All Google Data Studio Reviews

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Lainey

Marketing and Advertising, 1 employee

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed October 2021

Google Data Studio for Automated Reporting

User Profile

Alejandro

Verified reviewer

Wine and Spirits, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed June 2021

Start using DS, you'll love it

Amazing. Couldn't be better!

PROS

I love Google Data Studio... it's quite hard to select one feature, cause all the program is great, from the easy to use tables, the charts tables, graphics, the custimizable layout, the connection with your database...

CONS

Sometimes it gets a little bit slow and the tables or charts bugs... but it's understandable

Reason for choosing Google Data Studio

Because of the price, I'm using the free DS version and we also love working with Google products in my company. I think they have no comparison

Reasons for switching to Google Data Studio

I didn't know DS before... I used to work on Google sheets with tons of formulas and a limited database connection

Anonymous

11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed June 2023

The best review software our agency has ever used!

Overall, we are very pleased with Google Data Studio. Obviously, the platform itself is inexpensive and easy to use, but the connectors do add up to be somewhat pricy. It is very functional and is so helpful in terms of creating live dashboards to send to clients. Also great for internal reporting to make sure we are keeping up with client performance throughout the month.

PROS

The most highly appreciated feature of Google Data Studio is the ability to integrate multiple data sources in one report.

CONS

Recently Google Data Studio seems to be having a lot of glitches. The charts will randomly be missing or the data will no longer be connected.

Reasons for switching to Google Data Studio

There wasn't enough customization with Databox.

Virgil

Non-Profit Organization Management, 10,000+ employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

2

FUNCTIONALITY

3

Reviewed February 2021

A viable option for business intelligence automation when your software budget is near zero

Overall, after coming to terms with the constraints of DS as a business intelligence automation tool we were a le to design great products for our teams that wouldn't have been possible otherwise. Being able to automate analysis because of the ubiquity of Google sheets connectors made this an incredible free option for a non profit organization.

PROS

It seems that every third party SaaS that collects data online has native synchronization support for Google sheets. And this is how Google Data Studio makes itself the best option for non profits and small businesses in need of automated business intelligence. On top of the plug'n'play integration experience, data studio has a unique approach to interactive chart and dashboard design that lets you position elements as if you were working in Adobe Photoshop. You can add shapes, layer elements on top of each other, add text or objects anywhere. This means you can produce the most beautiful and intuitive dashboards and reports ever (or the least if you're more of a Picasso).

CONS

It really is the poor man's business intelligence automation tool. Some key setbacks for data scientists is that data studio can only do 1 type of join/blend (outter left) and when using blended data to create calculated fields it really feel more like art than science, and not always working out. There is also no way to create unions across all data sources or make a file directory a data source. All this means that you really need to do a lot of data prep in Google sheets and find a way to do some automatic data blending in Google sheets as well in some cases. This will keep the complexity of your needs in Data Studio minimal, which seems to work best.

Reason for choosing Google Data Studio

Free, easy to use, ideal Integration support for my case and can be deployed with an ability to grant access permissions to individuals outside my organization (partners).

Reasons for switching to Google Data Studio

Power BI doesn't have a connector for Google sheets (while all our data sources have native synchronization support for Google sheets) and third party data integration options to pull from Google sheets into PowerBI/MS OneDrive added complications and reduced reliability.

Anonymous

201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed June 2022

Google Data Studio will handle my needs?

I had a big concern that I would no be able to use Microsoft Power BI (budget issue), but in the end of the road Google Data Studion was a good surprise. Good price, everything you need to put a high quality data project running. No issues. In another company for example, it would be my choice.

PROS

Once it's build your data sources, it's easy to build your dashboards even they don't have the best data viz options. It's in the Google tech stack, that makes easy to your team keep running. Would like to have Microsoft Power BI? It was my concerto too! But yes, Google Data Studio will deliver all info you need in a beautiful interface - don't worry. Good price, clear and light interface, access from any device. Your data project will meet the needs.

