---
title: "ZoomInfo Sales Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of ZoomInfo Sales. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if ZoomInfo Sales is a good fit for you!"
source_url: "https://www.softwareadvice.com/buyer-intent/zoominfo-profile/reviews/"
page_type: "reviews"
language: "en"
---

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ZoomInfo Sales Reviews

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# ZoomInfo Sales User Reviews

## Reviews summary

- Overall rating: 4.1/5
- Total reviews: 322

### Secondary ratings

- Ease of use: 4.3/5
- Customer support: 3.8/5
- Value for money: 3.5/5
- Functionality: 4.2/5

### Rating distribution

- 5 stars: 156 reviews (48%)
- 4 stars: 94 reviews (29%)
- 3 stars: 41 reviews (13%)
- 2 stars: 10 reviews (3%)
- 1 star: 21 reviews (7%)

### Most mentioned pros

- In addition, I'm able to apply settings to specific accounts to receive alerts on company updates that are relevant to my role - making it easier to reach out.
- The WebSights tool has yielded more visibility into our website visitors than ever before, and the automation tools automatically send potential prospects into our CRM system.
- We've been using ZoomInfo Sales for about four years, and overall it's been a valuable tool for lead generation and prospecting.

### Most mentioned cons

- Some contacts were outdated or no longer with the organization, so we still had to spend time verifying leads before reaching out.
- ZoomInfo is a solid tool for market intelligence and contact discovery, but the price and occasional inaccuracies in the data can be frustrating.
- Then at the end of 12 months, when you haven't been able to acquire the number of records you purchased in advance BECAUSE THEY DRAGGED THEIR FEET EVERY TIME YOU ASKED FOR RECORDS, the contract period is up and you are SOL.

## ZoomInfo Sales customer reviews

Showing reviews 1-25 of 322 (page 1).

### Zoominfo is great for lead and contact data

- Overall rating: 5/5
- Reviewer: Scott B.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 501-1000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience with ZoomInfo Sales has been overwhelmingly positive. The depth and accuracy of their contact database have made prospecting significantly easier, and I’ve been able to connect with decision-makers I likely wouldn’t have found otherwise. The platform’s search and filtering tools are intuitive, allowing me to quickly build targeted lists that match my ideal customer profile.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I appreciate the intent data and company insights - it’s like having a window into which accounts are actively in the market. This has helped me prioritize outreach and focus my time on high-potential opportunities. The integration with our CRM has been smooth, which means less time on admin work and more time selling.

#### Cons

While the data quality is strong overall, there are occasional inaccuracies or outdated contacts, which can be frustrating when you’re relying on it for high-volume outreach.

---

### Zoom Info Sales Review.

- Overall rating: 5/5
- Reviewer: Erik S.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 11-50 employees
- Product usage: Used daily for free trial
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

This system is great for larger scale businesses that have sales teams.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 1/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The conversation intelligence feature is the best with the sales automation.

#### Cons

Pricing is the only thing that is a big pill to swallow.

#### Reasons for choosing ZoomInfo Sales

I tried the trial to try the product and test it.

---

### Highly Aggressive Commercial Terms, Disappointing Product – SME Buyers Beware

- Overall rating: 1/5
- Reviewer: george s.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Our experience with ZoomInfo has been overwhelmingly negative. We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void. They have since ignored that position entirely. This feels less like a technology partner and more like a commercial trap. Their approach appears intentionally structured to exploit SMEs who may lack the legal resources to contest their tactics. The level of customer care is virtually nonexistent, and any conversation quickly turns contractual. For additional context, their Trustpilot rating is currently 1.6 out of 5. That alone should serve as a significant warning to others. Our recommendation is simple: avoid ZoomInfo. There are better products, better commercial practices, and better companies to deal with.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

In fairness, the user interface is well presented, and the breadth of integrations and feature marketing is impressive on paper. The onboarding process was structured, and initial contact with their sales team was professionally handled.

#### Cons

The reality of using the product was a sharp contrast to its presentation. The intent data, heavily marketed as a core value proposition, proved consistently inaccurate and ultimately unusable by our outbound team. Despite significant internal efforts, we saw little to no meaningful return, and our team quickly stopped using the platform altogether. Far more concerning, however, is ZoomInfo's commercial posture. Despite providing a written communication confirming that our renewal had been voided, they later reversed their position and began aggressively pursuing payment for a further year of service. This is despite full knowledge that we do not use, and do not want, the product. Their actions demonstrate a complete absence of commercial integrity and reflect a business model built on rigid enforcement rather than value delivery. Their pricing tactics are similarly problematic – initial proposals run into five figures per month, only to be heavily discounted under pressure. Even at the reduced rate, the product failed to justify its cost. Their entire operation appears structured to extract maximum revenue with minimal accountability, and to lock businesses into unfavourable terms with no regard for the actual experience or outcome.

