5

[See all features](/contact-center/blitzz-profile/#key-features)

#### Pricing

##### Basic

- Price: $39.00/month

[See full pricing details](/contact-center/blitzz-profile/#pricing-and-plans)

---

### [Simplio3D](/product-configurator/simplio3d-profile/)

- Overall rating: 4.6/5
- Reviews: 18
- Starting price: $29.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Simplio3D is a web-based product viewer and product configurator solution built for e-commerce platforms. It offers various features including a product builder, viewport module,

[Read more](/product-configurator/simplio3d-profile/)

#### Features

##### Best rated features

- Real-time Product Visualizations: 5/5
- 3D Imaging: 5/5
- Rule-based Configuration: 5/5
- Quotes/Estimates: 5/5

[See all features](/product-configurator/simplio3d-profile/#key-features)

#### Pricing

##### Starter

- Price: $29.00/month

##### Pro

- Price: $49.00/month
- Features found in Basic and:

##### Enterprise

- Price: Custom
- Pricing available upon request
- Features found in Pro and:

[See full pricing details](/product-configurator/simplio3d-profile/#pricing-and-plans)

---

### [Cloudinary 3D](/product/528906-Cloudinary-3D/)

- Overall rating: 5/5
- Reviews: 2
- Free trial: Available
- Free demo: Not available

#### Overview

Cloudinary 3D is a solution that transforms product models into interactive configurators, AR experiences and photorealistic images without requiring specialized expertise. The

[Read more](/product/528906-Cloudinary-3D/)

#### Features

##### Best rated features

- Design Templates: 5/5
- Content Creation: 5/5
- For Sales/Marketing: 5/5
- 3D Imaging: 5/5

##### Worst rated features

- API: 4/5

[See all features](/product/528906-Cloudinary-3D/#key-features)

#### Pricing

##### Plan

- Price: Custom
- Pricing available upon request
- Pricing not available

[See full pricing details](/product/528906-Cloudinary-3D/#pricing-and-plans)

---

### [WSCAD ELECTRIX](/augmented-reality/wscad-electrix-profile/)

- Overall rating: 5/5
- Reviews: 2
- Free trial: Available
- Free demo: Not available

#### Overview

At WSCAD, we’re at the forefront of AI innovation in electrical design. Our latest breakthrough, the world’s first and only AI-powered electrical CAD software, is transforming the

[Read more](/augmented-reality/wscad-electrix-profile/)

#### Features

##### Best rated features

- Component Library: 5/5
- Reusable Designs: 5/5
- Version Control: 5/5
- Symbol Library: 5/5

##### Worst rated features

- System Design Tools: 4/5
- One Line Diagram: 4/5

[See all features](/augmented-reality/wscad-electrix-profile/#key-features)

---

### [Banuba Virtual Try-On Platform](/app-development/tint-virtual-try-on-platform-profile/)

- Overall rating: 4.7/5
- Reviews: 7
- Starting price: $1,000.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

TINT Virtual Try-On Platform allows to virtually try on thousands of beauty products that look lifelike on any skin, under different lighting, and even on low-end smartphones. Its

[Read more](/app-development/tint-virtual-try-on-platform-profile/)

#### Features

##### Best rated features

- Usage Tracking/Analytics: 5/5
- Interactive Content: 5/5
- Virtual Personal Assistant (VPA): 5/5
- Content Creation: 5/5

##### Worst rated features

- Reporting/Analytics: 3/5
- Activity Dashboard: 3/5
- Real-Time Data: 4/5

[See all features](/app-development/tint-virtual-try-on-platform-profile/#key-features)

#### Pricing

##### Basic

- Price: $1,000.00/month

[See full pricing details](/app-development/tint-virtual-try-on-platform-profile/#pricing-and-plans)

---

### [Remote eye](/inspection/remote-eye-profile/)

- Overall rating: 4.6/5
- Reviews: 14
- Starting price: €50.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Remote eye is a remote assistance solution that leverages artificial intelligence capabilities to provide businesses with video collaboration functionality via a web portal. It

[Read more](/inspection/remote-eye-profile/)

#### Features

##### Best rated features

- Multi-Channel Communication: 5/5
- Two-Way Audio & Video: 5/5
- Mobile Access: 5/5
- Session Recording: 5/5

