About Fabric

Fabric is a headless eCommerce solution, which enables businesses in retail, fashion, electronics and other sectors to create personalized shopping experiences for customers using REST APIs. Marketers can manage products, customer loyalty programs, subscriptions, online orders, pricing, promotions and more from within a unified platform.

Key features of Fabric include customer segmentation, recurring payments, page versioning and A/B testing. Businesses can track warehouse activities, accept split payments, schedule promotions and use a page builder to create customizable online stores and webpages. Additionally, administrators can collaborate with specific team members via a digital workflow and process orders across multiple channels.

Fabric integrates ...


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3 Reviews of Fabric

Overall rating

5 / 5 stars

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February 2021

Scott from General Nutrition Centers

Verified Reviewer

Company Size: 10,000+ employees

Industry: Retail

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2021

Strategic Partnership

Pros

With Fabrics “API-centric” approach, their headless architecture goes hand in hand with GNC’s strategic omni-channel architecture methodology. All the functions exposed in API form across each of Fabric’s platform (Loyalty, PIM, Storefront, etc.) can be easily reused on all channels. Fabric’s headless and modular architecture is empowering GNC with the capability to accelerate our strategic roadmap by separating our business critical “all-in-one” monolithic applications into the right technology solutions that will drive hyper-focused business initiatives.

Cons

With change, there are always the occasional hiccup. GNC has encountered a great deal of changes due to the COVID-19 pandemic. Fabric has been supportive and partnered with GNC the entire time.

August 2021

Lyndon from Aramid Technologies

Company Size: 2-10 employees

Industry: Computer Software

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

August 2021

B2B eCommerce

Their teams are a delight to work with and we look forward to an amazing digital future with fabric at our side.

Pros

fabric was able to fit their features specifically to the needs of our project. They saw what we needed and honed in on that to give us the best solution available.

Cons

So far, no major complaints. To be fair, we are early stages in the project, but all good so far!

March 2021

Omar from Universal Lacrosse

Company Size: 51-200 employees

Industry: Retail

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2021

Replatforming with Fabric

Overall excellent and one of the best transitions to new systems/software that we've experienced.

Pros

The transition has been very smooth and effortless. The team at Fabric is outstanding and the software allows for greater flexibility and scalability as we drive all of our digital properties on this new platform.

Cons

We were not able to launch earlier due to overlapping with our peak season. Not a problem of Fabric but part of our planning challenges prior to signing up for our engagement.

Reasons for Choosing Fabric

Great management team, better product/functionality, and overall great experience during our discovery phase.

Reasons for Switching to Fabric

Lack of scalability and functionality for our business needs.