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AppsFlyer is a cloud-based attribution platform that provides businesses across all industries with the tools to analyze and enhance marketing efforts using real-time data. The platform offers a range of modules for attribution, marketing performance analysis, cost aggregation, fraud protection, audience segmentation and much more. With AppsFlyer, businesses can attribute every user touchpoint throughout their journey and adapt their marketing efforts to engage users where it matters most. 

AppsFlyer’s attribution tools allow marketers to analyze mobile attribution, people-based attribution, TV attribution and uninstall attribution. The platform provides visual insights into the user journey across various channels, platforms and devices and helps businesses to identify areas for improvement. AppsFlyer provides reports on key metrics including ad spend, installs, customer retention, engagement, impressions, ROI and much more. AppsFlyer pricing scales based on the size of the businesses and features needed and support is extended via email.

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Cohort Analysis

AB Testing

Website Analytics

IP Blocking

SMS Messaging

Cross Channel Attribution

IP Address Monitoring

Location-Based Marketing

Campaign Tracking

Risk Assessment

Multi-Campaign

Audience Targeting

ROI Tracking

Data Import/Export

Account Alerts

Customer Experience Management

Multi-Touch Attribution

Email Marketing

Social Media Monitoring

Compliance Management

Performance Metrics

Channel Management

Attribution Modeling

Social Media Integration

In-App Events Tracking

Time on Site Tracking

Contextual Targeting

Activity Dashboard

Predictive Analytics

Retention Tracking

Fraud Detection

Uninstall Tracking

Activity Monitoring

Conversion Tracking

Multi-Channel Attribution

Revenue Tracking

Dashboard

Customer Journey Mapping

Reporting/Analytics

Campaign Analytics

Secure Data Storage

Search/Filter

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

2-10

11-50

51-200

201-500

501-1000

1000+

AppsFlyer

In Person

Live Online

Webinars

Documentation

Videos

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Top 1 Alternatives

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