##### Worst rated features

- Chat/Messaging: 3/5
- Customizable Branding: 3.7/5
- Activity Dashboard: 3.8/5
- Reporting/Analytics: 3.8/5

[See all features](/inspection/remote-eye-profile/#key-features)

#### Pricing

##### Basic

- Price: €50.00/month

[See full pricing details](/inspection/remote-eye-profile/#pricing-and-plans)

---

### [AR Genie](/visual-search/ar-genie-profile/)

- Overall rating: 5/5
- Reviews: 1
- Free trial: Available
- Free demo: Not available

#### Overview

AR Genie is a cloud-based augmented reality software that helps businesses provide training and remote assistance, and analyze machines set up on a unified platform. The solution

[Read more](/visual-search/ar-genie-profile/)

#### Features

##### Best rated features

- Video Support: 5/5
- Video Call Recording: 5/5
- Real World Backdrop: 5/5
- Chat/Messaging: 5/5

[See all features](/visual-search/ar-genie-profile/#key-features)

#### Pricing

##### Basic

- Price: Custom
- Pricing available upon request

[See full pricing details](/visual-search/ar-genie-profile/#pricing-and-plans)

---

### [AiHouse](/3d-cad/aihouse-profile/)

- Overall rating: 5/5
- Reviews: 1
- Starting price: $32.50/month
- Free trial: Available
- Free demo: Not available

#### Overview

AiHouse is a 3D CAD solution for interior design and manufacturing. The platform offers a variety of solutions for professionals and consumers, including home design, 3D

[Read more](/3d-cad/aihouse-profile/)

#### Pricing

##### Standard

- Price: $32.50/month

##### Premium

- Price: $48.60/month

[See full pricing details](/3d-cad/aihouse-profile/#pricing-and-plans)

---

### [Modelry](/cms/cgtrader-profile/)

- Overall rating: 5/5
- Reviews: 1
- Starting price: $100.00one time
- Free trial: Available
- Free demo: Not available

#### Overview

Modelry is an innovative self-service platform from CGTrader that creates a seamless process from ordering to publishing for businesses seeking a single custom 3D model or

[Read more](/cms/cgtrader-profile/)

#### Features

##### Best rated features

- 3D Objects: 5/5
- Content Creation: 5/5
- Usage Tracking/Analytics: 5/5

[See all features](/cms/cgtrader-profile/#key-features)

#### Pricing

##### 3D Product Visualization

- Price: $100.00one time

##### 3D Virtual Photography

- Price: $150.00one time

##### Lifestyle Scenes

- Price: $250.00one time

[See full pricing details](/cms/cgtrader-profile/#pricing-and-plans)

---

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## Popular Comparisons

[

echo3D vs TeamViewer Frontline

](https://www.softwareadvice.com/cms/echoar-profile/vs/teamviewer-frontline/)

## Software Applications for Augmented Reality

In today's ever-changing technological world, businesses are evolving to improve the customer experience and maximize profitability in ways that we never thought possible. Popular technology facilitating this small and midsize business evolution includes augmented reality (AR), which overlays virtual items and scenes on the real world.

Augmented reality software allows users to interact with digital objects in their physical environment/space.

Let's take a look at what exactly AR software is, some common features of AR apps, and the benefits this software can bring to businesses like yours.

Here’s what we'll cover:

-   [What is augmented reality software?](#Whatisaugmentedrealitysoftware)
    
-   [Common features of augmented reality software](#Commonfeaturesofaugmentedrealitysoftware)
    
-   [What type of buyer are you?](#Whattypeofbuyerareyou)
    
-   [Benefits of augmented reality software](#Benefitsofaugmentedrealitysoftware)
    
-   [Key considerations](#Keyconsiderations)
    
-   [Market trends](#Markettrends)
    

## What is augmented reality software?

Augmented reality software superimposes the digital data and images on the physical world with the help of hardware such as projectors, smartphones, and headsets.

AR software is used by businesses in multiple sectors, for everything from training to aiding consumer purchases.

Healthcare providers use AR to diagnose and treat patients effectively with access to real-time patient data, while businesses in the entertainment industry use AR to showcase facial filters for social media and messaging animations.

