# Square Loyalty Software Reviews, Demo & Pricing - 2026 > Review of Square Loyalty Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/ca/customer-loyalty/square-loyalty-profile --- [Home](https://www.softwareadvice.com/) / [Customer Engagement Software](https://www.softwareadvice.com/crm/customer-engagement-comparison/) / Square Loyalty Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview # Square Loyalty 2026: Benefits, Features & Pricing Wondering if Square Loyalty is right for your organization? Our Customer Engagement Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews ## Overview Square Loyalty 4.7 [(20)](https://www.softwareadvice.com/customer-loyalty/square-loyalty-profile/#reviews) Pricing Starting at $45.00 per month ### About Square Loyalty Square Loyalty allows businesses to create a customized customer loyalty program that connects with their Square account and supports any customer rewards or loyalty program. Customers can view their score at any time using the Square Loyalty app or website, and use their phone wherever they are to redeem rewards on the spot. To make it even easier, the card-linked loyalty features are built into Square’s point-of-sale (POS) apps — so there’s no extra development work required. Wondering if Square Loyalty is right for your organization? Our Customer Engagement Software selection experts can help you in 15 minutes or less. ## Square Loyalty User Interface ## Popular Square Loyalty Alternatives Main Product Square Loyalty 4.7 [(20)](https://www.softwareadvice.com/customer-loyalty/square-loyalty-profile/#reviews) Ratings Breakdown - 4.75Ease of use - 4.06Value for money - 4.50Customer support - 4.45Functionality Pricing Starting at $45.00 per month Get Price Alternative Product [Guusto](https://www.softwareadvice.com/hr/guusto-profile/) 4.9 [(3699)](https://www.softwareadvice.com/hr/guusto-profile/reviews/) Ratings Breakdown - 4.90Ease of use - 4.90Value for money - 4.88Customer support - 4.88Functionality Pricing Starting at $4.80 per month Get Price Alternative Product [Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/) 4.9 [(250)](https://www.softwareadvice.com/contest/kangaroo-profile/reviews/) Ratings Breakdown - 4.70Ease of use - 4.58Value for money - 4.92Customer support - 4.68Functionality Pricing Starting at $79.00 per month Get Price Alternative Product [RepeatMD](https://www.softwareadvice.com/salon/repeatmd-profile/) 4.4 [(190)](https://www.softwareadvice.com/salon/repeatmd-profile/reviews/) Ratings Breakdown - 4.40Ease of use - 4.22Value for money - 4.30Customer support - 4.35Functionality Pricing Available upon request Get Price Alternative Product [Tango](https://www.softwareadvice.com/crm/tango-card-profile/) 4.8 [(527)](https://www.softwareadvice.com/crm/tango-card-profile/reviews/) Ratings Breakdown - 4.73Ease of use - 4.78Value for money - 4.60Customer support - 4.67Functionality Pricing Available upon request Get Price Alternative Product [ReadySTORE Gift Card and Loyalty](https://www.softwareadvice.com/customer-loyalty/gift-card-profile/) 4.8 [(39)](https://www.softwareadvice.com/customer-loyalty/gift-card-profile/reviews/) Ratings Breakdown - 4.67Ease of use - 4.50Value for money - 4.54Customer support - 4.69Functionality Pricing Starting at $20000.00 one time Get Price ## Square Loyalty Pricing and Plans Starting price: $45.00 per month Free Trial Free Version 0-500 Loyalty Visits $45.00 flat rate, per month No plan information available 501–1,500 Loyalty Visits $75.00 flat rate, per month No plan information available 501–10,000 Loyalty Visits $105.00 flat rate, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Square Loyalty Features - Popular features found in Customer Engagement Communication Management Customer History Feedback Management Live Chat Multi-Channel Communication Reporting/Analytics - More features of Square Loyalty Loyalty Program Rewards Management ## Square Loyalty Integrations Pepper Integration rated undefined from -1 review Incentivio Integration rated undefined from -1 review ## Square Loyalty User Reviews Overall Rating 4.7 Ratings Breakdown 5 75% 4 15% 3 10% 2 0% 1 0% Secondary Ratings Ease of Use 4.8 Value for money 4.1 Customer support 4.5 Functionality 4.5 Have you used Square Loyalty and would like to share your experience with others? Maria D. Verified reviewer Health, Wellness and Fitness Self-Employed Used daily for less than 6 months Review source Reviewed September 2025 A Great Tool for Customer Engagement 5 Overall, Square Loyalty has been a practical and effective tool to keep customers coming back. It’s especially convenient if you already use Square, even though the pricing could be better. