All Postalytics Reviews
1-16 of 16 Reviews
Sort by
Anonymous
51-200 employees
Used daily for less than 6 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2018
High performing way to convert leads
One of my Postalytics campaigns woke a dormant lead and it turned into a 6 figure deal. Postalytics is an easy to-use web-based system that is easily navigated. I am looking forward to seeing the additional integrations Postalytics release.
PROSPostalytics allowed me to build unexpected experiences into my campaigns. I was struggling to stand out from the noise against other email marketers and Postalytics gave me the tools to better engage my prospects and accelerate pipeline. Postalytics has changed how I view direct mail as it provides full automation and real-time analytics.
Vendor Response
Thank you for your feedback! We are glad the tool helped you to better engage your prospects and accelerate your pipeline. We'd love the opportunity to spend 15 minutes picking your brain on some of the additional features and integrations you'd be looking for. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Sydney
Real Estate, 201-500 employees
Used monthly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed July 2023
Postalytics Review
Overall our experience has been great. Outside of the internal design editor- everything is easy to set up. Prices are good.
PROSPostalytics is a great way for us to send direct mailers and not have to worry about the distribution. It's fairly easy to set up different lists, and I like that they send a detailed proof-- so you know your work will look exactly as expected.
CONSI find that the internal design editor is difficult to work with. I think it's ok for someone who just needs a simple design/template-- but we do all of our design work outside of Postalytics.
Reasons for switching to Postalytics
Better pricing; offers tracking
Anonymous
201-500 employees
Used less than 2 years
OVERALL RATING:
3
EASE OF USE
3
FUNCTIONALITY
3
Reviewed January 2019
Good but not great.
We still continue to dream up was to use Postalytics with our communications, but it seems like this works better (for us at least) with required or plain types of communications.
PROSI love the integration with Hubspot and the ability track the actions taken by the individual, especially for a medium that has been so hard to track for ROI purposes.
CONSThe lack of customization and available types of mailing makes it very difficult to use for promotions.
Vendor Response
Thank you for your feedback! We are so happy to hear you've had a great experience, especially with the HubSpot integration. We love that you're continuing to dream up ways to use Postaytics. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics, particularly with our customization features. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Marlene
Staffing and Recruiting, 51-200 employees
Used less than 6 months
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed October 2018
Overall good experience and good value. They came through for me!
Mostly a very good experience. What I struggled with is the learning curve especially since I am not a practicing graphic designer and know only a little, just enough to be dangerous. I was hoping that they would have made the service a little more hands-on to individuals who are not actually professional graphic designers who understand file formats etc. and their user interface.
PROSI like that it is all done online with a self-help format. The concept for a one-stop shop for handling direct mail is awesome! You upload the files or create them with their tool, They print and mail from your list that you upload into the system.
CONSThere is a bit of a learning curve to deal with the tool. If you are not a print designer or knowledgeable about setting up art files in addition to dealing with mailing lists and having them set up correctly, you may struggle to learn the tool. They are quick with the online help! There is always someone to chat with online to walk you through the learning process. They will not do it for you though.
Vendor Response
Thank you for your feedback, Marlene! We are happy to hear you've had an overall good experience with Postalytics. We'd love the opportunity to spend 15 minutes picking your brain on how we can provide the level of support you are looking for. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Anonymous
11-50 employees
Used monthly for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2018
A great way to rethink direct mail
I love Postalytics' integration with Hubspot and the ability to send mailers based on workflow triggers. This helps us use multiple channels at the appropriate times to engage with our customers. It also keeps our direct mail sends limited to only the appropriate recipients, which is difficult to pinpoint when using more traditional methods.
CONSI encountered a few bugs within the platform that needed to be addressed before we continued using it for our needs, but Postalytics' support team has been very helpful and responsive in solving our problems. It takes a bit of time to learn the in's and out's of the platform, but again, their support team has guided me and my team through any questions we had.
Vendor Response
Thank you for your feedback! We love that you've been able to rethink direct mail using the Postalytics + HubSpot integration. We appreciated your patience as we worked on the bugs you've previously encountered. We are a fast growing start up, always looking to improve both the product and our customer support. We'd love to spend 15 minutes picking your brain on how we can continue to support you and your direct mail needs. Please email support@postalytics.com to set up a time!