CONS

Different from Microsoft Power BI for example, you don't have a on screen calculation, easy to work on. Many times you need to create new fields, build cases with calculations to have the field to use on. You need an administrator/builder with more tech skills. But any doubt that I found, I had case or example in the web to search and use. But once it's build the base, it's easy to build dashboards, deploy, upgrade and so one.

Reason for choosing Google Data Studio

Already part of Google tech stack (our choice), price, fast and easy.

Reasons for switching to Google Data Studio

We need a onde piece solution for data, where all data sources get together. In many times, price here, lack of features there were a problem. Now, we have a single source of truth.

Anonymous

51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed October 2020

Powerful reporting tool in the right hands.

Seeing many data sources in a single view with multiple date ranges and comparisons.

PROS

I would recommend every business used this, from small to large. The ability to combine and view google analytics, google ads and search console data is fantastic and gives you great insights into your business performance. There are also lots of templates available online to get you started for no cost.

CONS

The customisation has to come from someone with a fair bit of knowledge of the product when sharing with others. In the majority of times people will have to only have a view of the report and they won't really be able to amend or see other data within it. It is also a little slow when doing lots of data and changing the views.

Reason for choosing Google Data Studio

Value for money and connections into other google data systems.

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Bart

Verified reviewer

Market Research, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

1

FUNCTIONALITY

4

Reviewed September 2020

A great solution for non-essential dashboarding solutions

We loved using it for some reasons, we hated to leave (as we had to do a lot of work all over again). But we are happy we pushed through.

PROS

1) Simple to use It is easy to use. Drag & drop, add texts, connect sources, ... It all works like a charm. 2) Free It is free to use. Connect your account and you're good to go. The downside: you're on your own... 3) Visual freedom As opposed to other solutions we (currently) use, Google offers by far more flexibility in terms of creating something that is visually exactly what you want.

CONS

1) What security? We used google data studio to embed dashboards in our own SAAS solution. As embedding only works with 'open access' documents, it means that you open up your dashboard to the world (provided they know the URL). It is not the security we like. 2) Lack of roadmap impact & customer support As one of the many free users, we have no impact on how the product evolves over time. Customer support is a matter of googling your way around and finding a community response rather than an official spokes persons' help. 3) Speed... Or the opposite rather: slooooowness No matter how happy we are about Google's Cloud Platform solution, Data studio is sloooow.

Reason for choosing Google Data Studio

Pricing. We were a bootstrapped startup, qlick & tableau were too expensive for us.

User Profile

Mallory

Verified reviewer

Computer Software, 501-1,000 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

3

Reviewed December 2019

So simple and easy to use compared to other data visualization softwares!

Overall it's made it much easier to build robust, flexible marketing dashboards and then share them with my team. It's also helped to extract data from Ad platforms at a level of granularity that wasn't available within the ad platform itself.

PROS

I love how easy it is to put the data points into different graphs and visualizations. The UI is typical of Google. Super intuitive and user-friendly and most aspects of the product behave exactly as a user would expect (which isn't the case in my experience for softwares like Tableau). Ease of use is by far what makes Google Data Studio stand out among the crowd.

CONS

Can be hard to integrate data with certain platforms if they aren't Google owned platforms. There's also minor functionality gaps around not having all of the relevant google ads dimensions and labels accessible within data studio.

Reasons for switching to Google Data Studio

Didn't have enough access rights to create my own charts and dashboards in Tableau. It also wasn't possible to get advertising platform data into Tableau.

User Profile

Princewill

Verified reviewer

Retail, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed April 2022

Google Data Studio Review from a Digital Marketer

It helps me see my marketing performance data for Google ads, Google analytics and Search data on one platform.

PROS

It's ease to use, free to use, integrates easily with all Google ads / reporting tools, 3rd party data connectors to other platforms, easy to setup and configure, easy to learn.

CONS

You may have to pay for several connectors for it to work with other platforms like Facebook ads etc

Reason for choosing Google Data Studio

It's easy to use and connects seamlessly with the Google tools & services is use the most

User Profile

Lainey

Verified reviewer

Marketing and Advertising, 2-10 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed August 2021

Google Data Studio for Automated Reporting

Very good to date, it's a very comprehensive product and free!

