All Hootsuite Reviews
1-25 of 3,614 Reviews
Sort by
Sean
Real Estate, 11 - 50 employees
Used more than 2 years
OVERALL RATING:
5
Reviewed April 2021
Good centralized tool for managing social media
Colleen
Verified reviewer
Computer Software, 501-1,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
3
FUNCTIONALITY
5
Reviewed September 2023
Hootsuite is the top software for handling many social media accounts.
In overall, it's the best tool to use if you need to manage many social media accounts at once, particularly on Twitter and Facebook.
PROSHootsuite is simple to operate; I really like that all the platforms I use can be shown on a single page, and the publisher screen makes it simple to see at a glance precisely what you're posting on each day across all of your accounts. You can just drag and drop to rearrange your articles, and adding images is just as simple. It couldn't be much better.
CONSI can't think of a single drawback to this system. Very user-friendly, it rarely experiences outages. You may relax knowing that the program will automatically publish your posts once you've entered them. In two years of use, I have never once seen a bug in this program.
Reasons for switching to Hootsuite
because Hootsuite is a fantastic app to use for making and scheduling social network postings. The calendar function aids my organization and provides a bird's-eye perspective of the activity across all my primary social media platforms.
Arzu
Verified reviewer
Computer Software, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
3
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed April 2022
Useful for beginners but high priced
Especially for the free version, I can say that since we have switched to a maker-checker structure in our social media marketing process, checking the planned posts much earlier prevents problems that may occur in the instant posting. Making improvements on the features I explained in the cons section will make the product much more effective, but if you are just a beginner, it will be easier for you to try the free plan.
PROSIt's useful to connect more than one social platform and manage all of them from one channel.
CONSUnfortunately I think the pricing is expensive. Also, the lack of a scheduling option for stories complicates the process. The most important shortcoming for me is the lack of a PDF scheduling option for LinkedIn. I think this is a very necessary feature especially for B2B marketers. I also think it is necessary to integrate more social media accounts, especially for the free plan. I understand the scheduling limits, but I think every marketer, even if it is a free plan, needs to be able to use all social media accounts on the free plan to test the effectiveness of the product.
Reasons for switching to Hootsuite
To manage multiple social media accounts from a single platform
Risorse
Real Estate, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed April 2024
Smooth Content Management
It offers great content management features and is very helpful It is secure and cost effective
CONSNo major concerns and Hootsuite meets needs
Ryan
Market Research, 2-10 employees
Used daily for less than 6 months
OVERALL RATING:
3
EASE OF USE
3
FUNCTIONALITY
3
Reviewed April 2024
Hootsuite used to be good
Good when it was free, Hootsuite is not something I am willing to pay for because of the lack of features.
PROSI have used Hootsuite for other companies I've worked for but since it started removing the free account, I had to move to a different platform.
CONSThe cost of the software lead me to look for other software that does the same thing and more.
Amit
Verified reviewer
Leisure, Travel & Tourism, 2-10 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2023
Hootsuite - My Review as a SMM
I think it has been an important tool for us to schedule our content and understand how they are performing. It's annual report (a sum of all SM platforms performance) is absolutely amazing. A touch pricey, but highly recommended.
PROSThe ease of use. Very nice userflow. Impressive Dashboards. Easy to schedule and manage your content. Very nice analytics report. Their free educational resources are very helpful as well!
CONSIt is expensive. Also, one needs to reconnect the SM accounts as it tends to disconnect every now and then. Can't tag Instagram accounts while scheduling.
Reason for choosing Hootsuite
More features, for sure. Goes beyond Instagram and Facebook. Their analytics and performance reports are amazing.
Andrew
Marketing and Advertising, 1 employee
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed February 2024
Hootsuite is for serious business
Overall, Hootsuite has been my go-to social media management platform for years. It does an excellent job of smoothing out the publishing process, especially for managing scheduled content.
