Apollo
About Apollo
Apollo Pricing
Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing Free: $0/month - always Free Basic: $49/month Professional: $99/month
Starting price:
$49.00 per month
Free trial:
Available
Free version:
Available
Most Helpful Reviews for Apollo
1 - 5 of 341 Reviews
Heather
51 - 200 employees
Used less than 2 years
OVERALL RATING:
4
Reviewed March 2022
Create marketing campaigns
Nick
Verified reviewer
Information Technology and Services, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2022
Best Tool in Market for Prospecting and Lead Generation
The best marketing tool in the market for generating more revenue and prospecting.
PROSEverything about Apollo when it comes to Lead Generation, it's prospecting feature and contact details scrapping feature is the best. It is on in all tool when it comes to marketing and running campaigns. Customer support is on the ball all the time.
CONSThe limitation to the campaigns, the number of emails sending capability per hour/day.
Reasons for switching to Apollo
There were number of limitations with Snov
Steve
Marketing and Advertising, 2-10 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2022
Apollo has become my secret weapon
Absolutely amazing! At first I was getting frustrated with the software but once I dedicated some time to learn it I was able to unlock it's potential and now it is a seriously vital tool for us. And their support is one of the best I've ever experienced from a company.
PROSOnce I figured out really how to use Apollo it has become the key to setting meetings for my business. I've spent thousands of dollars and literally years trying other methods of lead gen and while other things have worked, nothing has worked quite as well as Apollo. The 2 biggest things I love about Apollo are 1. The search filter capabilities are amazing and they keep adding to it! It is so incredibly powerful I canceled my LinkedIn Sales Nav subscription because Apollo just blew LinkedIn out of the water for me. 2. The email sequencing functions are amazing and really help take a huge chunk of work off of my plate. I HIGHLY recommend Apollo. It is so far beyond better value and I think more capable than any other similar platform.
CONSThe 2 biggest drawbacks for me are the email tracking glitches and the learning curve. I'll explain, Email tracking is very detailed and I love the data they give you but on my account its only 50-70% accurate. If someone is using something like Mac Mail it doesn't track opens or replies so I thought I was getting poor rates until I dug into it further and confirmed with a different platform. HOWEVER, I've told Apollo about this and they have been amazing to try and fix it. Still working on it but Im honestly confident they will and this could just be for my account. It hasnt impacted my results in my campaigns either which is important to note. The other thing was the learning curve. This software is quite powerful and has a ton of features and I feel at first the way its set up was very confusing and hard to learn. However, once I dedicated some time to trying it out it really all clicked. And again, Apollo customer support has been amazing in helping me learn the software.
Reason for choosing Apollo
Price was a big factor but also the search capabilities in the platform. The way you can search leads AND email them with the different sequences AND get real data back I couldn't find a comparable software that was anywhere near this reasonable of a price.
Reasons for switching to Apollo
Apollo was simply better in features, capabilities, accuracy in information, and better price point.
Tom
Computer Software, 2-10 employees
Used weekly for more than 2 years
OVERALL RATING:
1
EASE OF USE
4
VALUE FOR MONEY
1
CUSTOMER SUPPORT
1
FUNCTIONALITY
4
Reviewed May 2021
Questionable business practices, lost thousands of leads
After paying more than $5000 over a few years to build my lead lists I had to pause outbound marketing during COVID. During that time I lowered my subscription from paid to free. What I did not know is that when you do that, all of your contacts and prior purchased credits are deleted and unrecoverable.
PROSThe segmentation and filtering tools make it easy to zoom into critical leads and easily create outbound campaigns.
CONSThe company has no loyalty to their customer base, doesn't respect EU privacy laws and has poor customer service.
Reasons for switching to Apollo
I contacted customer service and they basically said 'you're not paying us so tough'. That was after spending thousands with them over a couple of years. They eventually reluctantly gave me a backlog of credits to start building my database again (a ton of work), but only for one month, after creating about 1/5 of my original contact list it was all deleted again. Exporting contacts can only be done 20 at a time, so after spending hours paging and exporting I only retained a few thousand lead.
Brandon
Marketing and Advertising, 2-10 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
3
CUSTOMER SUPPORT
1
FUNCTIONALITY
4
Reviewed January 2024
Alot of ok features, none that are great
cheap data that is a good base for any campaigns (although the data is not great quality)
CONSData quality is an issue and can be expensive to run email campaigns from here
