What are Beacon users saying about the software?
Read what people like you have said about using Beacon software through verified user reviews
User Review Highlights
4.42
12 Reviews
Ease-of-use
out of 5Customer Support
out of 5Value for money
out of 5Functionality
out of 5"No one needs to approach other search engines such as Google etc. All the information with good amount of quality content is present on the same site."
"A hassle free implementation and easy to understand interface (also like that it works for Facebook ads as well as Google/MS Ads)."
"Really helpful in organizing and recalling data, targets and evaluations."
"Not sure about it yet as I am just testing the waters of Digital arena right now."
"At the higher end of product pricing, but as in life you get what you pay for. Apart from that there aren't really any."
"The user interface can be quite confusing at times with the amount of data that is provided to you."
Jump to:
Product Overview
Alternatives
Browse all Beacon Reviews
- Have you used Beacon and would like to share your experience with others?
- Write a Review
Sort by
Reviews are by default sorted by Recommended to software buyers, driven by our proprietary algorithm reflecting the depth and quality of the review, recency of experience, and other factors. As a neutral reviews platform, the star rating of the review is not considered in the "Recommended" ranking, and there is currently no voting mechanism that would allow site visitors to influence the ranking.
Apply Filters:
User Industry
Company Size
Time Used
User Rating
Showing 1 - 12 of 12 reviews

Adhi
Verified reviewer
Company size: 51-200 employees
Industry: Hospital & Health Care
Time used: Less than 12 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Functionality
out of 54.42
November 2019
Grow Your Email List Using eBook
I can create ebook quickly just by following the wizard.
Pros
Beacon help you create a good looking ebook from the existing content that you already have. You can import the content just by giving Beacon the ULR to the page.
Cons
There are limited templates that you can use. It would be nice to have more pre-designed template for the users to choose.
Dermot
Company size: 2-10 employees
Industry: Financial Services
Time used: More than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
November 2021
Digital marketeers fundamental tool for campaign planing and optimal delivery and ad balancing.
A very professional company with a great product which transfers the power to the consumer / user of digital marketing, providing the up to the minute data on digital ad spend and productivity.
Pros
We've been a long term fan of Beacon, having used the platform for a few years now, we have seen it evolve into what it is today; a powerful click fraud protection platform. What makes Beacon stand out is it's multichannel click fraud detection feature which shows bot and human activity, click fraud protection for Facebook, and the metrics it gives us into visitor engagement and cost per engaged visitor. Without this insight into what is really happening on our paid media, we'd be making decisions based on wrong data. The team our outstanding to work with.
Cons
At the higher end of product pricing, but as in life you get what you pay for. Apart from that there aren't really any.
Reasons for choosing Beacon
Professional team, subject matter knowledge and a practical and well presented solution.
Ishita
Company size: 201-500 employees
Industry: Research
Review Source: Capterra
This review was submitted organically. No incentive was offered
Ease-of-use
out of 5Customer support
out of 5Functionality
out of 54.42
April 2020
Easy to use, yet requires connection
Pros
I was very enthisiased by the interactive presence of features on the software. The categories that were shown were very interactive and informative. No one needs to approach other search engines such as Google etc. All the information with good amount of quality content is present on the same site. the options available are very easy to use due to the presence of filter option that categorises preferences as per our needs. The number or quantity of entries is good.
Cons
The software requires good amount of modification. Not only does the content need to be good, but also the display of the information. This includes faster search options, proper alignment of texts, proper spacing between the texts with the presence of more visuals. Exactly like the computer chips, the software also needs to optimise its functioning with least space consumption on the device. In order to enhance the legitimacy of the information,more reviews need to be included.
Mark
Company size: 2-10 employees
Industry: Marketing and Advertising
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
January 2022
Multi-channel Protection
Pros
Through our valued partnership with Beacon, we are able to offer our clients multi-channel ad fraud protection to improve paid campaign performance. The beauty of Beacon is that it's automated and works in the background to block invalid traffic without any input from our team. We simply let it do its magic!
Cons
The reporting feature has reduced since we started.
Annie
Company size: 2-10 employees
Industry: Management Consulting
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
November 2021
Beacon Review
Really helpful and friendly team who know their stuff inside out. Very passionate about their product and delivering brilliant results.
Pros
Quick and easy to deploy, very effective and avoiding bots and improving campaign results.
Cons
Nothing - the software is great. Easy to deploy and utilise.