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: I like how easy Square Loyalty is to set up and how well it works with the Square POS system. Customers only need their phone number, and everything is tracked automatically. It feels modern, simple, and keeps clients engaged without extra effort. Cons: The main downside is the cost, since it can get expensive as the program grows. Also, the customization is somewhat limited compared to other platforms. Read More SG Steve G. Verified reviewer Retail Self-Employed Used daily for less than 2 years Reviewed June 2025 Customers love the simplicity of it 5 I’ve been using Square Loyalty since it was first made available. It’s gained a lot of functionality over the years and is very robust. Customers love it and it’s easy to setup and manage Ratings Breakdown 5 Ease of use 5 Value for money 4 Customer support 4 Functionality Pros: It’s a a built in solution that’s very easy to setup and manage. The customer just enters their phone number when at the register and it automatically gives them their loyalty rewards Cons: You have to be able to tailor your loyalty program within the framework that Square has set up. It won’t allow you to do truly custom rewards Reasons for switching to Square Loyalty The cost savings and integration into the Square POS Read More RS Radha S. Verified reviewer Legal Services 51-200 employees Used weekly for less than 12 months Review source Reviewed April 2026 Simple and Seamless Loyalty Program for Square Users 5 Overall, my experience with Square Loyalty was positive and straightforward, especially for businesses already using Square. The setup was quick, the integration with Square POS was seamless, and loyalty points were tracked automatically at checkout, which made it easy for staff and customers alike. While the program is best suited for simple loyalty needs and lacks advanced customization or analytics, it was reliable, easy to manage, and effective at encouraging repeat visits without adding operational complexity. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: What I liked most about Square Loyalty was how seamlessly it integrates with the Square POS ecosystem. It was very easy to set up and manage, with loyalty points automatically tracked at checkout, requiring minimal effort from staff or customers. I also appreciated its simplicity and clarity for customers—earning and redeeming rewards was straightforward, which helped encourage repeat visits without adding complexity to the checkout or reporting process. Cons: What I liked least about Square Loyalty was that the customization options were fairly limited. The program works well for simple, points‑based loyalty, but there isn’t much flexibility to tailor rewards, rules, or branding beyond the basics. I also found that advanced analytics and segmentation were minimal, which can make it harder to deeply analyze customer behavior or build more targeted loyalty strategies as a business grows. Read More RP Rich P. Verified reviewer Retail 2-10 employees Used daily for more than 2 years Reviewed June 2025 Square Loyalty 3 The programme works well but it would be nice to some improvement just to help with customer sign-up to collect relevant customer data. Ratings Breakdown 4 Ease of use 2 Value for money 3 Customer support 3 Functionality Pros: I like the close integration with the customer database so you can look to tailor a closer relationship with your customer. Also using tech rather than old fashioned loyalty cards seems the way forward. Cons: It would be nice to have more control over things like capturing emails, and specific data like birthdays at sign-up. Also tailoring the wording of programme on automated communication so it resonates the essence of the brand. Reasons for choosing Square Loyalty Close integration with other square services Read More VR Verified Reviewer Retail 2-10 employees Used daily for less than 2 years Review source Reviewed March 2026 Better Than Average and Easy to Use 4 Overall, it’s a convenient loyalty solution for businesses using Square with all of the fatures you need and not a lot of extra to complicate things. Ratings Breakdown 5 Ease of use 3 Value for money 4 Customer support 4 Functionality Pros: Setup is simple, customers can enroll quickly, and rewards are automatically tracked, which makes it easy for both us and the customer with no punch cards to try and keep track of. It has definitely helped encourage repeat purchases. Cons: It is a little more expensive than similar programs and you have to continue using Square for payment processing. Read More GT Gary T. Verified reviewer Food & Beverages 51-200 employees Used daily for more than 2 years Reviewed June 2025 Square Loyalty doesn't compare! 5 I have tried many loyalty systems, including Fishbowl Marketing, Constant Contact, Boom, Givex, etc. Square hands down is the best. