Controls marketing or advertising campaigns to identify customers and allow for direct communication.

Used to work, edit and follow ads on channels. You can use it to send private messages with your preferences and needs. It helps you create operational reports to track campaign impact and find solutions.

However, every time I've had trouble using this software, I've had trouble getting customer service support. Emails a lot of time to respond to and resolve emails.

Although there is not a great deal of customer support, the design and structure of Adobe Campaign is easy to navigate, so newbies don't have to worry too much, getting up to speed is quick and the community using this tool is active.

With this software we can create attractive and easy to do campaigns, very creative and promising, I consider Adobe Campaign one of the best solutions for marketing, outreach and email. Another great advantage is the templates that are ready to use, and if you are familiar with more Adobe products, you can get the most out of this tool. -It combines conveniently with other Adobe products, such as Adobe Target or Adobe Experience Manager, improving the quality of work, communication and getting better results. -Email campaigns are very effective and easy to update to keep customers up to date on products and services. -We can plan effectively with the right customer data, provided through the infrastructure offered by Adobe Campaign. -Streamline sales channels.

The support is not the best, communicating mainly by email is not the most accurate for a tool like this, solutions and answers are slower this way. Another unattractive aspect is the price, if the customer support was better or at least existing, the balance would be fairer.

The most unresponsive, disdainful, anti-client service organisation we have ever dealt with.

nothing at all. It turned out to be an extremely expensive batch-and-bash email platform.

Dreadful implementation; links between different modules didn't work; sophisticated segmentation never worked in 2 years. An extremely expensive white elephant.

This is the basic marketing tool that an enterprise should acquire for efficient sales and marketing. It has implemented most campaigns as planned and achieved the targeted performance.

Most sales and marketing campaigns have been successful with positive returns due to robust engagements with our clients. Adobe Campaign publishes our adverts on social media accounts to reach targeted market and win more customers.

There are positive gains from most marketing campaigns that we have been launching frequently.

Is the best tool to have control of advertising campaigns helps detect users or customers and allows direct contact with them.

This platform allows me to create, execute and follow advertising campaigns on channels, you can send messages and send private messages with new profile options, your preferences and needs. Put the ability to safely select the right audience to send the expected message. At the same time it allows you to create operational reports to track the impact of the campaign and pilot your solution.

I really do not see cons in the program I have been using it for a while and each version outperforms the other, excellent tool for marketing management.

Adobe Campaign has made it easy for me to track performance. Helps me to make good decisions. i have no regrets using this software even though i think there is still room for improvement

You can use this to send private messages. Creating reports is very effective because this software makes it possible to track how well a campaign is doing and even to know the best productive marketing systems. you can use this software to track various CRM activities. Communication ability is also top notch.

It is very complicated if you are a beginner. It is slow when there are a lot of processes going on at a time. Takes time to get used to the interface.

I can happily say that I have had great moment from the time I started using this great product. It has led to faster growth of our company and empowered our marketing and sales team effectively.

This great product enables us to send email with advertisement of our products and services to our customers regularly. We are able to monitor our customers journey and heed to fulfil their needs.

I have never experienced any challenging situation from the performance of this platform since we deployed it in our organization.

Adobe Marketing Cloud is great for creating, customizing, and keeping track of all of your content across different marketing channels. You can make each piece of content customized and personal, and because it is all on Adobe, everything talks to each other and connects well.

I don't think this is an issue with my computer since it is new, but opening up Adobe programs always takes a good 10-20 seconds. I know this is minor, but sometimes when you need to create or check something QUICK, Adobe lags a bit.

I use to market my projects and business.

Adobe compaign is easy to use to create campaigns for social media and email marketing.

Integrates with social media such as Facebook to improve on marketing

The local support is top, they have support for the area where I live. The price is something to consider for that reason the demo period was requested, which so far their work is fluent.

Adobe's best feature is campaign automation, from campaign creation to results analysis. It also includes integration with the entire Adobe line (Analytics, Experience Manager).

The cost and previous experience to take advantage of all the resources provided by the software are the main negative. In the case of the former, it limits its use to commercial companies and in the case of the latter, to the hiring of qualified personnel.

It's a great application for sending agreement documents online. The PDF and Esignature help me accomplish my admin tasks easily and effectively. It simplifies the process which allows me to serve more clients. I often use Adobe Marketing Cloud for my Marketing campaign because the features allow you to create marketing brochures and newsletters that fit your target thus more customer engagement. In one tool, you can easily manage your email, ads, and campaign brochures. Its templates and content have designs suitable for businesses and professionals.