PROS- Manage multiple social media accounts - Customizable analytics reports - Easy to distribute content - Scheduling is easy
CONSThey have eliminated the free level that allowed customers to try it out with three social media accounts. This was very helpful for onboarding new clients and demoing the power of the tool.
Craig
Non-Profit Organization Management, 501-1,000 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
FUNCTIONALITY
4
Reviewed December 2023
This Great Product Makes Life Easier
I really enjoy Hootsuite. Inserting a video/image and then writing some content for whichever accounts you select, and it's done! No more getting up on Christmas morning and logging into my laptop to post Merry Christmas. It just happens on its own!
PROSI love the fact that I can add my social media platforms to the system and pick and choose which ones I want to use for a posting. Then I can schedule things for months easily! I wish it was cheaper, but it is comparable to other services that are out there. I would highly recommend it!
CONSOne thing that aggravates me is that my Instagram account seems to become disconnected on a regular basis. Just IG, none of the others. It's easy to fix, but just an unnecessary hiccup.
Reason for choosing Hootsuite
I had used it previously in a different company. I was looking for something that was less expensive but they were all about the same. I went with what I knew.
qasm
Computer Games, 51-200 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
3
FUNCTIONALITY
5
Reviewed January 2024
Review an app Hootsuite
I love this application and I love to use it
PROSA great application for fast marketing and does not need a lot of Internet
CONSI think it needs a slight adjustment in customer service
Carlos María
Verified reviewer
Marketing and Advertising, 2-10 employees
Used weekly for more than 2 years
OVERALL RATING:
3
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed December 2019
Hootsuite. Not best in class but affordable and easy to use
We can manage in one place all social media posts for all our customers.
PROSIt is to set up new social media channels. Also you can configure teams with access to a specific social media channel. The canva style view to manage each account or social media channel is OK.
CONSThe interface is boring and old. And sometimes you lost connection with a social media affecting your already programmed posts. The reports in ppt format also could be better. Their look & feel is not so good and need adjustements before sharing with a client.
Reason for choosing Hootsuite
Because it is easy to use, the onboarding for new members of the team is also easy and the cost is quite good compared the other options available in the market.
Nathalie
Arts and Crafts, 1 employee
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed March 2024
Hootsuite Is An Entrepreneur's Dream!
Hootsuite is a must-have for business owners, but also for content creators. Trust me, your life could be SO much easier -- just get this app!!
PROSI adore how much time this app saves me. I never have to spend time replicating and reposting content to every platform individually. That was so annoying and time-consuming! Now all I have to do is post from my Hootsuite account, and it will post the content to all of my platforms simultaneously!!!!
CONSI have no complaints about Hootsuite. I am loving the experience.
Missionary Clayton
Non-Profit Organization Management, 2-10 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed April 2024
A Useful Product
After using Hoostsuite for many years it is flawless and a welcome help. I recommend it!
CONSAt this time there are no negatives to report that I know of.
Anonymous
10,000+ employees
Used monthly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed February 2024
Manage ypursocial media in one place great
You can manage and program the post for the wholr month so ots comsistence.
CONSIt could integrate more socialmedia platforms.
Thomas
Marketing and Advertising, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed March 2020
A Good Option for Social Publishing and Monitoring
At my previous job I was using Hootsuite to start my day. I would sign on and schedule and publish posts for the duration of the day, or over the weekend or what have you. More recently, I've been using Hootsuite's free version to manage my personal online presence, scheduling posts related to my podcast or video channels. I find that more recently, the native Twitter app has been better for just scrolling through Twitter, but as far as posting goes, I prefer to use Hootsuite.
PROSOne of my favorite things about Hootsuite is the ability to 'autoschedule' posts based on the time that you're likely to receive the most engagement. This takes a lot of the guesswork out of the job of a social media manager, as you can tend to labor over the details like whether or not something is emergent enough to post right now or whether you should wait to schedule it in the future. I find Hootsuite's customizable streams can be helpful in mitigating a lot of the noise that comes along with social media, but constant algoritm and UI updates to platforms like Twitter can make streams obsolete quickly. The platform is super simple to get set up and running with, and the free version (which I'm currently using for my personal accounts/projects) is perfectly serviceable for teams with 3 social accounts or fewer. I've never had to reach out to support, but Hootsuite's online presence is great and they're constantly providing materials that are helpful to social media managers.
