All Braze Reviews
1-25 of 100 Reviews
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P¿nar
Food & Beverages, 501 - 1,000 employees
Used unspecified
OVERALL RATING:
5
Reviewed December 2023
Braze Review: Best CRM Tool Out There.
Martin
Verified reviewer
Information Technology and Services, 501-1,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2023
Braze For Super Email Marketing Experience
Ever since we welcomed Braze into our toolkit, we've unleashed the power of automation to reach our customers across an array of channels we could only dream of before. Braze's magic wand? Real-time data triggers and personalized messaging, that's been nothing short of a game-changer. In the era before Braze, delivering the top-notch experiences our users truly deserved was a Herculean task. But now, it's a breeze! With Braze, we're not just talking about communication; we're talking about forging connections that matter. It's like the missing puzzle piece that's transformed our customer engagement into a masterpiece.
PROSEver since we welcomed Braze into our toolkit, we've unleashed the power of automation to reach our customers across an array of channels we could only dream of before. Braze's magic wand? Real-time data triggers and personalized messaging that's been nothing short of a game-changer. In the era before Braze, delivering the top-notch experiences our users truly deserved was a Herculean task. But now, it's a breeze! With Braze, we're not just talking about communication; we're talking about forging connections that matter. It's like the missing puzzle piece that's transformed our customer engagement into a masterpiece.
CONSOne thing I don't like about Braze is that it doesn't have an auto-save feature. Our team creates more than 20 emails each week, and mistakes can happen. An auto-save feature would be really helpful because it would save our work in case something unexpected happens, like a browser issue. It could save us a lot of time if our work doesn't get lost.
Tanya
Medical Devices, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed April 2022
Worth the floor pricing of €60k if you want advanced CRM
Extremely good tool for growth hacking
PROSThe tool is definitely for professionals who focus on Crm for growth. If you have a team focusing on continious optimisation, after learning if CRM works for you (which usually does) Braze is a great to.
CONSThe tools requires learning features like connected content, good to know: liquid & html, for full potential basic tech knowledge of API, webhooks etc is helpful
Reason for choosing Braze
Pricing to features analysis and ease of integration
Reasons for switching to Braze
Features for automations
Love
Verified reviewer
Entertainment, 201-500 employees
Used weekly for less than 12 months
OVERALL RATING:
2
EASE OF USE
1
VALUE FOR MONEY
2
CUSTOMER SUPPORT
1
FUNCTIONALITY
3
Reviewed May 2023
Horrible Custom SAML SSO integration for Google Workspace companies
I'm sure its main customer engagement function is fine. But if you are planning to use Braze with Google Workspace and want to set up a secure login with Custom SAML SSO then look for another app.
PROSHaven't used the customer engagement part I'm just the System administrator, but I'm sure its fine.
CONSIf you are using Google Workspace the Custom SAML integration is horrible. Usually the setup with other companies takes a few hours, one week if there are issues. But am now six months into use. The support is polite but unable to help us to solve setting up a Custom SAML connection. An issue we have not had with setting up Custom SAML SSO connections for other apps.
Emily
Health, Wellness and Fitness, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed March 2023
Great product! Easy to use and continually making updates to make it better.
Great - honestly have loved it!
PROSEasy to use - their UI is great and intuitive.
CONSMissing a couple little things that would make reporting and analytics a little easier.
Reason for choosing Braze
The UI and sales experience was better. More expensive, but seemed easier to use and for a team of one, that was important to me!
Vivek
Computer Software, 11-50 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
2
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed October 2023
Multi-Channel Marketing at ease by Braze
Braze is a goto campaigner that is very easy to use for anyone with minimal training. They have a very modern and highly efficient platform that has very high success rates. Their analytics are very minute and precise which helps understand customer engagement very well.
CONSThe pricing is bit high in the segment and for services its offering.
Reason for choosing Braze
Ease of use, Platform design, scope for multi-channel campaigning.
Reasons for switching to Braze
They didn't meet my platform expectations. They are very conventional and not user friendly.
Rose
Verified reviewer
Logistics and Supply Chain, 10,000+ employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
An Email Marketing Service that Is Highly Reliable
Braze is super amazing. The features are effective. The experience is incredible.
PROSThe capabilities of Braze are brilliant. It is an effective email marketing service.
CONSI have not disliked any features of Braze since I started using it. Braze is effective.
Michael
Verified reviewer
Oil & Energy, 10,000+ employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Top-notch multichannel campaign tool that boost customer engagement.
