Great!

The software is easy for users to navigate. The reporting is strong and Tatango's Tech Support team is quick to respond and helpful.

It would be great if zip codes/numbers weren't clickable

It was good, but then the price jumped up we started looking at other companies and found better options.

I loved how you could see who unsubscribed from your texting service and that also the stop was included within the text but not charged to you as credits.

The price jumped up on us and was just too expensive to use. Also it was difficult to put forms in and it didn't have the google shortner option so when you put a link in it ate up much of your character limits.

Easy to send ad hoc messages. Really good platform for a small company.

Can't scale for bigger companies. Back-end system is not able to communicate/pull data efficiently.

The software is super easy to use and very effective.

It would be nice to be able to set reminders to make sure our subscribers hear from us on a regular basis. In a small company where one person carries a lot of different titles it easily slips through the cracks. It would also make things more efficient if there was a way to automatically share with your text subscribers and social media subscribers simultaneously.

We needed a better way to reach our customers to drive revenue. Email is dead and paid social can get expensive. Yes we had to do the work to acquire phone numbers in addition to emails but seeing great success with adding this form of communication and letting our customers choose how they receive our promotions, product updates etc.

So easy to use. Didn't need hours of on-boarding, was up and running, sending messages and pulling reports on the first day. Also love that Tatango focuses on SMS and is REALLY good at it vs. just being another add-on within a CRM or email service. They know what they're doing and team provided helpful strategies to acquire and engage our customers.

Honestly nothing. 10/10 very happy and highly recommend for any brand.

Overall, a great way to reach you customers if you can afford it.

Tatango is fairly easy to use and has all the features most users will ever need. I also really liek the blog the provide - lots of helpful tips.

This can get a little pricey, especially for a small business. Also, even though it is very easy to use, you still need a level of sophistication to fully take advantage of Tatango.

We helped set up a customer on the Tatango platform. The Tatango UI was very easy for the customer to use. They were selected over other vendors becuase their platform was able to send text messages to very large lists (4M+ subscribers) very quickly with high deliverability. We liked them becuase their support requests were answered quickly by very knowledgeable people.

Their platform currently focuses on the US and Canada and they lack Mobile Wallet functionality that some others in the space have on their SMS platforms.

Overall, Tatango has been beneficial for our organization and our marketing strategies, and we will continue to use their services.

Tatango can be hard to navigate at first, but overall has a lot of powerful features. Discovering all these features and implementing them into our marketing plan has been crucial in our growth.

Tatango is not the most ' user-friendly' or 'pretty' option, if anything I'd recommend changing the user interface.

Its okay, it works well for what I need

The software is pretty easy, but it crashes pretty frequently for me.

Its not the most reliable, it crashes or sometimes I can't log in

I work in fundraising -- and Tatango has yielded at least 200% ROI within the first month of investment. This is an exceptional addition to any fundraising program

Incredibly user friendly -- great visual previews. You can teach someone to use this in about 5-10 minutes.

I work at a firm and across many clients who use Tantago -- it's frustrating to need to tie each account to another email instead of having one log in and a list of clients to select once logged in

I think the interface and overall ease of use is Tatango's best attribute. It's easy to teach and learn. Also, the segmentation and testing is easy to figure out.

It is hard to navigate from one campaign to another if they are not owned or hosted by the same administrator/organization (you'll have to set up multiple usernames & then log out/log in to go between groups if working on more than one org.)

We use tatango for marketing texts for fundraising

It provides clear tracking of the important information per text with a logical UI

There is no way, at least that I know, so switch a refcode formula without having to go into each text and redo individually.