Great for social media monitoring and measuring social sentiment

It helped monitor competitor mentions, my brand's mentions and most importantly it helped gauge how people felt about my brand, whether positive, negative or neutral.

Pros

I originally signed up for mention to measure the social sentiment of one of the brands I managed. My first choice was Hootsuite but the form wasn't loading so I decided to try Mention. Best decision I ever made! After signing up and setting up keywords to measure, alerts and dashboards, I forgot about Mention because it wasn't giving me info on past activity, I got an email from Account Executive at Mention and we scheduled a 15 minutes call to walk me through mention and answer my questions. The call helped me understand how to use mention, It also explained why the social sentiment dashboard wasn't showing much info. Mention doesn't show past data only data from when the account is set up. I liked the email alerts on competitors social media mentions, I wanted to know who was mentioning my competitors and why, and if they were journalists, I could use Hunter and Clearbit to get their emails so I could send them a pitch. I think the pros of Mention are: Good support from the Mention team, simple interface that is easy to use and resources such as webinars to make the most of the software, email alerts on competitors mention on social media, blogs, forums etc. And of course the simple social sentiment dashboard.

Cons

The brand I used Mention on was a small brand with little activity, and most social media interactions were in the past after we ran a campaign. Which didn't help much because Mention only showed data collected after setting up. I wish I could get sentiment from past activity so I can measure how my brand was viewed then and now.

Mention gets all the mentions

Back in the day, we’d monitor news with Google Alerts which was obviously a terrible idea. Mention picks up stuff lightning fast and it’s incredibly affordable if you're on a budget and looking to get in to more serious media monitoring. I can’t recommend Mention enough as a user-friendly, cost-effective, thorough solution. It also offers more advanced options for when your budget or need increases.

Pros

It’s a cost-effective, in-depth monitoring solution.

Cons

I wish more features were available to base plans, even on an a la carte basis.

A much better replacement for Google Alerts!

Mention is a very efficient tool for PR pros who are in charge of brand reputation and issues management. It is very useful in catching online mentions that can be an issue starter. And being able to see it early on can help avoid turning these issues into a full-blown crisis.

Pros

For quite a long time, I’ve been relying on Google alerts to help me scan the internet for any mentions of my brand. Subscribing to Mention has been one of my company’s best decisions as it gives you more comprehensive results in scouring the internet with brand mentions that can either be good or detrimental to your brand. It has a great and easy to use dashboard. It also has an advanced notification system that delivers quality alerts straight to your inbox. I also like that it can also scan Twitter for brand mentions, leading to a more prominent media article that I always miss in Google alerts.

Cons

It can be a bit laggy at times, but somewhat manageable. You would also need support from their rep during the initial setup to train you on how to use and maximize the app’s full potential.

Metion monitors social media so you don't have to.

Not much that I can't get from others . Over time Mention has lost its luster and is easily replaced by other tools.

Pros

Mention is easy to set up, and provides reporting on what's going on in social media based on what you want it to track.

Cons

Mention is constantly asking me to log in again and validate my accounts with services like LinkedIn. This is troubling as it impacts timely deliver, and is more of an interruption than a benefit. It's like LinkedIn or Facebook don't trust them.

Great for easily tracking mentions

Great experience overall that allows me to easily react to mentions.

Pros

Makes it easy and fast to track mentions and react to them in a timely manner. You can even sign up for timely email notifications.

Cons

Could be a slicker design, especially in their email notifications, with easier to follow mention type categories within that.