---
title: "LoyaltyLion Software Reviews, Demo & Pricing - 2026"
description: "Review of LoyaltyLion Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/customer-loyalty/loyaltylion-profile/"
page_type: "product"
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---

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LoyaltyLion

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Overview

# LoyaltyLion Review

From $199/month Free version Free trial 3 plans

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

LoyaltyLion

4.4

[(19)](https://www.softwareadvice.com/customer-loyalty/loyaltylion-profile/#reviews)

Pricing

Starting at $199.00 flat rate per month

Top Alternatives

### About LoyaltyLion

LoyaltyLion is a cloud-based data-driven loyalty and customer engagement platform that helps small to large sized e-commerce businesses create custom loyalty programs. It allows merchants to manage customers, marketing campaigns, retention and spend rates, rewards, referrals, integrations, communication and more.

LoyaltyLion offers a host of features such as loyalty emails, on-site notifications/alerts, multi-device access, customizable branding, email incentives and a CSS theme editor. The platform includes a built-in dashboard that offers insights into customer activity, referral and retention analytics, loyalty program performance and real-time statistics. Additionally, it allows customers to send referrals via links or a standalone widget.

LoyaltyLion integrates with various e-commerce platforms including Shopify, Magento and BigCommerce. It also supports multiple email service providers such as Klaviyo, dotdigital and Mailchimp. The product is available as a per month subscription and support is extended via email, documentation and online helpdesk.

## LoyaltyLion User Interface

## Popular LoyaltyLion Alternatives

Main Product

LoyaltyLion

4.4

[(19)](https://www.softwareadvice.com/customer-loyalty/loyaltylion-profile/#reviews)

Ratings Breakdown

-   4.37Ease of use
-   4.18Value for money
-   4.22Customer support
-   4.26Functionality

Pricing

Starting at $199.00 per month

Alternative Product

[Guusto](https://www.softwareadvice.com/hr/guusto-profile/)

4.9

[(3829)](https://www.softwareadvice.com/hr/guusto-profile/reviews/)

Ratings Breakdown

-   4.90Ease of use
-   4.90Value for money
-   4.88Customer support
-   4.88Functionality

Pricing

Starting at $4.80 per month

Alternative Product

[Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/)

4.9

[(257)](https://www.softwareadvice.com/contest/kangaroo-profile/reviews/)

Ratings Breakdown

-   4.71Ease of use
-   4.59Value for money
-   4.92Customer support
-   4.69Functionality

Pricing

Starting at $79.00 per month

Alternative Product

[Tremendous](https://www.softwareadvice.com/crm/tremendous-rewards-profile/)

4.8

[(542)](https://www.softwareadvice.com/crm/tremendous-rewards-profile/reviews/)

Ratings Breakdown

-   4.87Ease of use
-   4.83Value for money
-   4.71Customer support
-   4.69Functionality

Pricing

Available upon request

Alternative Product

[White Label Loyalty](https://www.softwareadvice.com/customer-loyalty/white-label-loyalty-platform-profile/)

4.8

[(16)](https://www.softwareadvice.com/customer-loyalty/white-label-loyalty-platform-profile/#reviews)

Ratings Breakdown

-   4.63Ease of use
-   4.21Value for money
-   4.63Customer support
-   4.44Functionality

Pricing

Starting at £1999.00 per month

Alternative Product

[Okendo](https://www.softwareadvice.com/customer-loyalty/okendo-profile/)

4.9

[(235)](https://www.softwareadvice.com/customer-loyalty/okendo-profile/reviews/)

Ratings Breakdown

-   4.80Ease of use
-   4.59Value for money
-   4.83Customer support
-   4.62Functionality

Pricing

Starting at $19.00 per month

## LoyaltyLion Pricing and Plans

Starting price: $199.00 per month

Free Trial

Free Version

Classic

$199.00

flat rate, per month

Plan includes:

-   Branded loyalty page built for you
-   Pre-built earning rules to reward on-site and off-site activities
-   Klaviyo integration with ready-to-use email flows
-   Redeem at Checkout
-   Dedicated onboarding support
-   VIP Tiers available as an add-on

Advanced

Pricing available upon request

Plan includes:

-   Everything on Classic plan plus
-   VIP Tiers: Exclusive perks for your best customers
-   Points on product pages
-   Enhanced Shopify POS across multiple locations
-   Multilanguage translation into 130 languages
-   Access to performance reviews

Plus

Pricing available upon request

Plan includes:

-   Everything in Advanced plan plus
-   AI recommended rewards, discounts and timings
-   Advanced Klaviyo events
-   Automated LoyaltyLion flows with real-time triggers, conditional logic and time delays
-   Ongoing strategic advice and optimization

## LoyaltyLion Features

-   Popular features found in Customer Loyalty
    
    Campaign Management
    
    CRM
    
    Customer Activity Tracking
    
    Customer Surveys
    
    eCommerce Management
    
    Gamification
    
    Gift Card Management
    
    Loyalty Cards
    
    Member Portal
    
    Membership Management
    
    Multi-Channel Marketing
    
    Referral Tracking
    
-   More features of LoyaltyLion
    
    Activity Dashboard
    
    Activity Tracking
    
    API
    
    Campaign Analytics
    
    Contact Management
    
    Customizable Branding
    
    Discount Management
    
    Email Management
    
    Email Marketing
    
    Loyalty Program
    
    Promotions Management
    
    Rewards Management
    
    ROI Tracking
    
    Third-Party Integrations
    

## LoyaltyLion Integrations

Shopify Plus

Integration rated undefined from -1 review

Adobe Commerce

Integration rated undefined from -1 review

Shopify

Integration rated undefined from -1 review

HubSpot Marketing Hub

Integration rated undefined from -1 review

Zendesk Suite

Integration rated undefined from -1 review

Klaviyo

Integration rated undefined from -1 review

See all 30 integrations

## LoyaltyLion User Reviews

## LoyaltyLion customer ratings

- Overall rating: 4.4/5
- Total reviews: 19

### Rating distribution

- 5 stars: 14 reviews (74%)
- 4 stars: 3 reviews (16%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 2 reviews (11%)

### Secondary ratings

- Ease of use: 4.4/5
- Value for money: 4.2/5
- Customer support: 4.2/5
- Functionality: 4.3/5

---

Have you used LoyaltyLion and would like to share your experience with others?

### Very good loyalty software but could use a few upgrades

- Overall rating: 5/5
- Reviewer: Alex J.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: April 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall I've been happy with Loyalty Lion. For the price compared to other solutions out there, it can't be beat. Would highly recommend to anyone looking for a loyalty program for their store.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

It's quite easy to use and integrate with BigCommerce. They also have a lot of great features such as points for following on social media, writing reviews, referring friends, etc in addition to points for purchase. They also have a great email platform that sends our emails to customers when they sign up, when they have enough points to redeem a voucher, as well as a monthly reminder to use their points.

#### Cons

I would like to see an updated user interface. It's showing it's age. I would also like the ability for customers to automatically use their points during checkout (I believe this is available for Shopify but not BigCommerce, which we use).

---

### Easy to use and efficient loyalty management system

- Overall rating: 5/5
- Reviewer: Albert R.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, the experience was great. The system was easy to use and user friendly.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Loyalty Lion was great in managing our loyalty system and was very easy to use

#### Cons

Keeping track of previously used rewards became slightly difficult and convoluted as the amount of rewards redeemed increased

---

### The scam of optimization

- Overall rating: 1/5
- Reviewer: Clifford P.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: Self-Employed
- Product usage: Used daily for less than 6 months
- Reviewed: August 2024
- Review source details: This review was submitted organically. No incentive was offered

horrible they helped me to convert money from USD to Bitcoin but ended owing them 1800 dollars by the 5 day

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

not much it started out ok but by day 4 they wanted 1800 dollars from me to continue to optimize

#### Cons

We used their money on the 1st day for a small profit, after that I would get 0 to 40 to optimize, you are required to optimize 2 sets each day. by the 4th day, they asked me to invest $1000, then by day 3 I had to pay 700 dollars to complete the 2nd set of optimization. then on the 4th day, they wanted me to give them $1800 to optimize my 2nd set. that's when I knew they had scammed me

---

### LoyaltyLion Roars the Rewards!

- Overall rating: 5/5
- Reviewer: Tina M.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Our overall experience with LoyaltyLion was/is amazing! I would definitley recommend it to everyone!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I absolutely loved how it was able to be integrated with our existing software.