PROS

We can collate all our data sources into one automated report for our clients.

CONS

Third-party connectors can be quite expensive.

Reasons for switching to Google Data Studio

We haven't switched completely, just the reporting side. Agorapulse reports are very limited and don't allow us to include multiple data sources for a full picture.

Anonymous

1,001-5,000 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

FUNCTIONALITY

5

Reviewed May 2022

Great tool to have all your KPIs for the company

PROS

Simple to use as and end user and (mostly) simple to set up.

CONS

If you dont have the proper knowledge it might be a difficult task.

Reason for choosing Google Data Studio

It was cheaper and most of our info came from google anyways.

Noam

Media Production, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2023

A Comprehensive Review of Google Data Studio

Overall, I am very pleased with Google Data Studio. It is an excellent data analysis and visualization tool that is easy to use and provides powerful features.

PROS

Google Data Studio is an intuitive and powerful tool for data analysis and visualization. It is easy to use, even for those who are unfamiliar with data analysis. It allows you to quickly create beautiful and informative charts, diagrams, and maps to help you better understand your data.

CONS

One downside of Google Data Studio is that it can be quite complex and difficult to use for more advanced data analysis. It also lacks some features that are available in other data analysis tools.

Reasons for switching to Google Data Studio

Google Data Studio stands out from its alternatives with its intuitive user interface and powerful features. It is much easier to use than other data analysis tools, and allows users to create stunning visuals with minimal effort. Additionally, Google Data Studio's comprehensive data analysis capabilities make it the perfect choice for businesses and organizations looking to gain insight into their data.

Anastasios

Research, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

FUNCTIONALITY

5

Reviewed January 2023

Great tool for reporting and dashboards

Great product for live dashboards. Great functionality and connectivity! Definitely recommended.

PROS

Great range of data source to connect to your dashboard! The filter functionality is good. Customised and great range of graphs. Easy to merge different data sources. It is a real live dashboard and you can modify the refresh rate of the data harvesting.

CONS

A bit slow and requires a very good graphics card in your computer to run smoothly, especially when you plan to build a multipage dashboard. Missing some more advanced graphs. Learning curve might be a bit steep in the beginning.

Reason for choosing Google Data Studio

We use different tools for different purposes

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Darien

Verified reviewer

Non-Profit Organization Management, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed August 2021

A robust, free data visualization suite with more features than you'd expect

Overall, Google Data Studio has offered a free way to easily manage and organize data in a compelling and easy-to-use manner. While the initial setup can be tedious, Google Data Studio is a great tool for reviewing data.

PROS

Google Data Studio offers a robust set of features and visualization options, all of which come together to form a powerful data visualization platform to accommodate all your needs. With ready-to-use templates and an easy drag & drop system, Google Data Studio makes it easy to link to your data - featuring numerous connections to google apps (like sheets, ads, search console, youtube, bigquery, mysql, etc), third-party apps, and custom connections - if they don't already support the app you are looking for. On top of that, Google Data studio offers numerous types of charts (pivot tables, regular tables, scorecards, graphs of every kind), and further customization with their third-party visualization options. The platform also offers custom formulas for data, allowing you to customize your data on the front-end vs in your database. However the best part of Google Data Studio is the ability to add data controls & filters - giving the ability to add a date selector, or a drop-down list based on a column of data; or even to set each chart individually to pull data from a specific time frame. Overall, Google Data Studio offers many features which compounded together, create a powerful system for data analysis.

CONS

Despite Google Data Studio's prowess, unfortunately it can easily become overwhelming and unwieldy to manage. The learning curve for the program can be quite extreme; especially when you start to dive into custom formulas for data. While custom formulas seem to line up with formulas you might be familiar with in Excel, they don't - some formulas match, while others don't exist, and yet others do different things than their name-sake in excel. Furthermore, creating custom reports can become a time-consuming process - as you try to figure out how to display the data you want, while working around some of the limitations of Google Data Studio. This includes simple things like being able to modify the title of a specific chart - in some charts, this is an easy function; while in others, it is impossible, forcing you to use a custom title. Furthermore, Google Data Studio has a list of pre-defined date ranges (such as "Last Week starting Sunday/Monday, Month To Date, Last Month, Last Year, Last Quarter, This Month, This Year, This Quarter") which operate perfectly - however if none of their predefined options work, you have to figure out their "Advanced" date range system, which can be quite complicated to manage if you are working with a dynamic range (such as wanting to see first quarter data but you are halfway through the second quarter)

Anonymous

1,001-5,000 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed July 2023

Very powerfull tool for reporting & dashboards: does its job

I Like and recommend Google Data Studio for live dashboards and easy to set and easy to use.

