I could not be happier with Looker. My one hesitation in recommending it is that other tools seemed to be able to provide 80% of the value at 20% of the cost, but I've only demoed those tools and not actually used them so I'm not sure if they could actually deliver.

Looker is incredibly easy to use for a casual user, which most of our users are. As soon as your email is activated, you have access to the product and new users need very little direction to start getting value out of it.

Relative to other BI tools, the advanced charting functionality is somewhat limited, but frankly that's not the main reason we bought Looker. Data scientists can use another tool of their choice, we have Looker for people who aren't data scientists.

Overall, we are very happy with Looker and we will keep using it. However, improvements on speed & connectors are crucial in order to make the product even more useful.

Social Media reporting is the primary reason for using Looker (ex-Data Studio). The numerous connections with the social media platforms and the ability to create reports in a fast, efficient & scalable way are the most important benefits of the platform.

Although our experienced team members are able to create Looker reports from scratch, the newest members need numerous training sessions to understand how the platform works and how they can use it to create custom reports. Also, the fact that data connectors often fail, creates an additional burden for everyone involved, from team members to end clients.

I love the simple easy to use interface thanks to the drag and drop feature which makes it easy to analyze data

The cost is pricy compared to other alternatives doing the same task

Since its introduction, Looker has proven to be a crucial tool for our business. By enabling us to organise and construct dashboards to handle data from several sources in one location, it has significantly reduced the amount of time and effort we have to expend. It now has a considerable impact on decision-making that is BI driven, so far.

It allows several users to use and perform actions on the same amount of data available without affecting each others work. Enables us in creating compelling dashboards, meaningful reports with its set of internal tools, flexibility with its customization of the platform as per user's liking, keeping the data safe that is sensitive to the business with advanced encryption, user access control.

A little complex on the integration part with other system softwares is what I noticed as a struggle in my work environment. Also some issues with the buffer, when the command is run again and again after creating the reports. When a report's format changes, my scheduled reports disappear and filters aren't operating correctly.

Very easy for Self service BI: Enabled our marketing teams to work directly on data without getting the Data engineering team involved,

There is a lot of room for improvement. Data connectors should be added more.

I like that the tool is easy to use even for non technical members which help visualize our organization data.

Compared to other alternatives it lacks flexibility

The greatest reporting tool. I shared a link with the people who I need to report and they can see the evolution daily, no more reports requests.

This is a great FREE software. It connects multiple data sources and let you create complex dashboard for data analytics and visualization. Sharing the report saves me a lot of time, i just send the link of the report or export a PDF file and send it. All the charts are updating daily and it can give you a live report of your numbers.

Adding all data sources gave me some headaches.

It's a bit of a learning curve to get familiar with everything in Looker, but once you get there it really is a great product. Many different visualization options to show clients what is going on with their customer behavior and identify trends.

This might be an internal thing, but sometimes when I make a bunch of a changes to a dashboard and click Save, I get an error message. Resulting in having to start over and do each change individually and then saving.

I like the visualization and reporting capability of the tool which makes data analytics simple.

The downside is the high cost of licensing fee.

You dont need technical expertise to use Looker studio. Only a little background information and a little hands on make you easily use the analytics. Really great for KPI measurement as well.

The changes in the interfaces and modeling are rapid and it is revamped ocassionaly.

Since the beginning of my career, I've been using Looker for the past four years, and I can say with certainty that it's a must-have and worthwhile program for any company or individual working with large amounts of data. Looker made it easy for me to explain complex data visualizations to my clients, a task that would otherwise be difficult. Looker has been an important tool in helping me reach my organization's goals. I have a lot of likes for this product and would suggest it to everyone who works in R&D or analysis.

1. Spectator ease of use is its greatest distinguishing feature. with . 2. Looker allows the user to learn more about the data (by creating insights and visualization). In other words, it shifts the workload from the analysts to a platform that can do the analysis independently. This helps with sizing. 3. Since Looker is a browser-based platform, it can be installed on any public cloud service and has flexible cloud database migration options.

