All Braze Reviews

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P¿nar

Food & Beverages, 501 - 1,000 employees

Used unspecified

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed December 2023

Braze Review: Best CRM Tool Out There.

User Profile

Martin

Verified reviewer

Information Technology and Services, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed November 2023

Braze For Super Email Marketing Experience

Ever since we welcomed Braze into our toolkit, we've unleashed the power of automation to reach our customers across an array of channels we could only dream of before. Braze's magic wand? Real-time data triggers and personalized messaging, that's been nothing short of a game-changer. In the era before Braze, delivering the top-notch experiences our users truly deserved was a Herculean task. But now, it's a breeze! With Braze, we're not just talking about communication; we're talking about forging connections that matter. It's like the missing puzzle piece that's transformed our customer engagement into a masterpiece.

PROS

Ever since we welcomed Braze into our toolkit, we've unleashed the power of automation to reach our customers across an array of channels we could only dream of before. Braze's magic wand? Real-time data triggers and personalized messaging that's been nothing short of a game-changer. In the era before Braze, delivering the top-notch experiences our users truly deserved was a Herculean task. But now, it's a breeze! With Braze, we're not just talking about communication; we're talking about forging connections that matter. It's like the missing puzzle piece that's transformed our customer engagement into a masterpiece.

CONS

One thing I don't like about Braze is that it doesn't have an auto-save feature. Our team creates more than 20 emails each week, and mistakes can happen. An auto-save feature would be really helpful because it would save our work in case something unexpected happens, like a browser issue. It could save us a lot of time if our work doesn't get lost.

Tanya

Medical Devices, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2022

Worth the floor pricing of €60k if you want advanced CRM

Extremely good tool for growth hacking

PROS

The tool is definitely for professionals who focus on Crm for growth. If you have a team focusing on continious optimisation, after learning if CRM works for you (which usually does) Braze is a great to.

CONS

The tools requires learning features like connected content, good to know: liquid & html, for full potential basic tech knowledge of API, webhooks etc is helpful

Reason for choosing Braze

Pricing to features analysis and ease of integration

Reasons for switching to Braze

Features for automations

User Profile

Love

Verified reviewer

Entertainment, 201-500 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

2

EASE OF USE

1

VALUE FOR MONEY

2

CUSTOMER SUPPORT

1

FUNCTIONALITY

3

Reviewed May 2023

Horrible Custom SAML SSO integration for Google Workspace companies

I'm sure its main customer engagement function is fine. But if you are planning to use Braze with Google Workspace and want to set up a secure login with Custom SAML SSO then look for another app.

PROS

Haven't used the customer engagement part I'm just the System administrator, but I'm sure its fine.

CONS

If you are using Google Workspace the Custom SAML integration is horrible. Usually the setup with other companies takes a few hours, one week if there are issues. But am now six months into use. The support is polite but unable to help us to solve setting up a Custom SAML connection. An issue we have not had with setting up Custom SAML SSO connections for other apps.

Emily

Health, Wellness and Fitness, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed March 2023

Great product! Easy to use and continually making updates to make it better.

Great - honestly have loved it!

PROS

Easy to use - their UI is great and intuitive.

CONS

Missing a couple little things that would make reporting and analytics a little easier.

Reason for choosing Braze

The UI and sales experience was better. More expensive, but seemed easier to use and for a team of one, that was important to me!

Vivek

Computer Software, 11-50 employees

Used weekly for less than 6 months

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

2

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed October 2023

Multi-Channel Marketing at ease by Braze

PROS

Braze is a goto campaigner that is very easy to use for anyone with minimal training. They have a very modern and highly efficient platform that has very high success rates. Their analytics are very minute and precise which helps understand customer engagement very well.

CONS

The pricing is bit high in the segment and for services its offering.

Reason for choosing Braze

Ease of use, Platform design, scope for multi-channel campaigning.

Reasons for switching to Braze

They didn't meet my platform expectations. They are very conventional and not user friendly.

User Profile

Rose

Verified reviewer

Logistics and Supply Chain, 10,000+ employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

An Email Marketing Service that Is Highly Reliable

Braze is super amazing. The features are effective. The experience is incredible.

PROS

The capabilities of Braze are brilliant. It is an effective email marketing service.

CONS

I have not disliked any features of Braze since I started using it. Braze is effective.

User Profile

Michael

Verified reviewer

Oil & Energy, 10,000+ employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

Top-notch multichannel campaign tool that boost customer engagement.