CONSI find their integration with Instagram somewhat lacking. During my time with Hootsuite, I have scheduled countless Instagram posts, but the way the marriage between Instagram and Hootsuite Works means that you can schedule the post, but you need to open the app on your phone and hit send when the time comes to actually publish your post. I have missed so many Instagram posts because of this, and the fact that I only appear to get a notification when It's time to post on Instagram about half the time. I realize that this isn't necessarily all Hootsuite's fault, but this is a real downer, and leaves me wishing that the integration was better
Reason for choosing Hootsuite
Pricing for the most part. At the time, HubSpot was still charging for every level of their services. Once I started using it, the autoscheduling feature became too important to me to consider switching. As long as Hootsuite allows me to manage my 3 accounts for free, I'll continue to use their services.
Alberto
Education Management, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed April 2022
A Great Tool For Social Scheduling - But Others Offer More For Less
Overall the product has served us well; we're still using it daily and are able to plan campaigns around our scheduling abilities, we're able to connect directly with our customers and assigned potential customer service issues within our team with a few clicks. Over time however, social platforms are getting savvy to the needs of businesses are starting to build out their own business tools and scheduling/performance analytics hubs (Facebook Business and Twitter for Business for one). It remains to be seen how Hootsuite will compete with free as the platforms begin to grow this part of their businesses.
PROSSocial Post Scheduling is the raison d'etre for Hootsuite and it does it effectively and with lots of options including custom tagging for your analytics platform. If you're only interested in being able to schedule and post to multiple social media channels, this is the first place to look.
CONSThe pricing and tiers no longer make sense as many of their competitors are offering similar/better scheduling and posting options at a lower price (or free with limitations). In 2022, Instagram post scheduling shouldn't be an exclusive feature.
Reason for choosing Hootsuite
At the time, Hootsuite provided better analytics tools than were available to any of their direct competitors.
Samiran
Information Technology and Services, 5,001-10,000 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed March 2023
Effortlessly Manage Multiple Social Media Channels with Hootsuite
All officers and staff including me have found Hootsuite to be a useful tool for managing social media accounts and streamlining their social media management tasks. They appreciate the ability to manage multiple social media accounts in one place and the ability to schedule posts in advance. The collaboration features have also been helpful, allowing multiple team members to work on social media management tasks together. However, some project officers have noted that there can be a bit of a learning curve with Hootsuite and that the pricing can be a bit steep for smaller organizations or individuals.
PROSI mostly like the range of analytics tools and and the support of wide range of social media platforms, including Facebook, Twitter, LinkedIn, Instagram, YouTube, and more in a single nutshell.
CONSThe price for the business is a little on a high note.
Reason for choosing Hootsuite
Hootsuite offers more robust social media management features, such as team collaboration and social listening, making it a better choice for larger businesses or agencies.
Reasons for switching to Hootsuite
We need more advanced social media management features, such as team collaboration, social listening, and analytics.
Shanna
Marketing and Advertising, 501-1,000 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
3
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed January 2020
Hootsuite: Best Social Scheduling Tool for Monitoring Comments
Overall, I love Hootsuite for it's social monitoring capabilities and reporting capabilities, but better yet, my clients really responded to the updated reporting from our previous vendors. The real meat of the reports are at the beginning, which holds my clients attention spans better and gets them the information they actual want quickly and in an easy-to-digest manner.
