About productboard


productboard is a cloud-based product management and roadmap solution that helps users understand customer needs, market prioritization, progress and improvements. Designed for startups to large enterprises, it enables agile product managers to utilize data and insights for the development and launch of customer-oriented product roadmaps.

Key features of productboard include idea collaboration, resource management, prioritization, road mapping, feedback collection, milestone tracking, monitoring of requirements and workflows. It also allows businesses to engage with the customer community and generate anonymous feedback from colleagues. Moreover, it provides white-label solutions to set up product portals, which help share, review and launch ideas among colleagues and customers.

productboard allows integration with development, notification tracking, email, project planning and other third-party software. The product is available on monthly subscription and support is extended via online chat, email and phone.



Read More

Supported Operating System(s):

Web browser (OS agnostic)

27 Reviews of productboard

Average User Ratings

Overall

4.63 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(17)

4 stars

(10)

3 stars

(0)

2 stars

(0)

1 stars

(0)

Likelihood to Recommend

Not likely

Very likely

Filter reviews by:

Sort by: Most Helpful | Most Recent

Showing 1-20 of 27 reviews

Do you use this product?Write a review

July 2017

Nicolay from SiteMinder

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

July 2017

We evaluated a number of products before choosing producboard. One of the best decisions we've made!

Pros

I wanted to save this for last, but I'd hate myself if people didn't read it because of my lengthy post. productboard is beautiful, simple and extremely powerful!

As our products matured, and our customer base grew, there was never a shortage of customer feedback and ideas on how to improve (or introduce new) features.

Our backlog (in Jira) was growing, and processing feedback (categorising, evaluating, prioritising) was becoming a cumbersome (if not impossible) task. It was hard to collate feedback on the same feature and/or trace it back to the customers who requested it.

As we were seeking to embrace a Dual-Track Agile approach to how we do product development, we needed a tool that powers our Discovery stage. We found it in productboard. It allows us to easily assign new ideas/feedback to the respective feature.

productboard generates a user score based on frequency and importance. You can also map the features to different customer segments, strategic drivers and any other custom fields you need.

Map your features to releases and voila, productboard generates a stylish, digestible roadmap. Even better - two clicks on the roadmap view, and you can drill down to the original feedback. No more 'Oh, where did this come from?' Brilliant!

Very importantly, productboard works well with your ecosystem. We kept our existing feedback forms (Google Form) and use Zapier to sync them with productboard. We also use the Jira and Slack integrations. They work awesome!

Cons

At some stage we'd like to drop our Google Form, and start collecting feedback in-app. And while product board already makes it convenient to collect feedback from Intercom conversations, it might make it easier for some customers if they had a simple, embeddable form.

Another challenge product board needs to think about is related to closing the feedback loop, i.e. feeding information back to the original requestors. Whether it's via a portal, or an integration with a customer engagement product (like Intercom), that would be a powerful addition.

That said, these are currently nice-to-haves for our business.

May 2018

David from Cape

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

May 2018

Fantastic. Been using productboard for about 1 month and am loving it.

Pros

Beautifully designed. Easy to get started and learn, yet lot's of depth to the features. So hard to single out things I like the most because almost everything is top notch and a delight. One very useful thing is how it maintains a link between features and the customer input/feedback linked to those features so the team can look back at the genesis of an idea and understand the full context. A superb little touch is a one click export of email addresses for everyone whose input is linked to a feature so you can reach out to them quickly to ask for more input, or let them know that their requested feature is available.

Cons

There are a couple of tweaks I'd love to make to help with workflow: allow contributors to add/suggest tags and changes to fields like Effort, and allow them to adjust/customize their own views of the feature board. I don't want to make them full-fledged editors, because I don't want them to be able to edit other fields. An alternative would be to grant more granular access control to editors so that you can prevent them from making certain changes; or at least to require the product manager's approval after suggesting changes.

July 2017

Victor from Base7booking

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

4.0

July 2017

Our new product goldmine!

Better customer insights. Raw feedback that even developers can read about. Centralised team ideas.

Pros

We love using the feedback highlighter tool to link it to features and components, this is such a flawless function!
The custom views you can get on the different sections of the product really make our jobs easier.
You can really deep dive into your target groups preferences, understand the major needs and remove unnecessary noise. The progress of the features is easy to track and to share with stakeholders.

Cons

On Firefox, there is a very slow scrolling speed when all features are expanded, which can be frustrating. Also, the fact that there are only one-way integrations with Trello and Github makes us create many duplicate features.

June 2018

Marcel from Parakeeto

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2018

This product made me a better product manager.

Pros

As a CEO of an early stage company, I wear a lot of hats. I had to find a way to create really clear roadmaps for the team and change them as we itterate that was visual, easy an most importantly, fast. Productboard was everything I was looking for and so much more.

- The UI looks fantastic.
- There are views for every kind of roadmap discussion, whether that's sprints, waterfall, high level, releases. However you run development or create roadmaps, there's a view that supports the context of that conversation.
- Once you get an understanding of how it works, adding features and prioritizing/categorizing them is a breeze.
- The tools for prioritization and impact scoring are super easy and helpful.
- If you're like me and are a bit new to product management, the tool will actually make you better at your job and help you show up for the product team with the types of clear, visual roadmaps they need to get on board with vision.