Mick
Verified reviewer
Company size: 11-50 employees
Industry: Information Technology and Services
Time used: Less than 2 years
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Functionality
out of 54.42
March 2019
One-stop Social Media Analytics
Pros
Want to identify which social channels/posts drive the most traffic or engagement? Easy to get the required data with no excessive digging into the profiles one by one. Set targets, measure and evaluate.
Cons
The customizing options for the reports could be more elaborate.

Response from Beaconsoft
Thank you for your review. I note your comment and it is an area we have been working on. The latest release has the ability to export data for more sophisticated reporting, which should address your observation. Note also that Beacon now covers the full spectrum of digital channels including email, PPC, SMS as well as social channels, giving actionable insights across all channels within a digital campaign for overall campaign improvement.
Replied March 2019
Lol
Verified reviewer
Company size: 1 employee
Industry: Marketing and Advertising
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
Ease-of-use
out of 5Customer support
out of 5Functionality
out of 54.42
November 2021
Great Customer Support & Easy to Use
Opened my eyes to how prolific click fraud is and it's made a big difference to my account performance overall
Pros
A hassle free implementation and easy to understand interface (also like that it works for Facebook ads as well as Google/MS Ads)
Cons
I've not found anything I don't like about it

Jovi
Verified reviewer
Company size: 1 employee
Industry: Marketing and Advertising
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Functionality
out of 54.42
April 2020
Re-Targeting Has Never Been Easier
Pros
I appreciate the fact that Beacon helps me understand which strategy is best when trying to reach new audiences, finding one that works, and re-target those core audiences for a more efficient campaign. Getting engagement up is also very much possible when using Beacon as the software provided me with engagement metrics which has helped me figure out ways to better connect with my followers on social media.
Cons
The user interface can be quite confusing at times with the amount of data that is provided to you. It's a software better suited to people who enjoys having granular control over their data.

Janki
Verified reviewer
Company size: 1 employee
Industry: Marketing and Advertising
Time used: Less than 6 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
April 2020
An all-in-one platform to measure the impact of your marketing campaign and your content!
Pros
Beacon integrates responses from all social media platforms for various campaigns, making it easy for me to track how the content I have put out on variousness platforms is perceived by users and then target audience.
Cons
It is a little difficult to navigate, burn get some better once you get the hang of it.
Anonymous
Company size: 11-50 employees
Time used: Less than 6 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Functionality
out of 54.42
April 2020
At-home Media-Market Analytics
Pros
Really helpful in organizing and recalling data, targets and evaluations.
Cons
Although the pricing options were well within an affordable bracket for an organisation that's financially afloat, they still appear to be a bit stingent.
Francisco
Company size: 2-10 employees
Industry: E-Learning
Time used: Less than 6 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
August 2020
Creating lead magnets effectively and easily with Beacon
Great software for generating professional lead magnets.
Pros
It is a great solution because: 1. It allows you to generate lead magnets in different formats (ebook, resource guide, checklist) and since they are editable, you can easily adapt it to your requirements. 2. In the same way you can create different types of Opt-in forms with attractive and striking designs. 3. Since it allows you to import old pdfs, you can now reuse your old material. 4. The integration with Automizy allows me to automate the process of sending lead magnets more easily and without complications.
Cons
I would like you to add designs with a more modern and creative look to the ebooks. An integration with Clapboard would be great, since it would allow me to generate Video Lookbooks and SmartPDFs with this app.
Anonymous
Company size: 2-10 employees
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
Ease-of-use
out of 5Value for money
out of 5Customer support
out of 5Functionality
out of 54.42
April 2020
Must Have Tool for every Digital Marketer
Pros
It's easy to interact and respond interface along with seamless features like analytics, real-time digital marketing activity makes it effortless for writers like us who are just getting started in the area of digital marketing.
Cons
Not sure about it yet as I am just testing the waters of Digital arena right now.