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Stupid simple. Fully integrated with Square. You can control and manage the system as needed. You also have fraud control to see if anyone is manipulating the system. Cons: Understanding the sweet spot of how to get the most from Square Loyalty. For example, should you use dollars, visits, or points? What is the optimal threshold? Reasons for switching to Square Loyalty Third party integration was too difficult to manage. Read More RP Richie P. Verified reviewer Retail 11-50 employees Used daily for less than 2 years Reviewed November 2024 Square Loyalty - Love it but needs some tweeks 3 I wish it could just be overhauled and sharpened up more. its got some great functionality but it just doesn't really hit the mark. If the system was sorted we would certainly use loyalty to its full potential. As it stands its not there...yet! Ratings Breakdown 3 Ease of use 2 Value for money 4 Customer support 2 Functionality Pros: The fact it is integrated with the rest of the Square Eco system allowing us to capture sales data which we can use along side our marketing effort for direct and target marketing campaigns Cons: There are some very good elements but it struggles in places. One of the biggest issues for us in the UK is that Loyalty is built around mobile numbers and text marketing. We can not capture emails for marketing purposes easily (important as we do a lot of business via email especially ad text marketing is not available in the UK) when using the loyalty program. We use the Square Register and some flexibly to control the fields we want to capture form the Register CFD would be great. For us name, mobile number for Loyalty, email for marketing communications and DOB as an option. Also we uses the signup link but its a two step/page process for mobile number them email address input. All these things do not allow for complete information capture and puts off customers when too cumbersome. Reasons for choosing Square Loyalty Its close integration with other Square products we use Read More SS Sadie S. Verified reviewer Food & Beverages 11-50 employees Used daily for less than 2 years Reviewed November 2024 Square loyalty 4 It has been helpful and eliminated stamp cards, and also taken the guesswork out of what is earned with each point tier. It also helped us condense point systems -instead of a separate stamp card for whole bean coffee or food items, it’s all in one. Ratings Breakdown 4 Ease of use 3 Value for money 3 Customer support 4 Functionality Pros: It’s great to be able to customize it so much Cons: The cost feels a little high, sometimes I’m unclear on how many users are actively using it. Because it’s based on amount of users, I feel that I’m paying for more than is necessary when someone signs up once and isn’t a return or frequent customer Reasons for choosing Square Loyalty Easier to have all of my POS features in one place Read More JK Jared K. Verified reviewer Food & Beverages 11-50 employees Used daily for more than 2 years Reviewed June 2025 Simple, Easy, and It Just Works 5 Overall, Square Loyalty has been great. It's user-friendly, our customers understand it right away, and it’s helped us drive repeat business without needing to overthink it. Ratings Breakdown 5 Ease of use 5 Value for money 4 Customer support 5 Functionality Pros: I really like how simple it is to set up and use. It’s built right into the POS, so everything flows smoothly without needing extra tools or apps. It just works. Also love that it works with API so our app works seamlessly Cons: Honestly not a lot of downsides. I do wish there were a few more customization options for rewards, but it’s not a dealbreaker. Overall it's pretty solid. Read More HB Haley B. Verified reviewer Automotive 2-10 employees Used weekly for less than 12 months Review source Reviewed July 2025 Square Loyalty 5 I have had a very good experience using Square Loyalty. It helps make repeat customers. I like repeat customers. lol Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Easy to use and automated. That makes my job much more easier. I like the automated feature very much. Cons: It cost a little more because you also have the transaction fees you are responsible for too. Maybe if there was a discount on having this feature that would help. Read More Showing 1 - 10 of 20 Reviews Load More Reviews ## Other Top Recommended Customer Engagement Software [LeadSquared](https://www.softwareadvice.com/crm/leadsquared-profile/) **4.3** (167) Recently recommended **40** times [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/) **4.3** (6978) Recently recommended **25** times [SAP Customer Experience](https://www.softwareadvice.com/crm/sap-customer-experience-profile/) **4.3** (245) Recently recommended **21** times [Zendesk Suite](https://www.softwareadvice.com/product/26892-Zendesk/) **4.4** (4081) Recently recommended **10** times Stuck Between Options? Our experts can help you compare Square Loyalty with other top options, so you can find the best fit for your needs. ## See what companies are saying about Software Advice