PROSMy department is currently in the process of shopping social scheduling/monitoring/reporting tools (i.e. Buffer, Sprout, Hubspot, etc.), and Hootsuite is one that I was assigned to test. The feature I enjoyed best was definitely the feeds setup. Unlike other providers I've used, Hootsuite allows you to set up different feeds (i.e. mentions, hashtags, etc.). This allows me to monitor all platforms and mentions, and even keep tabs on things like certain keywords I can respond quickly. For instance, I manage the social presence for a popular sporting goods company, and I can search for FAQs on Twitter and quickly provide an answer and a link, all while responding to different DMs across our other social platforms. On Sprout Social, everything was aggregated into one feed. I prefer to have it parsed out so I can know how to modify my answers quickly depending on the platform. I also really liked the reporting options - the reporting templates are set up so the bulk of the numbers are at the beginning, rather than below the fold, which has been great for clients with short attention spans.
CONSThe UI seems a bit dated. The features themselves are great, so it truly doesn't matter, but it's just not as modern and beautiful as other platforms. I don't think it's changed much, looks-wise, since when I last used it in a previous role 5+ years ago. It has no effect on actual usability, but an update would make it feel less clunky and more intuitive.
Reasons for switching to Hootsuite
We're looking around due to a recent price increase on Sprout, and comparing features. We really value the feeds tool, enough to pay a slightly higher monthly fee than we would on Sprout.
Sunil
Higher Education, 501-1,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
3
CUSTOMER SUPPORT
3
FUNCTIONALITY
4
Reviewed September 2022
Social Media Management - Trust the Leader
It was good and it worked smoothly (on a self serving mode)
PROSThe ready to integrate plugin to add 3rd party services is a great feature to extend the usability.
CONSPoor customer support and longer TAT on query resolution
Reason for choosing Hootsuite
Market reputation
Reasons for switching to Hootsuite
Frequently integration failures with the social media accounts
Spoorthy
Verified reviewer
Computer Software, 1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
2
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed July 2022
Good but expensive tool
Solid app with good stability misses out many features if you are no a lower plan.
PROSVery good tool to schedule content to social media accounts without having to open every social media account. It helps you keep with your content posting.
CONSThere are some features missing in the professional which are really useful not just for agencies but also for personal use.
Abigail
Architecture & Planning, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
FUNCTIONALITY
5
Reviewed November 2016
Reliable and easy social media manager
Hootsuite and Buffer are my go to social media, despite the several other SM Managers that I've tried out. I work with 5 brands and I have to manage their social media accounts (Facebook, Twitter, Instagram and LinkedIn) I've been using Hootsuite (and Buffer) for three years but of the two Hootsuite is my favorite and my safe bet. I have a habit of testing out as many free marketing software's as I can find and in terms of social media marketing Hootsuite is the best. The interface is easy to use, and the tutorial available to each new signup is very helpful. I love being able to tag a Facebook page, Twitter profile or Instagram profile in a post. The android app is also fully functional on my Kindle Fire (Unlike Buffer) which is a plus. The Feedly> Hootsuite integration is a major plus, I've never used the Hootsuite RSS feed option even though I keep planning to, but I like being able to share informative posts from feedly (On my Kindle Fire) to Hootsuite. What I love the best is that the free plan unlike buffer lets you schedule as many posts as you want to 3 social media profiles. This is great because I can schedule a month worth of social media posts in three days unlike the 10 posts per profile restriction on the Buffer's free plan. The analytics reports aren't very detailed and often I rely on Start a Fire as well as a variety of other software's to get in-depth analytics but the brands I work with do not understand or see the need for in-depth analysis so I suppose it's okay. I'm not happy that Hootsuite doesn't support posts with multiple images, I learnt that the awkward way when I made a post with 3 pictures. I recommend Hootsuite for beginners and Individuals who want a simple, straight forward social media manager. Oh, and the Hootsuite academy is very insightful.
PROSIt is one of the simplest Social media managers in the market, the freeplan is great because it provides essential features for beginners and experts at no cost. I also like the mini tutorial for new users, at the right side of the dashboard. I personally use Tweetdeck for social listening on Twitter but Hootsuite is also great for that.
CONSI dont like the fact that if i want to schedule a post with multiple images i'll have to schedule it directly on Facebook or on Tweetdeck for twitter.
