They don't try to dress up the campaign setup or optimization as something it isn't, there's no multiple pages with 4 settings BS - just one page of campaign settings, one page for the ads, and it's very functional. Very easy to check for mistakes. Of course they provide quality traffic, and the price ranges are also quite good.

Sometimes the servers are overloaded, or we have other issues that cause breaks in our day, but that's fine, we can grab a coffee and do something else for a while. Support can be a bit hard to communicate with, there's usually more back and forth to confirm everything twice, but they are trying to be safe I guess.

Overall, we are extremely pleased with how many leads Taboola had provided our client.

I like the customer service and ability to get started quickly. We were former Yahoo DSP customers, and Taboola treated us like we had been customers for years.

The reporting features could be improved greatly, taking learnings from other DSPs.

Overall it has been great compared to other marketing partners I work with. The account team at Taboola is really great to work with. I cant say enough about that. Additionally, the Yahoo transition has been a huge success for us. yahoo was incredibly difficult to work with, their team was horrible, and their DSP was a hot mess. Now that we can access our Yahoo campaigns in Taboola, our performance has sky rocketed and our lives are much easier.

Easy to use, with complete transparency. Thats all I have to say about that.

There are a lot of bugs in the UI. Thats all I have to say about that

From the moment we established our account, it has been a Blessing. The Artificial Intelligence (AI) aspect informed us that we would have a better chance of not having our "Ad Copy" truncated on particular Ad Partners if we kept our heading at 60 or below. The AI feature reworded out Headline to an even more powerful message. Our goal is the "Accomplish the Mission" and Taboola is assisting us with our Goal.

The Ease of Use, The Customer Care Agents, The Affordable Pricing.

We have not experienced any challenges. We are 100% happy with our decision to utilize all of the robust features of Taboola.

Fast pacing company that keeps a pulse on customer needs to have continous improvement on their product landscape. We highly value this long term partnership that offers us great technology combined with personal connection on key challenges.

With the large publisher list comes a challenge to filter for the best value options. Facilitating user's options to handle this aspect on his side (without depending on support) and sharing further insights on the publishers KPIs/availability would increase the speed of optimization.

We achieved significant success with Taboola by collaborating closely with their product team before launching a new bidding strategy. By implementing the automated approach of Maximize Conversions, we not only saved valuable time and effort but also expanded our reach to previously untapped inventory, showcasing our success in terms of improved efficiency and increased profitability.

Testing ads can be expensive due to expedited learning on newly uploaded creatives.

Currently still experimenting and hopeful that Taboola would improve their conversion tracking set up.

Taboola is a good platform for sourcing transparent traffic for native campaigns/ads

Conversion tracking is complicated especially while running campaigns for well known advertisers/affiliates. Taboola can simplify conversion tracking similar to 3rd party trackers like Clickflare, etc

It hasn't brought so many good results, so i recommend it for advertising and awareness but not for selling.

I really like that it gives us the ease to be present on many websites regardless of the topic. It easy to setup and as you pay per impressions is not that expensive.

What i don't like is that it does not have so much credibility so people don't click a lot on them

Disclosing the exposed advertising page transparently, The function of targeting and detargeting the exposed advertisement is the best.

There was a lack of some expected features. 1) I was hoping to check several events, but I can check only one conversion event 2) I can't check the data on the ads or campaigns by day

Taboola is a powerful tool that can help you reach your target audience and achieve your campaign goals.

For now, I don't have any cons about Taboola.

Great experience the platform is easy to use and provide great results.

I enjoy the websites and the partners of taboola because I receive great results recently from the platform

I didn't like the fact that we can't choose specific website to target. I know it's difficult but I wouldn't mind to have less impressions and less money spent for less results ( spend limitation )Also in case of a more complex conversion goal other than ty page the platform have a problem to track.

I'm still starting and I don't have much information

Taboola is easy to use and have a great support

selection of language sites other than the country of origin of the campaign

site bidding features was best for me. And Yes integration with our business process was smooth with taboola.

Unlike other platform taboola dont offer option to make ad sets it would be easy to manage campaigns if it has that missing option.

I like the interface where we run the campaigns and ads, I also like the easy way to create campaign n get started with your ads. I like the support team, if I get any queries they solve it perfectly. Overall I like everything about Taboola, but I'm a user with less experience here. As by more experience I'll share more details about other feathers here.

I want Taboola to increase thr speed of adding funds, for me it takes whole 24hours to add in balance. I hope that will improve soon.

We saw fairly positive traffic thanks to Taboola and it didn't cost as much as most of their competitors.

We switched to PulsePoint and preferred both the traffic we got AND the user interface.

Taboola offers a really cheap CPC. The dashboard is really easy to use, super intuitive.

The billing section is hard to manage, you cannot chose the amount billed