Marsello

RATING:

4.4

(101)

About Marsello

Your loyalty program, the way you want it. Marsello helps growing brands launch a world-class loyalty and rewards program that works seamlessly in-store and online. Marsello has everything you need to create, retain and grow loyal customers. Design a loyalty program to match your brand, then use Marsello's loyalty program editor to customize everything, from points-earning options to rewards, discounts, VIP tiers, referrals, and more. Marsello plugs into all your POS and Ecommerce channels. By syncing in-store and online transactions, you get powerful insights to personalize your customer experience and marketing. Explore the Marsello platform with a 14-day free trial.

Marsello Pricing

Marsello offers a 14-day free trial. Paid plans start from $100/month, based on the customer database size and the number of eCommerce/POS sites connected.

Starting price: 

$125.00 per month

Free trial: 

Available

Free version: 

Not Available

Customer loyalty software that works in-store and online
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Marsello Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4

Most Helpful Reviews for Marsello

1 - 5 of 101 Reviews

Bill

Hospitality, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by the software vendor to submit an honest review.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2022

Wild Pear Kitchen can't imagine doing business with out Marsello

Traditional Hospitality businesses actually know very little about their customers buying habits and have no ability to, with Marcello the insights are incredibly powerful, and the loyalty that is created thru rewards is a game changer

PROS

It's hard to pinpoint any one feature that's better than the other the longer it's in place the more powerful it becomes for our business, we can't imagine not using Marsello in our Hospo business now

CONS

I would like to see some additional tools with regard to list management top of mind is a filter for Duplicate accounts (name wise) also it would be good to be able to sort new signups and be able to show more than 50 rows at a time 100 would be betterThere is a grey area around implementing and accessing the online widget

Reason for choosing Marsello

I have used this software before and found it to work really well with Kounta lightspeed

Sierra

Retail, 1 employee

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed April 2022

ALL in ONE APP, MUST HAVE APP!

Overall, this is my most use app since ive started this journey back in 2018. Ive managed to use this app for all my marketing. I will continue to use the email marketing campaigne, loyalty points, and enjoying seeing the growth in my report. Apprieciate the work you folks put in to help businesses like mine.

PROS

When i first started with this app, it took a hot minute to figure out where things are. Only because they offer so many options, from loyalty rewards, email marketing, points, and etc. I use all these features to help improve all my marketing stratagies. Definitly my most used app and feature ive came across since.

CONS

Im still trying to figure out all the options this company has to offer. But i did come across a few bumps in the road on this topic. I would like to narrow down a group of emails/locations to certain clients, which i cant do. I also would like to custumize my email with sizing choice in Headline logo, or GIFs.

Brendon

Pharmaceuticals, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

2

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed December 2022

Beware, service support is zero

Very very poor

PROS

This use to be an excellent product, but now it fails constantly, annoys customers and does nothing to enhance our business.Beware the lack of support

CONS

Support is pathetic, the product does no longer work

Reasons for switching to Marsello

Email and loyalty

Walt

Retail, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed May 2022

A great all round marketing tool

Great. Excellent customer support as well. With one on one support when I need it.

PROS

The loyalty programme is great. It also does really well in tying together our bricks and mortar and ecommerce offerings.

CONS

Probably the reporting. Could be more customizable, but still pretty good.

Reason for choosing Marsello

The integration of the loyalty offerings was my primary driver. But I also realized I could stop using MailChimp and get the same, if not better, outcomes. So lots of extras.

Brian

Retail, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

Great Promotional Programme

Customers particularly enjoy getting a birthday present.

PROS

It is an easy to use and relatively cheap way of encouraging customers to return.

CONS

Sometimes "customers" walk past our shop and flash their card to gain points without purchasing. When we catch them we often wipe all their points as it is a form of theft.

Vendor Response

Thanks for your feedback Brian. While I totally understand your "cons" section. I'm glad to say we're integrated now with Kounta and working with your sites to rollover to the integrated version which will prevent this :). Rory Moss, GM

Replied March 2019