Cons

I had a tiny bit of trouble getting a hang of the UI the first few hours. Which was frustrating at first, then I watched a few tutorials, got the hang of it, and was off to the races. Ultimately that's pretty good for a product that is as robust as this one. But do yourself a favor and watch some tutorials before you try to create your first roadmap.

December 2018

Zachary from Scalefast

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

December 2018

Giving Product Managers much needed structure

Pros

- All the tools you would want as a product manager (user research collection, prioritization, feedback dashboards).
- Fantastic UX that's very simple to use.
- Great scoring mechanisms
- Integrations are getting stronger!

Cons

I've been a long time user so most of the things I liked least are start to/have been fixed. I can't think of anything off the top of my head that I like the least?

Perhaps having more browser based extensions for users to submit feedback? Currently limited to Chrome.

December 2017

Anonymous

Verified Reviewer

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

December 2017

This tool has quickly become integral to our product process.

We were able to set up a repeatable, teachable process for centralizing, processing, sharing, and incorporating feedback in order to make valuable evidence based product decisions.

Pros

The Insights section is the most efficient tool I have found for parsing feedback from all of the sources we have. From in-app feedback, internal feedback, to customer interviews, and field observation notes, we can capture it all in one place and take out actionable insights. We use this to build a case for evidence based product decisions that come from the voice of the customer.

Cons

We have a lot of data about our sources in SalesForce that we would like to use to help evaluate the feedback. We want to make sure that other attributes like Customer Success Score, NPS, and ARR are taken into account when weighing feature priority. A SalesForce integration would make that part of the app much more valuable.

September 2017

Thomas from Wildmoka

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2017

Put in place our product management process and productBoard is a perfect fit!

It has helped us a lot driving our roadmap and is now mission critical.

Pros

The way it helps driving data driven product management, with really easy ways to collect the information and choose what to do ... plus the customer support is just amazing

Cons

Not working well on iPad ... but really that's all. Also a webhook and better zapier integration would help.

November 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

3.0

November 2018

Productboard has been a gamechanger

This tool, while it is lacking some features we would love to leverage has greatly increased ability for our company to search, store and leverage our customer's insights.

Pros

Love the features board where I can see and view all insights. Love the addition of being able to communicate with customers.

Cons

Lack of API
Lack of automations
Lack of reporting.

December 2017

John from BoxCast

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

December 2017

Built for exactly what a product manager needs

- Organization - Clarity

Pros

They nailed it out of the part when designing the process that this software facilitates. It helps you fight through the noise and helps you aggregates and sort through feedback in a way that is friendly and very human centered. Productboard is simple and straight forward and has all of the major needs for a product manager: Feedback and note aggregation, prioritization and planning, and customer communication.

Cons

There are a few UI quirks that they still need to work on, but honestly they nail the general concept so well. With any tool like this, it takes a lot of time to input data to get started, but there is nothing they could do about that.

June 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2018

Product-led product planning tool with great planning twists

Fast roadmapping, dynamic roadmapping, feature organization, release planning, feedback organization.

Pros

productboard makes it obvious and easy to coordinate feedback, features, and roadmap. Instead of investing in "power" features for more complex roadmaps, productboard focuses on ease of use and straightforward roadmap creation. The ability to tie features and releases to discrete pieces of feedback or single customers is a tremendous value add.

Cons

More integration support in the future would be a big value add. What exists now gets the job done, but could be expanded. Otherwise, it's a great product!

August 2018

Tristan from Pointer Brand Protection & Research

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

August 2018

New approach

Awesome product and nice new insight compared to other product management tools like Aha.io

Pros

Nice to see this product puts the main focus on users and their requests. It really helps centralizing communication which is great for getting focused feedback

Cons

Some of the features are somewhat hidden. Integration of JIRA is a premium feature, to me this should be standard like other integrations

June 2018

Dylan from IXON B.V.

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

4.0

Functionality

5.0

June 2018

Prettiest service for product management and development tracking

An all-in-one solution for our feature requests, development roadmap and customer feedback.

Pros

It contains a number of good tools to view all your entries/tickets in different ways (grouping by categories, creating a roadmap etc.) and all of them have proper sorting and filtering options. The design is quite striking and elegant and it is easy to get started with it; the user experience is quite intuitive.

Cons

There is no free version and it can quickly become quite expensive if you want multiple 'contributor' accounts.

June 2017

Scott from Finning Digital

Company Size: 10,000+ employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

June 2017

Makes product management a breeze

Pros

Makes it easy to triage new inputs and manage research; prioritize ideas and features; plan releases; & plan/communicate my roadmap. Love the ease of getting information into the tool (either using their paste feature or integrations)

Cons

Roadmap output is good on screen but not easily shared with others as it cannot be exported. Releases cannot be imported so you have to spend some time setting those up. Limited documentation and materials on support site.

May 2018

Roman from Foodout Group

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2018