Gilmer
Verified reviewer
Food & Beverages, 10,000+ employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed September 2023
I highly recommend
It managed to be one step ahead in my social media strategy by allowing me to easily manage and publish content on multiple social networks from a single interface. The statistical reports are also very complete. However, I missed some features exclusive to the paid version. In summary, for those who are just starting out and mainly use a network, the free version is functional, but to get the most out of it, I recommend having one of the plans that include more advanced tools.
PROSI mainly liked the way Hootsuite makes it easy to publish content to multiple social networks on a schedule and in one place. The interface is very intuitive and allows you to create an easy-to-manage content strategy. With their calendars I can plan posts in advance, assign hashtags, and mention users. I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical reports on reach and interaction. It is undoubtedly a great tool for those who must manage several profiles and do not want to constantly publish manually
CONSWhat I liked least is that some features such as message alerts are only available on the paid plan. While I understand that it is a way for the company to earn income, for those just starting out with a small budget, those alerts could be useful. Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary. In general I feel that the free plan is somewhat limited and to get the most out of it it would be better to have the premium versions
Virginia
Verified reviewer
Information Technology and Services, 51-200 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed July 2018
Manage and schedule your tweets (and posts) for SUITE results
As a Hootsuite user for 7 years now, it is by far my favorite social media management software. Creating, optimizing, and posting social media for different platforms, etc. takes a lot more time than you would expect. Not only do you have to craft each post to fit each platform you’re posting to… you have to choose the best time, use the right hashtags, shorten URLS, and include something interesting (i.e. picture, video, content). Overall, what many believe will only take them 10 minutes, in reality it can take up 2-5 (or more) hours of your work week; even more when you include the content creation for the actual posting. Hootsuite is the best tool for compiling all your social media efforts into one dashboard you can work from and will definitely knock hours off your work week. PROS The best feature of Hootsuite is the time you will gain. Most social media platforms have a scheduling aspect to them but having to manually log in and out of each one, to do so, is not feasible or conducive for speed. Hootsuite provides you with analytics on each of your chosen platforms, located in its dashboard, to help you identify the most optimal time(s) to schedule each post to be sent out; this especially comes in handy for days you know you will be on the go and/or do not have access to technology. You can also scroll through past social media posts, save unfinished drafts, and boost posts for content promos; which will provide you with more insight and/or a better understanding of which of your efforts and/or CTA’s are working best. Hootsuite’s platform has various analytics and reports you can export so your team(s) can measure things like conversion rates, marketing and sales initiatives, and improvements in monthly social capital. One of the neat things about this platform is the option to purchase additional social media management applications for things like YouTube Analytics and video posting, Wordpress blog analytics and posting, Google Analytics, etc. Hootsuite also provides the option to export reports (including customized reports) on any of the platforms connected to your account, to measure competition, areas of improvement, click stats, and which platform is bringing in the largest amount of traffic to your website/content, etc. Because the company I work for uses another third-party application (Lead Liaison) to track visitors and traffic sources to our website, we use the free version of Hootsuite.
CONSOne of the cons of Hootsuite is its inability to detect whether or not your traffic is originating from an actual human or an automated bot. This can interfere with your data and make it hard to decipher if the data you have access to is valid or not; this is true for Google Analytics as well. To avoid this, we use a third-party application for visitor tracking (Lead Liaison). You may get notifications that your social network(s) have been disconnected from your dashboard; don’t worry, you simply just have to reconnect them. Although I am not sure why this happens so often, I trust that this has nothing to do the security of my account and I always receive notifications when I sign in to my account from a new device, etc.
Haresh
Education Management, 1,001-5,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed September 2022
Hootsuite - the ultimate solution to Social Media Platforms Integration
Overall, I would recommend Hootsuite to every firm for embarking into the journey of social media marketing. The features are very useful for a novice firm to build the social media presence along all the platforms. Though some more detailed insights from each post can be more useful, the Hootsuite provides a basic framework to understand the engagement of audience at social media
PROSHootsuite offers the integration of multiple social media accounts on the same platform, thereby reducing the duplication of efforts in reposting the same content on different platforms. It also provides a brief insight on which kind of post is performing well on which kind of social media platforms. Most importantly, it facilitates scheduling of posts on the social media platforms. This reduces the burden of the social media manager as the content can be scheduled as soon as it is ready, without waiting for the right time schedule the post.