---

### Good for your outbound SDRs

- Overall rating: 4/5
- Reviewer: Florence B.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good experience, CSM and AE always helpful. Will likely continue using Zoominfo in the future.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Easy to build lists and export across to Salesforce. In North America, the contact quality has turned out to be pretty good. Websights has also been interesting to gain insights on non converting companies on our website.

#### Cons

Sometimes the UX around searches vs lists is a bit tricky when you compare it to other modern prospecting products. This workflow could be a bit more seamless, and I'd love better connectivity to platforms like Slack to enable our SDRs to receive notifications a bit more proactively.

#### Reasons for choosing ZoomInfo Sales

Better contact quality in NA (according to peers)/.

---

### Zoominfo the Holy Grail For Sales

- Overall rating: 5/5
- Reviewer: Max S.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience with Zoominfo has been amazing, I was able to find out when people are looking for our services and reach out to them to close some bussiness.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What is not a pro of this tool! it has everything!! I'm able to find all my contacts for a business and everything I need to know about them. Helping my closing right when talking to new clients.

#### Cons

There are no cons with this platform, this tool is amazing for sales teams to get more new clients, and able to see what they are looking to buy.

#### Reasons for switching to ZoomInfo Sales

Was able to get more details, you have to pay per contact with lead forensics

---

### The perfect way to understand your prospects.

- Overall rating: 5/5
- Reviewer: Patrick C.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2026
- Review source details: This review was submitted organically. No incentive was offered

We've used ZoomInfo for several years. It's been vital for us to build out our contact database and to better understand the dynamics within our potential customers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Functionality: 5/5

#### Pros

Zoominfo is a great way to go deep into any contact or organization that you are interested in connecting with. It has a wealth of features such as intent signals, and a great depth of data.

#### Cons

It's a great product but you need to put in the time and effort to get a good return on the annual cost.

---

### Sales Reps Best Friend

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Pharmaceuticals
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

I first used ZoomInfo Sales in 2018. Since then I have worked for three companies, and two of them bought it after I showed them what it could do. I must be a huge ZoomInfo Champion or just want my companies to succeed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I love that you can find out direct lines and email addresses from the people you need to contact as a sales representative.

#### Cons

The cost can be a burden to some, but I dislike that phone numbers are not updated enough to the point 10% are probably wrong.

---

### Great enrichment tool for scaling GTM Orgs

- Overall rating: 4/5
- Reviewer: Matt K.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 201-500 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo makes it super simple for us to enrich our CRM account and contact data, and helps us prioritize our accounts based on key information

#### Cons

The cost is high compared to it's counterparts, and we find edge cases of data being incorrect which they are keen to fix

---

### Zoominfo.com

- Overall rating: 4/5
- Reviewer: Steve P.
- Verified reviewer: Yes
- Industry: Commercial Real Estate
- Company size: 11-50 employees
- Product usage: Used daily for free trial
- Reviewed: August 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Very positive so far but need to keep an eye on credits and wary of their contracutal stance regarding cancellation.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Nice clean interface and extensive features with quality data. Pretty easy to setup and a great tool for lead generation

#### Cons

Is costly and will need time to properly extract real value. Need to be careful with credits as they mount up quickly

#### Reasons for choosing ZoomInfo Sales

Better quality data although more expensive

---

### Zoominfo, it good I just wish it was better

- Overall rating: 3/5
- Reviewer: Sean C.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I've been a Zoominfo user in the last two companies I've been with. Although it's not the cheapest platform, it does a good job in finding the companies and contact I need.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

Great access to company and employee contact information. It was easy to integrate with HubSpot and the contact filters are plentiful.

#### Cons

I would guess about 5%-10% of the contact I've downloaded were no longer with the company. It doesn't have the ability to review other users lists but there is a filter to help prevent creating a list without pulling down previously downloaded contacts. Also, the credit system seems a bit archaic.

