Here are some examples of how I use it. EMOJIS I use a prefix of "::", followed by the name of the emoji. This quickly inserts the emoji without me needing to look it up online on a copy/paste site. URLs I use a prefix of "//" followed by a three-letter abbreviation for a website. Then I give myself a few options in a dropdown of which page I want to visit. For example, "//esc" is for my website, escapecreative.com. There are a few WordPress admin pages I visit regularly, to check reports, sales, customers, write blog posts, etc. I type the snippet, hit the down arrow to go through the page options, then hit ENTER, and it automatically enters the URL in the browser, and navigates there. HTML/CSS CODE I've created a handful of snippets that output common code I use. I'm a WordPress developer, so I'm constantly writing code. I've setup prefixes for each language. For example, "html.form" outputs the general form markup with all the common form fields. "css.animation" outputs the animation keyframes. EMAIL TEMPLATES I also use it for support. I have a few standard email responses I send. With TextExpander, I can open a template, type in a few 'fill in the blank' fields to customize it, and then insert the customized version. Super efficient, while still being very personable.

Bottom Line: It saves me A TON of time during the work day. Snippets are easy to create. They're also easy to duplicate so you can mass produce them. And, they're easy to delete, so I actually create quite a few "one-off" snippets with common words/phrases for a current project I'm working on. Snippets can be simple or complex. A "::smile" can output a smile emoji. Or you can create a "//url" that gives you a dropdown of the 5 most common pages you visit on a particular site. Choose the page you want. And have the ENTER key automatically pressed by TextExpander when the snippet runs. The whole app runs smoothly, in the background. On a Mac, you can access it from the dock, the menu bar or hide it completely (but still use it). You can also quickly enable/disable it (like I did for this review so I could include example snippets that I use... without them being expanded ;-)

My only gripe thus far is that they don't have an Android app. I'd love to use this on my phone, because typing on a phone is even more time consuming than on a computer. But the Mac app itself... I honestly can't think of a single downside.

The whole concept was foreign to me when I first started using it, but after a short while, it becomes a routine, and then a few months later -- you will never, ever, ever be without it again for the rest of your professional life. If you find yourself typing things over and over again, you must have this app. It is simply awesome!!!

This software makes me super productive and saves me SO. MUCH. TIME. I love it and I love showing people how it works -- it blows their mind that you can produce 500 words of a pre-written response by typing a tiny code! This is the best kept secret out there for productivity.

There isn't a lot I don't like about this software! The only bad thing happened when I subscribed to some user groups and received weird messages. I just unsubscribed and they were gone.

This would be great if the application worked more consistently but I have errors everyday where all my work gets erased. Its killing my job performance because I rely so much on this application

I like the application when it works but this is rare.

The fact that it errors almost everyday. All my work gets erased and I have to restart! I have lost so much time because of this and this happens multiple times a day! Constant errors make this application useless, there is better options out there

Ease of use and stability of software. Support is excellent

Better options for multiple answers, easier formatting

Love it. It’s an essential part of my daily workflow.

This app saves me so much time in generating content so I don’t have to constantly type the same things over and over. In fact, the app enables me to create content once and use it endlessly in different ways. It’s a huge time-saver!

Sometimes, snippets don’t seamlessly work from one platform to another. Sometimes, the snippets produce weird results depending on the app I’m using at the time. While I like it’s use of AppleScript to create executable actions, I wish more had been focused on how to customize and call up different snippets in various contexts.