Brandfolder Software

4.72 / 5 (390) FrontRunners

Our advisors have recommended this product 3 times in the last 30 days

About Brandfolder

Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more.

Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets.

Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections ...


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Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

390 Reviews of Brandfolder

Average User Ratings

Overall

4.72 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(284)

284

4 stars

(101)

101

3 stars

(5)

5

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 390 results

July 2020

Rebecca from Follett School Solutions

Verified Reviewer

Company Size: 1,001-5,000 employees

Industry: Online Media

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

July 2020

A Modern Interface with an Excellent Pricing Model

The have great customer support, the setup was pretty quick and it's easy to make mass edits.

Pros

I really liked the easy to use interface and the unlimited guest users. Those were two key points during our decision making.

Cons

I would love for users to be able to send a shareable link of their personal boards and the personalized template piece saved to their personal board as well. I think that would be very helpful for sales.

Reasons for Choosing Brandfolder

Pricing Model, Interface and the Templating features.

August 2020

Mariah from Thrasio

Company Size: 201-500 employees

Industry: Consumer Goods

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

3.0

Functionality

3.0

August 2020

Brandfolder Review

My overall experience with Brandfolder has been good. There are some pros and cons to the database but overall I think it is a good place to house assets for smaller companies. It makes organizing assets easy and convenient. But as our company scales, it has become a little trickier.

Pros

I like the overall layout of Brandfolder. It is easy to use and to navigate. I think it is very user friendly and has some great features and integrations like Slack. It was easy for me to organize all of my company's assets and customer service has always been fast and very responsive to any question or concern I have had. The software is always improving and updating and they are always adding new features to Brandfolder. Brandfolder is a great to house all of our company's assets in one centralized location.

Cons

I least liked the tagging system in Brandfolder. I am not a fan of automatic tagging because some of the tags that automatically pop up arent useful to how we sort our assets. It is a feature I can do without. Our team also had some concerns and dislikes when it came to Adobe Integration. It wasnt as seemless as we would have liked it to be. I think those are two areas that need improvement.

Reasons for Choosing Brandfolder

We chose Brandfolder because we felt like this was the best fit for our department and overall company. We felt like Brandfolder fit the criteria we were looking for in a DAM.

Reasons for Switching to Brandfolder

We made the switch to make organizing and keeping up with assets easier across our Creative Team. We wanted all of our assets in one centralized location.

February 2021

Madison from Window World

Company Size: 5,001-10,000 employees

Industry: Consumer Goods

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2021

Amazing Product!

Wonderful! I can't say enough good things about Brandfolder!

Pros

It's such an intuitive program and easy for anyone to understand and use.

Cons

It took a while to setup from the ground up, but once you have a base organization structure down pat then it's easy to add to and maintain.

Reasons for Choosing Brandfolder

It has a much more user-friendly interface and the search capablilities are incredible.

February 2021

maggie from Dawn Foods

Company Size: 501-1,000 employees

Industry: Food & Beverages

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

2.0

Customer support

4.0

Functionality

3.0

February 2021

Brandfolder Review

Overall it has been useful.

Pros

I like the layout and visual aspect of Brandfolder. It is nice to view related files when clicking into assets.

Cons

Sometimes difficult to search when you do not know where an asset lives or how it is titled.

February 2021

Carly from SitusAMC

Company Size: 1,001-5,000 employees

Industry: Real Estate

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2021

Perfect Platform for Brand Portal

The overall experience with Brandfodler was great from start to finish. It met the needs that we had and our employees use it very often.

Pros

Brandfolder is a very easy-to-use and customizable platform that was perfect for creating our company's brand portal. Following the merger and re-brand of our company, we wanted to create a brand portal is to centralize all digital assets, and having an efficient system to manage them is paramount to maximize productivity. As all digital assets are controlled in one place, we can be confident that off-brand or out-of-date assets are no longer available to employees. After reviewing other platforms, we decided to choose Brandfolder as our digital asset hub given the customization, security, and permission levels. The onboarding team and support were super helpful every step of the way and ensured that we were ready to have a successful launch for our employees. The program is very intuitive and our employees were able to set up their account and use the platform without and training. Features we liked the most: Super customizable to the brand (logos, colors, fonts, etc.) Brand guidelines (set up in the system which links from the Collection) User rights (different teams can see different assets) Vanity URL (custom to our brand) Insights & analytics (easy reporting, can see which assets are being viewed/downloaded the most)

Cons

The brand guidelines were one of our favorite features, however, it was not the easiest to design. While there are templates to use and plug and play, we wanted ours to be highly designed to match our brand. To do so, CSS coding is needed. The support team was great in sharing some code ideas from other brand guidelines they have seen. The coding was fairly easy to learn and we were very happy with the end product.