Retailers such as Warby Parker, Dulux Paints, and IKEA have implemented AR functionality in their apps so consumers can try on virtual glasses, view paint colors on their walls, or see furniture in their living room without having the actual physical item/object.

## Common features of augmented reality software

| Feature | Description |
| --- | --- |
| Real-world backdrop | Overlay 3D objects, images, and text against a real-world background |
| Superimposed objects | Offers an augmented view.of an object when using an AR device such as a headset or smart glasses |
| 3D objects | Add/upload 3D objects to the platform |
| Content creation | Create your own AR content and experience |
| Drag and drop | Assemble applications and processes by selecting and arranging over pre-built components |
| Modeling and simulation | Allow users to outline the possibilities of different scenarios and performance (such as what if analysis, yield analysis, and cash flow projections) |
| Cross-device publishing | Deploy AR across multiple devices, such as virtual reality (VR) glasses and smartphones |
| Usage tracking/analytics | Track and interpret application usage or campaign performance metrics |

---

## What type of buyer are you?

Before you start evaluating AR software options, you need to know what you'll use it for. Most AR software buyers operate in the following industries:

-   **Training and education:** These buyers—often schools, colleges, universities, and learning institutions—use AR technology to create course materials and virtual portals to engage and instruct students. Buyers in this sector should select an AR solution that allows instructors to build creative, interactive lessons with 3D models that can be used in classroom environments.
    
-   **Design and engineering:** These buyers—designers, architects, engineers, and business experts employed by construction firms, airlines, and manufacturers—use 3D modeling during their design process for homes, cars, planes, etc. AR software provides a close view of a product's form and functionality; these buyers should opt for software that offers 3D modeling and simulation functionality.
    
-   **Retail:** Retailers use AR technology so their clients can virtually test products before purchase. Such solutions allow customers to virtually try on makeup in various shades using their mobile device, for example. Providing an AR experience to consumers can improve their shopping experience, boost customer engagement, and increase sales. Retailers should look for AR software that facilitates virtual product tests.
    

## Benefits of augmented reality software

-   **Offers unique customer experiences:** With augmented reality software, you can offer unique, personalized experiences each time a customer purchases a product or service from your business. This can improve customer satisfaction, and even drive repeat business.
    
-   **Bring the store to the customer:** AR allows businesses to bring the store to their customers. Depending on functionality, businesses can integrate AR software so customers can view products digitally in their homes without having to travel to the store. Customers may be more likely to buy if this is an option if they otherwise wouldn't travel to/purchase from the store because they live a significant distance away.
    
-   **Interactive learning experiences:** AR applications can superimpose digital information in learning centers through the use of AR glasses and headsets. This allows learners to gain context in an interactive manner, with real-time virtual assistance from qualified professionals.
    

## Key considerations

When choosing AR software, there are a few things to keep in mind:

-   **Integrations:** Look for a solution that easily integrates with the smart glasses and headsets readily available on the market, such as Magic Leap, Oculus, or HTC Vive. It should also easily integrate with smartphones.
    
-   **Don't confuse AR with VR:** Before deciding on a tool, be sure you understand whether an augmented reality (AR) or virtual reality (VR) application is better for your needs. Though the technologies are quite similar, they differ in key areas. AR is a technology that grants users the ability to view digital additions to their real-world environment, while VR creates a completely virtual world/experience.
    

## Market trends

**AR in mobile devices:** Augmented reality via mobile devices has increased applications for mobile AR, and [2.4 billion mobile augmented reality users](https://www.statista.com/statistics/1098630/global-mobile-augmented-reality-ar-users/) worldwide are expected by 2023. Mobile AR lets users avoid purchasing expensive AR headsets or software, as AR attributes can be incorporated into existing applications on smartphones, making the tech widely accessible to more users.

**AR in patient care:** The healthcare industry can leverage augmented reality to [address patient concerns](https://www.fingent.com/blog/how-augmented-reality-in-healthcare-is-set-to-transform-the-industry-in-future/) if and when patients are unable to express their symptoms to the doctor. Other examples include doctors communicating information about a patient's lifestyle and recommending any changes, or using technology to show how medication will work within a patient's body.

**_Note:_** _The applications selected in this article are examples to show a feature in context and are not intended as endorsements or recommendations. They have been obtained from sources believed to be reliable at the time of publication._

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