#### Cons

The only con we seen, was a one time issue and it was resolved super fast!

---

### Easy to setup and requires very little attention once the loyalty programs are running

- Overall rating: 5/5
- Reviewer: Ben S.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2018
- Review source details: This review was submitted organically. No incentive was offered

Loyalty Lion are a great company to work with. They like to keep things simple, as do we, and the approach is working nicely.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Once setup, this requires very little attention. The integrations are great and admin dashboard is easy to navigate and use. The customer service team are always fast to respond if you ever need them.

#### Cons

The emails that are sent out from Loyalty Lion out of the box can be basic in appearance, but with the ability to hook up with Mailchimp and Bronto etc. for sending this hasn't held us back.

---

### Incredible Price Structure | Easy to Set-up | Powerful Features | Incredible Customization & Support

- Overall rating: 5/5
- Reviewer: Carlos G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: December 2018
- Review source details: This review was submitted organically. No incentive was offered

Paid more at the beginnig than with our previous loyalty program (S-Loyalty), but the value was incredible. Customer value went way up, and I was able to see which rewards get used the most, and get a higher Customer Lifetime Value.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Pricing is incredible for larger companies, and I've compared between Smile.io, Swell, S-Loyalty, and Loyalty Lion. The set up is easy, and integrations available are superb. Plus you can customize rewards to really influence customer behaviors to maximize customer value, either through revenue or engagement.

#### Cons

Would love if they could have more integrations to other apps, which I'm sure with time they will.

---

### The most powerful one-click integration Rewards program out there!

- Overall rating: 5/5
- Reviewer: Danny T.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: December 2018
- Review source details: This review was submitted organically. No incentive was offered

I would recommend LL to any Shopify merchant that is looking to get started with a robust one-click integrated Rewards program!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Thanks to how easy it was to migrate from our old rewards program and simple it was to set up with LoyaltyLion, we were able to launch really quickly and saw an immediate increase in customer engagement and retention!

#### Cons

The only downside is that we use ReCharge for our subscription platform and LoyaltyLion doesn't integrate too deeply with ReCharge. You can generate ReCharge coupons using LL but you can't reward customers for month after month loyalty.

#### Vendor response

Thanks for the feedback Danny! Merchants using our integration with ReCharge are able to reward month after month loyalty using tiers - for example a customer who subscribes could be put into an exclusive subscriber tier and therefore get access to exclusive benefits that non-subscribers don¿t receive. Please do get in touch with support@loyaltylion.com if you¿d like assistance getting that set up.

Replied December 2018

---

### Easy to use and very valuable!

- Overall rating: 5/5
- Reviewer: Chantal R.
- Verified reviewer: Yes
- Industry: Design
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: November 2018
- Review source details: This review was submitted organically. No incentive was offered

Competing in the e-commerce space can be difficult so having a really tailored program like this is hugely valuable to ensure customers feel engaged with the brand, and are valued themselves. I look forward to seeing what Loyalty Lion do next.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love the customer analytics - particularly that I can see who my most valuable customers are and who is at risk. Also the customisation is brilliant. I was able to design a program that perfectly complements my brand.

#### Cons

There wasn't anything in particular, I'm pleased!

---

### Amazing Product - The best Loyalty Rewards Program for Shopify Hands Down

- Overall rating: 5/5
- Reviewer: Reggie B.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2019
- Review source details: This review was submitted organically. No incentive was offered

The on boarding and the setup has been wonderful.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Easy to install and set up, our customers love it

#### Cons

I wish they would roll out new features a little faster

---

### Ancient Nutrition Loyalty Lion

- Overall rating: 4/5
- Reviewer: Briley C.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: December 2018
- Review source details: This review was submitted organically. No incentive was offered

Excellent! Everyone on the LL team is really helpful and responsive

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

It is very simple to use and intuitive. We experience very little bugs and get great customer feedback.

#### Cons

Very little. I would love a more robust reporting suite. Also, the software can be really slow at times

---

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