PROS

Google Data Studio provides a great option for creating dashboards: basic and advanced data.Connection to wide range sources (Google Analytics / Google Analytics 360, Google Sheets etc).Easy to use.

CONS

From time to time its a bit slow.Complex connection of less widespread systems, and it is therefore necessary to either buy an external connector or deal with a backbreaking connection.

Reason for choosing Google Data Studio

Free to use and easier to setup.

User Profile

Andrea

Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed May 2022

Industry standard for digital advertising data visualization

Overall, Data Studio is great: doesn't require extensive technical knowledge, is free, versatile and offers the ability to create real-time dashboard using different data sources - including blended ones - very easily. As an ad agency, it's one of our most used tools.

PROS

There's a reason why most agencies and marketers use Google Data Studio to create dashboards using advertising data: it's fairly powerful, integrates natively with Google's ad stack, offers decent integrations to other ad networks when using a connector (we use Supermetrics), and it's very easy to use. For a free tool, the value just can't be beat.

CONS

Data Studio is not the best overall product in the space, because it lacks the capabilities of more advanced business intelligence tools, it's fairly slow at pulling data from non-Google sources and it's got bugs - such as tables and charts breaking randomly, and then working again after a refresh, but overall is a fairly good tool. Some customization options are also suprisingly limited: for example, there is a strangely limited amount of fonts which can be used in the dashboards.

Julie

Banking, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed April 2023

Review on Google Data Studio

it is actually very useful for me to create interactive dashboards and also reports. figures and data can illustrate clearly. I can collaborate with my co-workers and work on same dashboard, which help us to complete our tasks effectively. But in some case customization is somewhat limited. Also do not get immediate solution from the support system.

PROS

A simple and intuitive interface so easy to use .Integrate with all other Google products, which helps a lot.The customization feature in some case is mind-blowing.A team can work simultaneously on the same dashboard, so I can collaborate with my co-workers in same workFree of cost so it reduce my business expense.Can create real-time dashboards, so understand website traffic etcAccessed through smartphones alsoAutomatically refresh data, so always display the most up-to-date information.

CONS

Limited support for non-Google data sourcesCustomization options for visualizations and formatting are significantly lessThe support system is very poor and do not get solution for doubts and problemsData security and privacy is a concern, mainly about business data.Required more advanced features and functions to make report impressive

User Profile

Matthew

Verified reviewer

Computer Software, 10,000+ employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed May 2022

Professionally and easily create online dashboards and interfaces for internal and external use.

To summarize, this was the most cost-effective solution for me because I needed just Google platforms for which to generate reports, and I wanted to save money on a reporting program. If you want additional social or video reporting for a combined reporting platform, it may be more cost effective to purchase a separate reporting product than to pay for Google Data Studio to incorporate that data.

PROS

Google Data Studio's greatest asset is the fact that it is completely free to use. It's a no-brainer to use Google Data Studio if you only need to aggregate and visualize data from numerous Google products and platforms (such as Google Ads, Analytics, Search Console, etc.). You don't have to pay per connection or result for any of these products because they can all connect to Google Data Studio for free.

CONS

As a result of Data Studio's extensive reporting capabilities, the program itself can be difficult for new users to grasp, and the learning curve for reporting is rather high. With the new program, we had to spend a lot of time learning it before we could start using it, which meant that we had one person of our team responsible for reporting.

Santosh

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed February 2022

Can't do without data syudio if you are an agency

Love it - pros outweigh the minor cons in a big way. Would recommend it for all digital agencies.