My user experience has been great. Braze has elevated our customers engagement and increases our productivity.

PROS

Braze is a powerful and reliable tool in orchestrating marketing and services messages across different channels like in-app message, push notifications, SMS, email and web messages. I love it's easy to create a campaign with an audience to inform our customers about our products and services. I also love this tool is constantly updated and adding new features which are great for our business processes and marketing.

CONS

Our customers are very happy and satisfied with our business services and products all our thanks to Braze.

User Profile

Jeniffer

Verified reviewer

Construction, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2023

Most Helpful Tool on Various Projects Employees Engagement.

Great landing page and nice templates provided y the product and content creation options are impressive and the dashboard looks amazing.

PROS

Notification options and the marketing ability on this software is very productive and i also like the project management functions and the web forms capability. Creating clean and profitable marketing data analytics and easy campaigns management i recommend this package which is very simple on manipulation.

CONS

Marketing tool and all the features allows easy adjustment and i had nothing against this effective platforms.

User Profile

Sylvia

Verified reviewer

Architecture & Planning, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

Intuitive Multiple Marketing Campaigns Management System.

Email marketing campaigns monitoring and the advertising functions across marketing channels the platform has the effective capability.

PROS

The Automation options are functional and the sales data reports creation with this software is simple and profitable. The templates also are nice and the content management capability can not be compared and the analytics are easy to prepare across various marketing data.

CONS

No issues or performance problems detected on the platform and the functionalities, after training is just that easy.

User Profile

Joyce

Verified reviewer

Architecture & Planning, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

Effective Automation and Marketing Campaigns Easy Management Tool.

Profitable customer engagement platform and the Email marketing and content management via Braze functions is amazing and very productive.

PROS

The engagement and even the landing pages and the templates offered by Braze are incredible and productive marketing operations Automation product. Creating sales and marketing reports using Braze is simple and content easy creation capability is cost effective.

CONS

I love simplicity on Braze first deployment and no errors found to underline from this functional product.

Zane

Financial Services, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed April 2023

Overall good product

PROS

Customer Support has been wonderful and integration has been easy so far.

CONS

Limited reporting and analyses built in the platform.

Reasons for switching to Braze

We wanted to expand out channel mix which was better covered by Braze.

User Profile

Teresa Aminta

Verified reviewer

Construction, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed September 2023

Braze makes mass mailing very easy

We brought Braze for the purpose of sending email communications, push notifications and in-app messaging. In order to communicate with its members in a more effective and particular way, we can incorporated new ways to communicate with its members. We are now able to increase our overall engagement and can also expand our speeches in order to refine them. We also use the website to conduct questionnaires to learn more about our members. As a result, Braze is very intuitive: the navigation is easy and makes sense. The surface is very firm, so it is simple to execute strategies effectively and in a thoughtful way.

PROS

The customer service is truly admirable. They are responsive and respond to everything that is thrown at them in a timely and accessible manner. You have missed what you have not been able to fix, either in the form of experimenting on the platform or through your study tools. The customer service staff is wonderful. I can only praise the totality of the people we have dealt with since we started using Braze. They ask good questions and help guide us in the use of the product as we talk to them. They also answer any number of questions when we launch a new/complex campaign.

CONS

There were certain tricky parts during the application, however, the Braze group was of great assistance in supporting us.

Krishna

E-Learning, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

3

Reviewed November 2023

Best marketing automation tool

In the less than a year we've been using it, they've listened to our feedback and made the platform better. This shows how well they pay attention to users, making the experience great. It's easy to use, gives us all the tools we need, and has really improved our work quality.

PROS

The best thing about Braze is how easy it is to use. We have a team with different levels of experience, and some are new to email marketing platforms. It was important to have a platform that's easy to learn, and Braze gives us that. It's intuitive and user-friendly, so we got comfortable with it quickly.

CONS

One thing I don't like about Braze is that it doesn't have an auto-save feature. An auto-save feature would be helpful to prevent losing our work in case of unexpected issues like browser failures. It could save us a lot of time if there's any accidental loss of work.

Anonymous

201-500 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed April 2019

One of the best services for customer engagement

PROS

Braze is one of the most functional and holistic customer engagement platforms that I've used. At my company, we use it for user engagement through email, push notifications, in-app modals, etc. Braze has all the tools and settings needed to customize our messaging and manage our user lifecycle. Once we provided our custom events to Braze, we got even more flexible with our notifications and emails. The product provides tools for setting up canvases for different funnels, run reports, import user lists, tag and sort the campaigns and segments, and so much more. The interface and tools are quite intuitive, and even if you feel a bit confused, detailed documentation is there to help you out. Customer support is also very responsive and ready to set up calls to walk you through the functionality that interests you.

