Ahrefs

RATING:

4.7

(561)

About Ahrefs

Ahrefs is a suite of SEO tools that familiarizes users with the ins and outs of content marketing. It helps users do competitor research to determine high-ranking PPC keywords, backlink approach and more. The provided overview of competitor’s strategies helps users formulate new strategies accordingly. Ahrefs provides users with a backlink tool to create additional links for blogs or websites. Users will also get to know the impact of existing backlinks on their current website. With on-page analysis, you can analyse a link based on target keywords. The suite audits each page of the site and detects potential problems that may influence the site’s ranking. The keyword analysis tool helps you find appropriate keywords for your content that will drive increased traffic ...

Awards and Recognition

FrontRunner 2023
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

Ahrefs Pricing

Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. Monthly subscriptions starting at $99/month (personal) and $999/month (agency). Annual subscriptions starting at $82/month (personal) and $832/month (agency). A 7-day trial is available for $7.

Starting price: 

$99.00 per month

Free trial: 

Not Available

Free version: 

Available

View the organic traffic performance of any website in Ahrefs’ Site Explorer
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Ahrefs Reviews

Overall Rating

4.7

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4

Functionality

4.5

Most Helpful Reviews for Ahrefs

1 - 5 of 551 Reviews

Maddy

Writing and Editing, 2 - 10 employees

Used unspecified

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed August 2023

Ahrefs Changing the Industry Standard

User Profile

Hasan

Verified reviewer

Computer Software, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2022

The most feature-rich SEO tool

They have a solution for whatever need you might have. And if they don't have it yet, you can expect them to develop it soon. Ahrefs is the most powerful tool for SEOs who focus on backlinks, while it's more than enough for people who are trying to maintain their website, come up with new keywords to write about, and have an eye on the competition.

PROS

It's an all-in-one solution for your website SEO. Apparently, they have the most active crawler among all SEO tools, and they cover everything you need from your site's technical performance to keywords, backlinks, etc. Ahrefs focus on educating the community is a big bonus. If you're keen on starting your SEO career, or improving your website SEO, Ahrefs is the only tool you need.

CONS

Unlike some other competitors like Moz, they don't have solutions for local SEO. Also their new pricing is slightly less affordable. I wish they had a Lite package for SMBs too.

Reason for choosing Ahrefs

More precise data that is regularly updated - better company direction - faster solution development.

Vendor Response

Kudos, Hasan! Just recently we started recognizing Local Packs in SERP, which can help with your local SEO efforts (if you don't already count the Rank Tracker, which allows you to monitor keyword rankings on a location basis). Hope this helps!

Replied July 2022

Md. Tanvir Bin

Education Management, 501-1,000 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed November 2023

It has an outstanding capacity to crawl the entire internet and target sites.

It provides better recommendations for keywords. It has basic control over keywords.

PROS

It is capable of thorough monitoring and comparison of domains. Based on how much organic traffic a website receives, that is. Compared to Alexa rank, it is superior. Based on the quantity of backlinks going to a URL, URL (URL ratings) calculates the potential influence of the URL. In terms of metrics returned, the keyword results page was at first the most plain and straightforward of all the tools I examined. However, Ahrefs has significantly improved its Keyword Explorer tool with a responsive page of interactive data visualizations.

CONS

Costly for small companies perhaps. Technical SEO and on-page optimization are included in the "Domain Health" tool, which is presently unavailable. Had the experience of having some tool parts return no results.

Reason for choosing Ahrefs

It has strong impromptu keyword research.

Reasons for switching to Ahrefs

Pricing option is so costly than other platform.

Vendor Response

Hello! Thanks for taking the time to leave a thorough review. We appreciate your feedback. We're glad to hear that you're getting good value from our tools and metrics. If you're having trouble with Site Audit, please do contact support@ahrefs.com. We want you to be able to have the full functionality of tools included in your plan. Again, thank you for your thorough and honest feedback and thank you for choosing Ahrefs!

Replied November 2023

Isreal

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

3

Reviewed May 2024

Good tool but limited without upgrading

PROS

Good tool for keyword research and keyword tracking

CONS

Some of the features were limited in use and other features were only available in much higher priced plans.

Vendor Response

Hi Isreal, Thanks for taking the time to leave a review. We're glad to hear that you are getting good use out of our keyword research and rank tracker tools. If you have suggestions for how we can improve our product, please don't hesitate to reach out to customer support. Thanks!

Replied May 2024

User Profile

Kenny

Verified reviewer

Computer Hardware, 1 employee

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed June 2019

Are these reviews for real??

The hits all come from 54.x.x.x and apparently have a fetish for using the bible in repetitive succession that just swamps our logs. Sometimes we just use iptables to get rid of the rogue site but aside from being a pest I see no other damage. The hits look like this: 54.x.x.x "Get /bible/18_028.HTM http/1.1" 404 However our associate that also gets hit by the rogue ahrefs site is being hit with non-biblical hits (go figure). Don't bother getting messed up with ahrefs, it's just another bad affiliation that will come back to bite you sooner or later in my opinion.

PROS

I like how ahrefs disregards a cease and desist notice.

CONS

This is just another hacker site. They've been hitting our server for over 2 years now (and not just us).

Vendor Response

Hi Kenny! Apologize for the inconvenience caused. It looks like we hit a family of repetitive links to this site and we kept performing requests to URLs following the pattern /bible/${N}_${K}.HTM. Rules added to the robots.txt file could have avoided this. Our crawler has improved since then considerably. I invite you to write to our support team at support@ahrefs.com for any technical issues you might encounter.

Replied July 2022