Having worked with Zuko for over a year, the input and discussions around the forms on our site have opened up whole new channels of exploration to help feed our ideation backlog. The tool in itself has developed a lot of the year with new features being added and huge improvements to the UI that make it more and more intuitive to get stuck into the data. Honestly, if you want to improve your form conversion, even if you have some kind of background in this filed, go with Zuko and you'll learn waaaay more, waaay quicker.

Definitely the support and the in-depth knowledge the team have in helping you to uncover what blockers you may have on your form process. Conventional analytics packages don't allow for the comparison of different forms out-of-the-box. Zuko and the team get you insights, fast

Upon installation they had 2 methods to set up events, the UI on this feature was a little confusing and wasn't so intuitive. Which meant we needed support, but that came quickly and our issues were soon resolved.

Granularity of data is great. The support by the Zuko team is excellent.

Dashboards could be more intuitive, sometimes difficult to immediately draw insights from the data.

So far only good things! Will be fun to use this for all our markets and possibilities to see if we see differences in user behaviour between countries.

The possibility to get really deep insights from each and every field. And the support team has been great at finding ways to solve different similar fields and how to merge data.

A bit messy UI. Compared to the competitors it might be a bit subpar design.

The ability to easily navigate the platform and access any information/analytics. It allows us to easily follow the user journey and modify our forms to better suit our customers.

I wish there was a "quick look" page for each form.

It is very easy to setup and offers so many valuable insights! Their customer support is great, it feels like they are part of your team, always there to help and answer your questions.

I really cannot find anything I did not like