CONS

I haven't had any issues with Braze so far. The minor problems and bugs were either quickly addressed by Braze team or resolved on our side.

James

Investment Management, 201-500 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

A formidable and resourceful Customer Engagement Platform.

PROS

I like this tool as it has an intuitive and user-friendly drag-and-drop interface.It is simple to build run successful and automated marketing campaigns with this tool.It is possible to capture,convert and retain more customers and leads with this tool.It is possible to interact and engage with our customers seamlessly in multiple communication channels using this tool.

CONS

My experience while using Braze has been remarkable and good and I therefore lack anything that challenges me.

Daniel

Financial Services, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed March 2023

Braze review - Amazing experience, with more features to come hopefully

PROS

I love the cohesion between different marketing channels, the way that you can create an entire customer journey within the program and follow their actions throughout it all.

CONS

Some features, like a dedicated preference center lack customizability thus making them useless in its current form. Additionally there are some functionality missing from the creation tools (drag & drop editor), which also does not enable the full potential of the channels that you are working with.

Monica

Information Technology and Services, 1,001-5,000 employees

Used daily for more than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

The Highly Ranked and Reliable Tool for Mobile email marketing.

PROS

Easy to create and collect email marketing emails. It has an easy to use interface. It has improved our engagement with our customers. Easy to monitor our email marketing data.

CONS

It has not given us much difficulties during our experience

Hellen

Information Technology and Services, 1,001-5,000 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

The Overriding and coordinating Mobile email marketing tool.

It is the best of the best email marketing tool we have ever used with an excellent interface and very customizable features.

PROS

Easy to create and send automated emails to our customers. It has an easy to use Interface. Easy to followup and teack our sales and marketing activities. It has helped us realize high sales.

CONS

It is the best and we did not have any difficulties.

Davis

Information Technology and Services, 1,001-5,000 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

The Consumate and Influential Social Media Advertising and marketing Tool.

It has really helped us in saving on costs. Since we started using the software, we have greatly improved on our marketing performance.

PROS

The interface is easy to use. We can now generate and post very rich social media Advertising posts. It has helped us maintain our brand safety during marketing

CONS

It has not given us a hard time during the period we have worked with it.

Andrii

Gambling & Casinos, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2023

Empowering Engagement

My overall experience with Braze (more than 2 years) has been exceptionally positive.

PROS

Braze impresses with its seamless multi-channel communication capabilities, allowing us to effortlessly orchestrate and automate our messaging strategies.

CONS

I don't like some reporting and allowing creating it.

Reason for choosing Braze

They have everything what we need for our work

Camille

Leisure, Travel & Tourism, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed June 2023

Nice CRM tool, easy to use with many features available, answer all needs

Excellent tool for our use, we develop our crm strategy based on Braze, we still have many features to test!

PROS

Canvas feature in order to create a complete flow of the users following its habits and life cycle.+ the support is really helpful and guiding us!

CONS

Into the canvas creation, when the canvas is complex with many branches, duplication and overview it's not so clear

Reason for choosing Braze

Our CRM team is just beginning and we needed a tool with push notification and email focus.

Dann

Retail, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed June 2023

Daily Braze Use

We use Braze for Email Marketing, Automation, Push Notifications, In-App Messages and Content Cards are in development. Its a super simple product to use and has a lot of functionality to improve segmentation and personalisation with ease.

PROS

The user friendly UI. Default segmentation, built-in functionality for personalisation with easy to use liquid code.

CONS

The proiduct times out quite often when calculating audience size. Sometimes search is a bit glitchy when segmenting target audience.

Githinji

Farming, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

Marketing automation at another higher level with Braze

PROS

It automates our marketing automation tasks which in turn reduces time and eases the tasks. Deployment is easy even for first time users. A very friendly and easy to use product.

CONS

It requires some skills to use because without you can not use on one self.

Mary

Food Production, 501-1,000 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2023

Braze for effective email marketing.

PROS

Braze has really helped us to improve and scale high marketing through email marketing and i like how it is easy to monitor marketing data and sales. With it, we are able to send automated email campaigns to our customers and we can easily track and monitor our email marketing activities.

CONS

We have had a very nice and smooth experience with Braze. Nothing to dislike about it.

Showing 1 - 25 of 100 Reviews