PROS

Part of doing good quality agency work in the digital marketing realm is taking your clients on a journey and keeping them up to date with their campaigns and digital performance. Data Studio helps integrate data from their search and social accounts in really visual dashboards. We cannot imagine our agency to function without these dashboards that take data in from Search Console, Facebook, Moz, Analytics, Google Ads, SEM Rush - you name it!

CONS

Sometimes third part integration with Supermetrics etc. can cause connectors to break randomly. Data fields being deprecated without notice also causes reports to break which is less than ideal. Finally, when you duplicate a report, the data sources are copied over which is a HUGE issue! So be careful there!

Cam

Sports, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

FUNCTIONALITY

5

Reviewed June 2023

Reports, Analytics, and Data FOR DAYS

We wouldn't have grown as fast as we did without the look behind the scenes at our data without Data Studio

PROS

The ability to manipulate the multitude of data provided and present it to clients, customers, staff, and executives is unmatched. The reporting and analytical fields that are covered are second to none and we wouldn't survive as a business without Data Studio.

CONS

Getting new users set up takes longer than anticipated as well as once we've created our custom dashboards and custom reports, but that's all semantics at this rate.

Sarah

Consumer Goods, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed September 2022

Perfect for data visualizations and analysis

I mainly use it to build dashboards to analyze Google Ads data. I am able to create overall, weekly, monthly, and daily dashboards that automatically update with the Google Ads data integration.

PROS

I like how everything is customizable so that you can easily analyze and visualize data.

CONS

I wish there was a similar official integration with TikTok ads. There are third-party integrations, but I would feel safer using an official one.

Yurii

Computer Software, 51-200 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

FUNCTIONALITY

5

Reviewed December 2023

Good Tool To Use For Your Analytics

Great tool, if you need something to build custom reports, combine data from multiple sources - feel free to use Data Studio

PROS

Having different services in one report is now easier with the new free Google Ads + Google Analytics report. Previously, users had to manually download and compile data into an xls report. It's free

CONS

At times, I found the properties confusing and was receiving data from the test set. But that was at the beginning, now most of the reports just come to my email automatically

User Profile

Jakub

Verified reviewer

Marketing and Advertising, 501-1,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed April 2022

Fantastic tool for both beginners and professionals

I love how dynamic is the development process of GDS, how many new features are added each month.

PROS

It's the easiest and the most affordable data visualization tool on the market. It's quite easy to learn, just enough to jump in and create your first dashboards in a short time. Despite that, it's used by professionals in many corporate companies to visualize data and create interactive dashboards - so why not use it?

CONS

There are things that are hard to accomplish in Data Studio, like specific types of charts; some of them are confusing, like data blending; and some of them are limited, like free connectors.

John

Music, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

3

Reviewed June 2023

Great for the Price

Google Data Studio is a fine lightweight product but I do not think it is a top-tier analytics tool. It is probably fine if you are working with small to medium size datasets and you are primarily concerned with data visualization.

PROS

Data Studio is a great choice if you are already on a Google stack. It is (or can be) virtually free and it offers plenty of flexibility for light analytics or old-fashioned data profiling. I have used it with some success for enterprise-grade analytics, but it is easy to run up against data limitations. It's generally very quick (especially with BI Engine) and it works well with other Google tools (such as GA).

CONS

The product feels a bit cheap compared to its competitors. I found it difficult to manage assets across multiple teams. We ran into multiple issues with ownership (granted, our own fault) that we wouldn't have encountered with, e.g., Power BI or Tableau.

Reason for choosing Google Data Studio

Power BI, Tableau

Ondřej

Information Technology and Services, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2022

Visualize your data in any way!

PROS

Once you upload any data to GDS it is really fun to explore and make dashboards that can help you in any way. We have connected our internal system to Google Data Studio and visualising graphs and tables is very easy to do. Use custom dimensions and metrics, also lots of adjusments for dashboards. You can easily make a dashboard within an our that can save you and your team a lot of time and money. Automatic reporting trough gmail is also a cool feature that we use

CONS

Sometimes Google Data Studio struggles with large XML files and loading can take some time.

Showing 1 - 25 of 318 Reviews