My user experience has been great. Braze has elevated our customers engagement and increases our productivity.
PROSBraze is a powerful and reliable tool in orchestrating marketing and services messages across different channels like in-app message, push notifications, SMS, email and web messages. I love it's easy to create a campaign with an audience to inform our customers about our products and services. I also love this tool is constantly updated and adding new features which are great for our business processes and marketing.
CONSOur customers are very happy and satisfied with our business services and products all our thanks to Braze.
Jeniffer
Verified reviewer
Construction, 501-1,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2023
Most Helpful Tool on Various Projects Employees Engagement.
Great landing page and nice templates provided y the product and content creation options are impressive and the dashboard looks amazing.
PROSNotification options and the marketing ability on this software is very productive and i also like the project management functions and the web forms capability. Creating clean and profitable marketing data analytics and easy campaigns management i recommend this package which is very simple on manipulation.
CONSMarketing tool and all the features allows easy adjustment and i had nothing against this effective platforms.
Sylvia
Verified reviewer
Architecture & Planning, 2-10 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Intuitive Multiple Marketing Campaigns Management System.
Email marketing campaigns monitoring and the advertising functions across marketing channels the platform has the effective capability.
PROSThe Automation options are functional and the sales data reports creation with this software is simple and profitable. The templates also are nice and the content management capability can not be compared and the analytics are easy to prepare across various marketing data.
CONSNo issues or performance problems detected on the platform and the functionalities, after training is just that easy.
Joyce
Verified reviewer
Architecture & Planning, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Effective Automation and Marketing Campaigns Easy Management Tool.
Profitable customer engagement platform and the Email marketing and content management via Braze functions is amazing and very productive.
PROSThe engagement and even the landing pages and the templates offered by Braze are incredible and productive marketing operations Automation product. Creating sales and marketing reports using Braze is simple and content easy creation capability is cost effective.
CONSI love simplicity on Braze first deployment and no errors found to underline from this functional product.
Zane
Financial Services, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed April 2023
Overall good product
Customer Support has been wonderful and integration has been easy so far.
CONSLimited reporting and analyses built in the platform.
Reasons for switching to Braze
We wanted to expand out channel mix which was better covered by Braze.
Teresa Aminta
Verified reviewer
Construction, 2-10 employees
Used weekly for less than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed September 2023
Braze makes mass mailing very easy
We brought Braze for the purpose of sending email communications, push notifications and in-app messaging. In order to communicate with its members in a more effective and particular way, we can incorporated new ways to communicate with its members. We are now able to increase our overall engagement and can also expand our speeches in order to refine them. We also use the website to conduct questionnaires to learn more about our members. As a result, Braze is very intuitive: the navigation is easy and makes sense. The surface is very firm, so it is simple to execute strategies effectively and in a thoughtful way.
PROSThe customer service is truly admirable. They are responsive and respond to everything that is thrown at them in a timely and accessible manner. You have missed what you have not been able to fix, either in the form of experimenting on the platform or through your study tools. The customer service staff is wonderful. I can only praise the totality of the people we have dealt with since we started using Braze. They ask good questions and help guide us in the use of the product as we talk to them. They also answer any number of questions when we launch a new/complex campaign.
CONSThere were certain tricky parts during the application, however, the Braze group was of great assistance in supporting us.
Krishna
E-Learning, 51-200 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed November 2023
Best marketing automation tool
In the less than a year we've been using it, they've listened to our feedback and made the platform better. This shows how well they pay attention to users, making the experience great. It's easy to use, gives us all the tools we need, and has really improved our work quality.
PROSThe best thing about Braze is how easy it is to use. We have a team with different levels of experience, and some are new to email marketing platforms. It was important to have a platform that's easy to learn, and Braze gives us that. It's intuitive and user-friendly, so we got comfortable with it quickly.
CONSOne thing I don't like about Braze is that it doesn't have an auto-save feature. An auto-save feature would be helpful to prevent losing our work in case of unexpected issues like browser failures. It could save us a lot of time if there's any accidental loss of work.
Anonymous
201-500 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed April 2019
One of the best services for customer engagement
Braze is one of the most functional and holistic customer engagement platforms that I've used. At my company, we use it for user engagement through email, push notifications, in-app modals, etc. Braze has all the tools and settings needed to customize our messaging and manage our user lifecycle. Once we provided our custom events to Braze, we got even more flexible with our notifications and emails. The product provides tools for setting up canvases for different funnels, run reports, import user lists, tag and sort the campaigns and segments, and so much more. The interface and tools are quite intuitive, and even if you feel a bit confused, detailed documentation is there to help you out. Customer support is also very responsive and ready to set up calls to walk you through the functionality that interests you.