The pricing can be costly but it is a good investment because of quality of its digital content. There are tools for marketing that can be at no cost but what you if you would compare, this software would attract more clients for your business.

I really like how there is so much possibility with this project. Whether for work or for personal use, there are a variety of features for every need. The program is also quite easy to use, and there are so many resources out there to help research something if I don't know how to do it.

The program is quite complicated and it can be hard to figure out simple tasks without looking up how to do it.

For any real marketing department, this is a comprehensive suite and a must have. The capabilities are amazing and worth learning.

This software was extremely easy to learn. There are multiple free templates available in the App Store as well. There are also numerous tutorials on YouTube and from Adobe. But easy to load and go.

The price can be a hindrance for small businesses so depends on what you really need. If you’re not going to learn how to use all the features than might be better off with a cheaper option.

Adobe Campaign is a true development platform. For extremely custom solutions, it can be very powerful (provided the right hardware is chosen for on-premise solutions). The data model provides a lot of flexibility, which gives it a leg up on some of Campaign's direct competitors.

Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.

this tool is very helpful and the best tool for working and I use it daily

This is software is perfect for my work and I deal with it easy.

Its price is hight minly. I advice them to reduce the price.

Recommended for clients with high degree of engagement needs for customer experience to attract prospects. Not recommended for intranet or more application functionality based sites.

Large-scale performance, huge ecosystems of implementation partners and integration technology allowing for very complex needs to be met.

Expensive and complex to implement (if not done right, it could really hamper author productivity but it's more the implementor vs the platform that could lead to issues)

Adobe Marketing Cloud is one of the another good product of adobe.

Adobe Marketing Cloud is very effective in my Marketing department. As an Director of Marketing i should be the one who will introduce to my team what software should will help our workload and will benefit our market.

In 2 years of using Adobe Marketing Cloud its hard to say that it has an issue in our team because this software benefits us a lot.

Adobe Campaign is a strong tool for modern digitalizes agencies and organizations that appreciate effective planning and management of email marketing campaigns. I would say it provides standard services.

Adobe Campaign is a set of solutions that help me to manage my company information and monitor the performance of my cross-channel campaigns from single platform. It has been the perfect tool that provides reliable services with advanced features.

Adobe campaign is providing amazing services and let us not face any issue. I really like the way it manages all the functions and develop them in efficient ways.

Great marketing resource, really a huge time saver!

Email marketing that finally connects all my devices and combines customer data and behaviors to create real-time and most importantly relevant communications.

Customer service response times are probably the only thing lacking but thankfully you do not need to reach out to them very often.

Marketing analytics and data management is an extremely smooth and easy process when working with Adobe Marketing Cloud! We have been extremely happy with the data we are able to realize when working with this platform!

We haven't had a lot of issues so far working with Adobe on this, we've got their full suite of services including Photo Shop!

It took a little more time to get it up and running than I would have preferred but once it was going, it gave me very respectable results. There are some caveats but overall this is a tool you should definitely consider.

There are a lot of options to customise and personalise this to suit your needs. And once you have a good understanding of it you can create very powerful marketing campaigns relatively smoothly. The email delivery and tracking capabilities are excellent. Compare to a few other solutions we used prior to this, it is able to get past spam filters much more capably. It can also automatically analyse reports to get you better results. Lastly, Adobe support is pretty good. We have used multiple Adobe products in the past and never had issues with their support team.

The learning curve to get the most out of this is pretty sharp. If you plan on investing on this, be prepared to spend a few hours either going through resources online or talking to their support team to set things up properly.

Campaign works nicely with other Adobe products . It helps you centralize your work and distribute tasks .You can also schedule marketing outreaches in advance ,very useful .

As with most things Adobe, Campaign could be less expensive .

The Adobe Cloud softwares are faster and leaner, with a more modern interface, a new Developer Workspace, and an intuitive experience for marketing and designers who design and market their product.

Subscription costs........over the years the price will be more expensive than a perpetual license.

Overall, its a great cloud service specially for working with groups

i can easly find and modify any digital assets all in the same place. Can interconnect all the files so that it can be easier to use. Its great for sharing files and working with you group, in the marketing word we are constantly under pressure because of the clients, this tools helps sooth it out.

just that sometimes it gets tricky to use

fantastic product, gives me everything I need to successfully market my business online, highly recommended

some of the features are a little hard to work out, but there are plenty of tutorials online to help you