---

### Easily the worst company I've ever done business with

- Overall rating: 3/5
- Reviewer: Julian L.
- Verified reviewer: Yes
- Industry: Events Services
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: September 2020
- Review source details: This review was submitted organically. No incentive was offered

TL;DR — This company does not care one iota about customer service. They do not care about you or your business. They don't care about maintaining a good relationship in the pit of a pandemic. And even when times are fine, they don't care about giving you what they said they'd give you. Here’s the experience * I spent three months telling the sales rep exactly what I needed. * Each time I explained it, she said something like, “Our plans just changed since last we spoke, but yes our current offer can meet your needs.” Confusing as all get-out every time she explained it. * Finally decided to try it, because since they’ve bought out their competitors they’re the only one we could use. * After two days we realized something was very wrong. * They basically said, “Oh you need another plan for that.” Note: we did exactly what we said we’d do. * Kicked it up to sales person’s manager: After 5 mins of listening, “Shoot, we’ve got you on the wrong plan.” Did they change our plan and admit their mistake? Nope... 363 days with the wrong plan and nothing we could do about it but give them more money and hope it would be different. * We improvised with what we had as best we could, lost a lot of time, didn’t yield what we needed. * Nine months later I get a surprising call from their collections agency telling me I have to pay a bill. These guys never called me, never sent an “in this together” email. In April, the pit of the pandemic, they just shot me over to collections. Wow.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

The data quality is good and has improved over the past few years. This has been accomplished through numerous acquisitions of competitors, and either they were always a terrible company or the disarray from M&A has cast them into such chaos that all they can do is sell whatever they can get people to agree to buying, and operate a platform. Whatever benefit they provide is so overwhelmingly overshadowed by their apathy and lethargy as a firm that I'm repeatedly reminded of interactions with corrupt functionary bureaucrats in failed states every time I deal with them. This may sound like hyperbole, but I assure you that it is not. I specialize in emerging markets and the only time I've ever seen behavior like I have at this company is in the most forgotten and ungoverned parts of the world — the places where if you don't like what they're serving, or if they didn't do what they promised, you can just go shove it or pay them more and hope that you finally get what you need... eventually.

#### Cons

We were sold the wrong benefits despite roughly three months of discussing our needs with the sales rep, and the company did absolutely nothing to amend this despite the sales manager's first impression on reviewing the problem being, "Oh shoot, we've got you on the completely wrong plan." So I'm not sure because it only sometimes met our needs and the company never revised our plan and blithely ignored our requests for them to do so.

#### Reasons for choosing ZoomInfo Sales

They've bought their competitors. I'd love to find a decent alternative and give them all my money at this point.

#### Reasons for switching to ZoomInfo Sales

DiscoverOrg bought ZoomInfo and billed it as the better option for smaller companies. Despite an underwhelming experience with DiscoverOrg, I prayed for something better with ZoomInfo and was absolutely painstaking in making sure I was getting what I needed from a plan with them. Needless to say, I didn't get what I needed whatsoever and, worse, they did nothing to fix it.

#### Vendor response

Hi Julian, I am very sorry to hear about the negative experience you had with us. This is absolutely in no way how we conduct ourselves with our customers. As always, we appreciate your feedback and are continuously looking to improve. If you could please email me at colbie.blaisdell@zoominfo.com I would love to chat more with you in hopes I can help resolve any issues you are currently having and figure out a way with you to avoid any miscommunication in the future. Thank you, Colbie Blaisdell, ZoomInfo Customer Marketing

Replied September 2020

---

### A must have prospecting tool if you want to target qualified leads with better accuracy

- Overall rating: 5/5
- Reviewer: Abhisek P.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Business problems we are solving: Getting more qualified leads (outbound) with signals synced to our SF for our marketing to prospect in an automated way Benefits realized: Higher productivity; Better contact rate Overall experience: Excellent

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Most impactful feature of ZoomInfo I would say is its contact and company database which is not only filled with millions of records but also very very accurate. And to top that, they have scoops, and org chart which clearly tells us signals of any new activities going on in our target companies. And all of this delivered to our inbox every day or as new feeds so we dont need to specifically search for the, Product was very easy to set up, implement, self-train and use consistently.

#### Cons

There are few features within ZoomInfo-SF integration wherein some of the field values in ZoomInfo are not customisable and thus we have to do a small bit of workaround to get that integrated with SF. Moreover, I would love if the contacts export limitation is increased (without extra charge) or made free to sue just like their legacy platform.

#### Reasons for choosing ZoomInfo Sales

Better brand value; Better accuracy; Higher no. of quality leads

---

### Zoominfo Helps Us Zoom

- Overall rating: 5/5
- Reviewer: Melissa P.
- Verified reviewer: Yes
- Industry: Oil & Energy
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: September 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The ease to use the software is what I liked best. Zoominfo is great.

#### Cons

Training videos/information needs to be meatier. It's cool but lacks some meat. Engage is in its infancy compared to other software programs out there.

