SendGrid

RATING:

4.2

(723)

About SendGrid

Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates, image library and reporting. The application comes with an editing tool, which enables users to create responsive email templates and add fields. The campaign management feature lets marketing teams segment contacts based on engagement metrics and customer data. Further, the system includes domain authentication, compliance and ISP outreach to optimize email delivery. Twilio SendGrid comes with web and SMTP API’s, and connects with cloud-based email service providers. It is offered on a monthly subscription and support is provided via phone and ...

SendGrid Pricing

Free Plan: up to 100 emails per day. Paid plans available beginning at $14.95/mo.

Starting price: 

$19.95 per month

Free trial: 

Available

Free version: 

Available

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SendGrid Reviews

Overall Rating

4.2

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4

Value for money

4

Functionality

4

Most Helpful Reviews for SendGrid

1 - 5 of 621 Reviews

Thomas

Hospitality, 2 - 10 employees

Used unspecified

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed February 2024

SendGrid Review: SendGrid Transactional Email for Business Needs

User Profile

Dylan

Verified reviewer

Computer Software, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

5

Reviewed December 2023

Pretty solid product with a good reputation, but can be pricey

My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.

PROS

SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.

CONS

The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.

Reason for choosing SendGrid

The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.

Reasons for switching to SendGrid

SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.

User Profile

Jennifer

Verified reviewer

Hospital & Health Care, 10,000+ employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed September 2023

Sendgrid'e Email API has solved our problems in email campaigns

In addition to having their emails filtered as spam, sales representatives were unable to monitor their recipients' actions when sending them via their email client. Our problem was fixed via Sendgrid's email API.

PROS

Integrating with the email API is a breeze. When compared to other mass email service providers, we have seen that SendGrid consistently produces the highest interaction rates. The ability to automatically retry sent emails is a good bonus.

CONS

There is no consistency in the percentages of emails opened or clicked. There is currently no mechanism to block measurements that originate from email service provider bots.

Reasons for switching to SendGrid

It is trustworthy, it manages email deliveries well, and it provides helpful diagnostics and statistics when problems arise.

Bill

Marketing and Advertising, 11-50 employees

Used monthly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

FUNCTIONALITY

5

Reviewed April 2024

Good solution for WordPress SMTP

We needed a way to improve on the fairly dismal email deliverability in client WordPress sites, and our primary web host had an integration with SendGrid. After seeing great improvement in deliverability with SendGrid, we have started using it on many sites hosted elsewhere.

PROS

The biggest pro is that SendGrid has a free tier -- increasingly their competitors are moving away from having one. As a result, we can use SendGrid with many sites to improve email deliverability within Wordpress for free, and it's still affordable if it's needed more.

CONS

Email validation is not available until you reach the Pro level, which can be a bit pricier for smaller sites.

Brandon

Marketing and Advertising, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed August 2023

Waste of time....

What a horrible experience. After signing up as a new business customer as part of a new marketing strategy my business implemented, SendGrid immediately suspended my account for no reason (after taking my personal information), and an agent then proceeded to tell me some magical 'vetting' system determined I wasn't eligible to use their service.After asking how an earth they could 'vet' me considering they haven't even obtained anything about my business they proceeded to tell me they can't tell me why and that their decision was final.Appalling service, I genuinely have no idea how these people even have customers to begin with if one can't even sign up....

PROS

Absolutely nothing, couldn't even sign up...

CONS

Everything, because they discriminate on who signs up to them, and give no explanation for suspending your account after taking your personal information.