CONSThough there aren't much features that one can hate about Hootsuite but a few things that, if incorporated, can make more smoother user experience. First the interface of Hootsuite is a bit complicated for a new user, so proper training is required before actually using it properly. Second, a detailed insights from each post can help the admin in visualizing the impact of each content amongst the followers and non-followers (especially on Instagram). And finally, Hootsuite doesn't works properly when multiple prople ard handling the account as a team.
Reason for choosing Hootsuite
Meta Business Suite doesn't requires any special permissions and authority to post and schedule content from third party. Hootsuite asks for account permission to access each account.
Ashley
Verified reviewer
Marketing and Advertising, 2-10 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2018
Hootsuite is great for individuals and marketing firms alike
My company uses Hootsuite to schedule social media for our clients. If I were trying to post multiple times a day for each client through the individual accounts, I would never do anything else. So, Hootsuite helps me set up a social media and content schedule that is unique to each business while leaving room for me to add content as I go throughout my other daily tasks. It streamlines and automates a task that would otherwise take up all of my time.
PROSIf I had to pick a favorite, I would say that the scheduling feature is extraordinarily helpful. I run a small digital marketing firm and handle the social media for almost all of my clients. I created separate accounts for each client to keep my own costs down, so I will simply schedule out 30 posts at a time and set a memo for myself to post more before the campaign ends. After that, I love the plugins and tools, especially the ones that allow you to curate content that is relevant to the industry of my clients (Mostly cleaning, software, and daycares). I can set up an RSS feed that posts at regular intervals in case I am late on posting. Finally, the photo editor - I like this because I post a ton of pictures for my clients, which means that I need the images to fit well on different networks. The photo editor allows me to play with the size right in the app until it fits properly, which takes a lot of guesswork out when trying to edit for size rather than picture quality.
CONSHonestly, I have used multiple different scheduling software for social media - Hootsuite is by far my favorite because it is so feature rich. If I had one complaint, it would actually be the cost. If you are trying to use one platform for all clients or have more than 3 social accounts per client, Hootsuite can get pretty pricey, especially for a smaller startup without much capital while they are growing.
Sorangel Josefina
Verified reviewer
Non-Profit Organization Management, 51-200 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed May 2023
Hootsuite makes good use of the social media dashboard
We started with Hootsuite Free, but then installed Hootsuite Pro. We needed a low cost alternative, it is definitely low cost, I heard about Hootsuite from the blogs I follow and looked for more information online. The most important tasks I wanted to accomplish, was to schedule posts on social networks like Facebook, LinkedIn and Google+, this way, it wouldn't need to be done by hand. I know the Facebook page has the option to schedule a new login date, however, having to log into three different platforms and copy and paste took more time.
PROSFor younger or smaller companies, time is valuable and the ability to schedule up to 30 messages at a time means you send once a month and it's complete. Enjoy an hour or two focused on the topic, this relieves the stress of having to remember to log in several times a week when other events get in the way. Likewise I am interested in analytics, I may access each social networking site and watch it, however, at that time I could be engaged in something else. I am fascinated to observe the performance of each magazine in different channels, especially because each of these differs in the way the material is consumed.
CONSI would like to see a keyword or hashtag report included, which is not in the free version, but, even so, I wouldn't complain. When I used the free service, my main goal was just to share content and showcase a greater presence in different media. They are equipped with the Hootlet owl that can be employed to schedule posts in Chrome and Firefox browsers. Interesting, I've noticed that it sometimes has a lot of bugs, so I generally don't use it or install it. I wish it was more efficient, as a small portion of the content is created on the fly. However, it is a free resource, so I'm not complaining.