I've noticed that dashboards take a long time to load when there is a lot of traffic. This is annoying, especially when we have a deadline to meet. 2. With scenes, the expense factor is much greater. It's the perfect answer for large organizations, but it can be very expensive for small teams and independent contractors.

Great tool it gives the organisation a touch of professionalism in data analysis processes.

Modeling platform which allows the me to codify data visualization using a proprietary modeling language. The self-service visualization tools that allows end users to access the benefits of data analysis. Looker has one of the best user interface on market very easy to use and in my organisation it very useful because it saves time and costs of training.

Integration with my business has not been difficult at all but the difficulty came from the product's need for a lot of processing power and its use of a lot of RAM.

Looker is quickly becoming our go-to for reporting and dashboarding for anything requiring more than one data source (and some that are based on just one). Paired with a kick-ass centralized data warehouse (we use Snowflake), Looker lets us roll things out very quickly (provided our data infrastructure is in good shape). It did take a while to get going with Looker because it lays on top of the existing data infrastructure. Now that we have quite a bit of strong infrastructure in place in our centralized data warehouse, we are able to produce data products in Looker quite quickly.

Provisioning security allows us to control the user experience (and only show users things they would actually care about). This makes a dashboard or data product rollout far smoother. Additionally, the customer support (especially through the chat interface) is absolutely fantastic. Because Looker creates a custom URL for each explore you're working on, you can share with Customer Support your exact problem and work together to find a solution.

Looker Sales told us beforehand that it "writes the most performant SQL possible." I have not found this to be the case, as it often casts and does a few other things (I suspect to make it runnable no matter how you've set up your data). There are some limitations on the visualizations, etc., but Looker Customer Service has been super responsive when those come up.

Our business users love the self-serv options that this provides. It drastically cut down the effort our analysts have to spend answering routine questions and allow them to focus more on the value added activities.

Things I like about this product: 1. Ease of use by our users - very intutive 2. Integration with our big data platform and databases. We use ours with Redshift and Aurora and they take most advantage of both systems. 3. Their super awesome customer support - always available chat who are really good at what they are doing. 4. Custom install options along with their hosted solutions. 5. Their whole team is involved with the product and customers top down. Really appreciate their responsiveness and customer-centric approach.

We really don't care about visualizations, but that can use some improvement to those who care. The LDAP integration setup is a pain. It works well once it's all setup. There is no roll-back once a version is installed. Work around is to restore from a backup. Would love to be able to do that as sometimes things don't always work the way we are used to and might require a rollback.

Looker has allowed us to make clean, consistent data for all of our campaigns available across our agency and externally to clients. This has significantly sped up the reporting process and increased the amount of time that we've been able to put into actual analysis. Also appreciate that Looker is constantly adding new functionality, and looking forward to see more chart types and integrations with other sources in the future.

Looker has been a game changer for us. It connects easily to our database and allows internal users to dig into our data and optimize media campaigns without having to write SQL code. The dashboards are easy to create and customize, and the fact that it can be embedded into a website allows us to share with clients without having to mess around with permissions.

Not exactly a con, but we tend to join most of our tables and clean our data in snowflake rather than Looker, so I can't speak to the advanced develop/derived table features.

After months of using it you slowly get more confident in the tool which has a tonne of insights if you can filter down to it.

The ability to really deep dive into data and match multiple data sets together to find trend lines.Also the platform being compatible with so many datasets!

It's not the easiest tool to grasp when you first start using it. The ability to view and filter reports from the highest level down to deep niche data should be simplified.

Looker has helped us provide higher quality information to our users in a more attractive and efficient manner. Our users are able to customize and share content in ways they couldn't before. Looker has eliminated manual report runs in many cases and definitely has created efficiencies that save time and money.

Looker allows you to work with virtually any data warehouse, and setup is not difficult. LookML is easy to work with, and allows non-developers to create content for their teams. Embedding Looker in our web app was relatively painless, and is a big improvement over our prior reporting system. Sharing content is super easy with scheduled reporting, and the variety of formats gives us solutions for different types of users.