#### Reasons for choosing ZoomInfo Sales

The Discovery.org part was the most interesting and compelling.

#### Reasons for switching to ZoomInfo Sales

The integration between the platforms

---

### Great tool and worth having in your stack

- Overall rating: 4/5
- Reviewer: Quinten D.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 1001-5000 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: June 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Lot of contacts in there, good to find numbers, emails, leads to prospect into. almost all companies are in there, so really positive

#### Cons

not all the numbers or emails are correct. Lot of times you only find the HQ phone number, and the email are sometimes guessed.

---

### Contact's info sadly lacking

- Overall rating: 3/5
- Reviewer: Guy M.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: March 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

It did have a reasonable amount of contact info for US

#### Cons

About 30% of the contacts either didnt have any contact info or most was missing. Especially it seems blank on anyone off-shore in Caribbean.

---

### Customer service so bad it borders on fraud

- Overall rating: 1/5
- Reviewer: Sean O.
- Verified reviewer: Yes
- Industry: Defense & Space
- Company size: 2-10 employees
- Product usage: Used monthly for more than 2 years
- Reviewed: January 2025
- Review source details: This review was submitted organically. No incentive was offered

Their business model is a scam, whether intentional or not I don't know. The deal: pay $xx,xxx, in advance, for yyy,yyy number of records. You have 12 months after payment to acquire the records. Every time you ask for records from their database team, they drag their feet for weeks and weeks and weeks. Then at the end of 12 months, when you haven't been able to acquire the number of records you purchased in advance BECAUSE THEY DRAGGED THEIR FEET EVERY TIME YOU ASKED FOR RECORDS, the contract period is up and you are SOL. Unbelievably bad company. Deal with Zoom at your own risk.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

None. If it worked as promised, it would be great. But they simply don't deliver.

#### Cons

Their business model is a scam. They over promise and under deliver, at extreme cost.

---

### Loving ZoomInfo!

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2024
- Review source details: This review was submitted organically. No incentive was offered

Overall, ZoomInfo is a tremendous product for prospecting. The chrome extension makes it extremely easy for me to use in my daily workflow. 10/10

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo has very accurate prospect data and is extremely easy to use

#### Cons

Not much I didnt like - super accurate info. Have ran into 0 issues so far.

---

### Tons of contacts, a bit clunky and expensive

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Insurance
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It helped me find prospects that I can reach out to with cold email campaigns and I didn't have to spend hours and hours generating my own lists, so it saved me tons of time. Before ZoomInfo, I would spend 4-5 hours generating a manual list of 50 folks. Post ZoomInfo, I could pull a list of 500 people in 5 minutes.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

There are a tons of accurate contact information in the platform, which is great. It was very easy to set up lists for different parts of the country so I could come in every day and pull prospect lists of folks that I want to reach out to. It was also very easy to go in and find one-off contact information for folks that I may stumble upon on LinkedIn or something.

#### Cons

ZoomInfo charges you a per contact fee and the filtering is difficult to funnel out folks that aren't applicable to me. Often times my list still has folks that aren't my ideal prospect. And filtering them out again before I export to Excel and am charged a credit is nearly impossible and very cumbersome. I wish that piece was easier.

---

### Biggest disappointment of the year

- Overall rating: 1/5
- Reviewer: Cory C.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: March 2022
- Review source details: This review was submitted organically. No incentive was offered

This has to be the biggest disappointment, and I would never recommend this tool, it's extremely pricey, and when we reached out to our Account Manager for help, he kept saying “well, I remind you, you're on a contract”. We don't feel like we're being listened at. We are still waiting for options to fix this issue, or to cancel this tool that has been of zero use to us. Furthermore, we've gotten training where they keep repeating the same and the same, taking little value from it.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

Integration with Hubspot seemed to work fine

#### Cons

Where do I start? Since the beginning we express our concerns to the AE assigned to us, that ZoomInfo could be “too big for us”, since we target mainly small to medium companies; after we were reassured that the Data was updated and taken from several channels, we decided to go ahead with the solution. Three months in (almost four), and we haven't gotten one single good lead. Some of the issues are, but not limited to 1) a lot of the information for small business was not up-to-date, 2) "Small businesses" that always end up being part of a bigger company, 3) Mixed information from companies from the Intent because the signal and the suggested contacts are pulled from different companies with the same name, 4) it can take up to an hour to clean ONE contact, since the information is mixed, and as stated before, many times the data is not updated, many people who "doesn't work there anymore", 5) When using the Intent feature and calling the lead, they rarely know what we're talking about, or they got a solution “weeks ago”, 6) Intent topics are locked, and you can change them only a few times during the year, so you want to be extra mindful with those, but of course, these topics are NOT open to you. They give you a long excel list with a thousand of topics for you to “select”. This is so complicated and takes so much time, when it would be easier to do it with on a sharing screen meeting, so 7) will be lack of support.