CONSI haven't had any issues with Braze so far. The minor problems and bugs were either quickly addressed by Braze team or resolved on our side.
James
Investment Management, 201-500 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
A formidable and resourceful Customer Engagement Platform.
I like this tool as it has an intuitive and user-friendly drag-and-drop interface.It is simple to build run successful and automated marketing campaigns with this tool.It is possible to capture,convert and retain more customers and leads with this tool.It is possible to interact and engage with our customers seamlessly in multiple communication channels using this tool.
CONSMy experience while using Braze has been remarkable and good and I therefore lack anything that challenges me.
Daniel
Financial Services, 51-200 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
CUSTOMER SUPPORT
3
FUNCTIONALITY
4
Reviewed March 2023
Braze review - Amazing experience, with more features to come hopefully
I love the cohesion between different marketing channels, the way that you can create an entire customer journey within the program and follow their actions throughout it all.
CONSSome features, like a dedicated preference center lack customizability thus making them useless in its current form. Additionally there are some functionality missing from the creation tools (drag & drop editor), which also does not enable the full potential of the channels that you are working with.
Monica
Information Technology and Services, 1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
The Highly Ranked and Reliable Tool for Mobile email marketing.
Easy to create and collect email marketing emails. It has an easy to use interface. It has improved our engagement with our customers. Easy to monitor our email marketing data.
CONSIt has not given us much difficulties during our experience
Hellen
Information Technology and Services, 1,001-5,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
The Overriding and coordinating Mobile email marketing tool.
It is the best of the best email marketing tool we have ever used with an excellent interface and very customizable features.
PROSEasy to create and send automated emails to our customers. It has an easy to use Interface. Easy to followup and teack our sales and marketing activities. It has helped us realize high sales.
CONSIt is the best and we did not have any difficulties.
Davis
Information Technology and Services, 1,001-5,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
The Consumate and Influential Social Media Advertising and marketing Tool.
It has really helped us in saving on costs. Since we started using the software, we have greatly improved on our marketing performance.
PROSThe interface is easy to use. We can now generate and post very rich social media Advertising posts. It has helped us maintain our brand safety during marketing
CONSIt has not given us a hard time during the period we have worked with it.
Andrii
Gambling & Casinos, 51-200 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2023
Empowering Engagement
My overall experience with Braze (more than 2 years) has been exceptionally positive.
PROSBraze impresses with its seamless multi-channel communication capabilities, allowing us to effortlessly orchestrate and automate our messaging strategies.
CONSI don't like some reporting and allowing creating it.
Reason for choosing Braze
They have everything what we need for our work
Camille
Leisure, Travel & Tourism, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
3
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed June 2023
Nice CRM tool, easy to use with many features available, answer all needs
Excellent tool for our use, we develop our crm strategy based on Braze, we still have many features to test!
PROSCanvas feature in order to create a complete flow of the users following its habits and life cycle.+ the support is really helpful and guiding us!
CONSInto the canvas creation, when the canvas is complex with many branches, duplication and overview it's not so clear
Reason for choosing Braze
Our CRM team is just beginning and we needed a tool with push notification and email focus.
Dann
Retail, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed June 2023
Daily Braze Use
We use Braze for Email Marketing, Automation, Push Notifications, In-App Messages and Content Cards are in development. Its a super simple product to use and has a lot of functionality to improve segmentation and personalisation with ease.
PROSThe user friendly UI. Default segmentation, built-in functionality for personalisation with easy to use liquid code.
CONSThe proiduct times out quite often when calculating audience size. Sometimes search is a bit glitchy when segmenting target audience.
Githinji
Farming, 501-1,000 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Marketing automation at another higher level with Braze
It automates our marketing automation tasks which in turn reduces time and eases the tasks. Deployment is easy even for first time users. A very friendly and easy to use product.
CONSIt requires some skills to use because without you can not use on one self.
Mary
Food Production, 501-1,000 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2023
Braze for effective email marketing.
Braze has really helped us to improve and scale high marketing through email marketing and i like how it is easy to monitor marketing data and sales. With it, we are able to send automated email campaigns to our customers and we can easily track and monitor our email marketing activities.
CONSWe have had a very nice and smooth experience with Braze. Nothing to dislike about it.