I would like to see more visualization options, and enhanced capabilities with scheduling.

My over all experience is that it is really helpful and useful. It is amazing.

I like the most in Looker is that it allows me to visualize my data analysis and to explore and to understand my data efficiently. Also this platform has a wide variety of data sources. Aside from this it is also flexible and customizable and also allows me to make tables and graph for my data. It is also user friendly.

The most cons that I can say is that it is a quite expensive but the prize is worth it for it's uses and purpose.

Looker has been a great and useful tool for out business. Where we've found challenges is in the specific data dictionary and set-up, which internally was not well prepared prior to implementation.

The ability to compare data from different sources in one place is great - this allows us to better understand our user base, their performance on our platform - everything from health to revenues and the nuances we use to grade and measure our users.

Looker provides lots of flexibility in its set-up, but that could create confusion in the user experience. You need to really know what you're doing, understand data and its presentation to set Looker up to be most optimal. If would be great if Looker could visualize better, and also allow for over time analysis.

Everything. Looker made it sexy for BI developers, and intuitive easy to use for business user. Their support is extremely knowledgeable and always available if you need any help. Their engineers are brilliant and their hard work is allowing frequent releases that are going in the right directions. Looker is customer driven and will deliver what makes sense for every user. We love the creativity and flexibility this tool is offering us, as we are able to manipulate LookML to create anything, from data extract to Process automation. Their growth is EXPONENTIAL. Their Doc is well maintained so you are never lost. Their community became part of their offering, you cannot find this elsewhere.

We have been satisfied since day 1! I dislike the fact that our internal users are not curious enough (or don't get it) to explore data on their own. Maybe a different UI would help people discover on their own.

We are solving the problem of inadequate information around all sales-related procedures and processes - from selling at market doors, supply chain and inventory, to online digital acquisition and sales, to internal finance and accounting of corporate business. We have benefitted greatly from Looker by making information quickly accessible to people making decisions and allowing the possibility for them to explore information.

- Flexibility - With effective use of Looker's Permission and User Attribute features I can be sure that when a certain user (lets say, a sales agent) logs in and views a dashboard they will automatically see information relating to sales accounts that they directly manage or not any irrelevant information.

- Getting users to go beyond simply making tables with many observations and instead visualising summary information creatively with charts and graphs.

Looker is good for off-Google data sources, but I think it will be great for users who have their data in Google

The ability of Looker to integrate with most of the data resources. that what allowed us to combine smoothly and benefit from Dashboard.

Looker is a cloud-based version only which is what made some challenges for us to guarantee the quality of the internet and stability for accessing the local databases.

Looker is a powerful marketing and project data management software with a very flexible and useful real time data analytics generation.

Looker has a very professional and easy interface to access and the ability to manage multiple marketing channels through Looker functions is excellent. This platform reporting capability is on top and incredible leads management software and very easy to integrate to other platforms.

I have nothing to underline as a problem from the Looker functionalities, and the training when new to the tool is effective.

We use Looker for all kind of data analysis and reporting needs. We use its dashboard tools to keep track of everything without any difficulties.

Looker offers data reporting tools and options, and it doesn't require deep SQL knowledge. It has a clean and well-organized user interface and helps you create reports and dashboard with only a click of a button. It is very easy to use and you don't have to have any experience with data extrapolation or reporting.

The pricing is somewhat high, but if you are a larger company it might be worth the money.

Looker was an attempt to deliver a single source of truth dashboard to senior leaders. Because much of our data lives in different warehouses, there wasn't one link to click for these people to find this information. Because of the rapidly changing business we were engaged in, Looker became stale quite quickly and we failed to resource it's in-house support, so it didn't end up being very useful.

Logging in the first time is simple and straightforward. I also had good experiences with chat support to solve small access and navigation issues.

Looker tables are not easy to dive into. I found them more helpful for high level information and trend identification. Without a team of Data Engineers or Analysts, Looker is a fairly static tool with some canned reports.