#### Reasons for choosing ZoomInfo Sales

Lusha was too simple, and Apollo's team would take too long to reply. Also, when we did a small trial, we realized there was no live support, making it very complicated to get any kind of help.

---

### A Competitive Advantage

- Overall rating: 5/5
- Reviewer: Meredith B.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2021
- Review source details: This review was submitted organically. No incentive was offered

It has helped us generate lots of new business and help arm our salespeople so that they feel more confident

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

There are a ton of features and functions that provide so much information on current and potential customers. It makes use of all the data that can be mined through Google and other sources and provides them in a way that is useful and easy to consume.

#### Cons

It is a pricey product and it can be hard to get buy-in but the ROI definitely make it worth it

---

### ZoomInfo BDR user

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Happy user. Supporter. Like the export capabilities.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 5/5

#### Pros

There is so much information On lots of peopleGenerates contact info/intent/history/company infoIntent works - I have contacted people and said I saw them search XYZ and they confirmedGood export capabilities

#### Cons

Some outdated infoMore information than competitors, but less accurate Quantity over quality sometimes (in relation to contact info)Sometimes extension just doesn’t work

---

### Unleashing the Power of Data

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo SalesOS has truly impressed me as a passionate advocate, thanks to its outstanding organizational features and remarkable contact identification capabilities. The platform's curated information and data surpass those of its competitors, making it the clear leader for my company's needs. Moreover, the seamless import/export functionalities provided by the platform are a massive time-saving asset, seamlessly integrating with our existing CRM system.

#### Cons

It is vital to recognize that data accuracy may not always reach 100%. Hence, it becomes imperative to ensure that your website administrator possesses a thorough understanding of all the available features. Failing to do so could potentially impede your ability to extract the platform's full potential and reap its benefits. By equipping your site administrator with a comprehensive comprehension of the platform's capabilities, you can optimize its usage and maximize the value derived from it. This proactive approach will enable you to make the most informed decisions and leverage the platform to its fullest extent.

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### Reliable software for lead generation

- Overall rating: 4/5
- Reviewer: Selena Q.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: August 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

95%+ of the contact numbers and emails are accurate from my experience as a BDR. I like the linkedin page function as well, which takes me directly to the contact's profile. Software is very functional and easy to use in general.

#### Cons

Many contacts i find are focused within the US regions. There are far less contacts within the EMEA & APAC regions for example, not to mention countries outside of these regions.

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### A Fantanstic Business to Business Lead Generation & Contact Finder!

- Overall rating: 5/5
- Reviewer: Michael P.
- Verified reviewer: Yes
- Industry: Music
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: September 2022
- Review source details: This review was submitted organically. No incentive was offered

Overall ZoomInfo Sales OS has done wonders for my small business! It opened up a world of contacts and doors that we would not have been able to open on our own. It's simply a great idea and one that no other company is doing that I'm aware of, at least not on this scale. If you deal with a lot of business to business sales, this is really a must have. Even if you are just looking for certain contacts in your industry, ZoomInfo will really help you out. Highly recommended to businesses of all kinds!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo SalesOS is unlike any other software I've used! Gone are the days of spending countless hours searching for leads or contacts manually...Simply use SalesOS to get a whole database of relevant info quickly and safely. Other than the great concept of ZoomInfo in general, and the great info you can get from them, I have to say the thing I like the most is their customer service. They are very attentive and available to help you make sure you get the most out of the platform.

#### Cons

I honestly don't have anything really negative to say about ZoomInfo Sales OS! If anything, it can be a little confusing at first because they have many different pricing options and packages to choose from. But fear not! If you need help deciding what's best for you business, their great customer service team will guide you every step along the way.

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### No.1 choice of a Sales Manager

- Overall rating: 5/5
- Reviewer: Saya K.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

Pleased. As a Director of Sales and MArketing, ZoomInfo is like my right hand. Whether you are a start-up or an established organization, choose ZoomInfo to arm your sales process with the right ammunition.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Lead qualification, Intent and lead extraction directly into CRM

#### Cons

the database needs to be updated more frequently

## More reviews

[Next reviews](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/?page=2)

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ZoomInfo Sales Reviews, Pros and Cons - 2026 Software Advice