Replied January 2019
Jackson
Real Estate, 1 employee
Used daily for less than 6 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed July 2023
Impressive Direct Mail Tracking
I like that we can be pro action on the mailing campaigns. Rather than waiting for a phone call to come in, we can track who is interested and actually turn our attention to reaching out to those scanning the QR code.
CONSI have had some trouble with some of the clients integrating the tracking code into their website or needing a website to use that function which sometimes is an extra step.
Anonymous
11-50 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2019
Powerful Service & Integration
Onboarding was a breeze, thanks to the excellent customer service. When I had a concern after launching our first campaign, the response was immediate and continual as the team diagnosed my issue and kept me fully informed while troubleshooting. My concern was resolved within 24 hours.
PROSThe integration with Hubspot is seamless. Building mailing campaigns is intuitive and the end product looks great in the digital proof. Options to personalize mailings are numerous and make this a powerful tool when coupled with the Hubspot behavioral triggers.
CONSThe printed quality is not good, but not on the level of our local print and mail vendor. An acceptable tradeoff for the affordable direct mail personalization and Hubspot integration.
Vendor Response
Thank you for your feedback! We are so happy to hear you've had a great experience, especially with the HubSpot integration. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Anonymous
51-200 employees
Used less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed January 2019
Overall positive experience, just wish there were more feature
Overall, Postalytics is a good option if you are looking to use PURLS in your direct mail campaign.
PROSPostalytics is fairly intuitive and easy to use. The PURLS are extremely easy to create, which was a big plus for me.
CONSWhen designing the actual postcard, I found myself wishing there were more features/options. It seemed somewhat limited in what you could do.
Vendor Response
Thank you for your feedback! We are happy to hear you've had a positive experience with Postalytics thus far. We'd love the opportunity to spend 15 minutes picking your brain on how we can improve Postalytics. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Anonymous
51-200 employees
Used less than 12 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed January 2019
Perfect for A/B Testing
It gets the job done.
PROSA/B testing is extremely important for marketing professionals. Their software for sending out two different postcards for the same campaign was easy to use.
CONSMy manager got angry with them because they sent out the postcards first class without our permission. They apologized though and gave us free credit for future use.
Vendor Response
Thank you for your feedback! We love that you're able to use Postalytics for your A/B testing needs. We'd love the opportunity to spend 15 minutes picking your brain on how we can improve Postalytics. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Anonymous
11-50 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed January 2019
One the Best Direct Mail Tools
We wanted to test some direct mail campaigns and track success. Their tools made it very easy to create, send, and track our campaign. Unfortunately, our niche doesn't appear to be a fit with direct mail.
PROSPostalytics has a decent user interface and is pretty intuitive. The support team is very helpful and always available to hop on a call.
CONSThey don't allow customization of the envelope and they are a little pricey for printing. Not high, but it's pretty easy to find cheaper print/mail services if your willing to give up the dashboard.
Vendor Response
Thank you for your feedback! We are glad you found Postalytics easy to use and intuitive. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Anonymous
11-50 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2019
Postcard process was greatly improved by Postalytics
Overall positive experience with Postalytics. The Postalytics team is friendly, professional, and helpful.
PROSThe interface is so intuitive it's simplified our weekly postcard campaign process.
CONSFor now we are manually importing contact lists because there is no direct interface between Postalytics and the CRM we use.
Vendor Response
Thank you for your feedback! We are so glad to hear that Postalytics helped to simplify your weekly postcard campaign process. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time!
Replied January 2019
Rachel
Health, Wellness and Fitness, 51-200 employees
Used monthly for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed August 2019
Increased effectiveness of drip campaigns
We used Postalytics to target visitors to specific pages on our website and sent them a VIP offer in the mail for a related service. We experimented with a few different campaigns and enjoyed watching the return.
PROSLove how customizable Postalytics cards are! You can change your target audience, design, CTA, etc all with a simple click. Makes it so much easier to send drip campaigns and increase their success.
CONSThe website interface is not the most intuitive. We had to play around with it quite a bit before we were able to settle on a design.
Vendor Response
Rachel, thank you for the review! The ability to use direct mail in drip campaigns is one of the really cool new use cases for direct mail that Postalytics helps customers deploy. The tool is evolving and growing rapidly, and we're working hard to make the interface easy and intuitive. We'll keep you up to date on software updates & look forward to seeing more great campaigns in the future!
Replied August 2019
Rob
Food Production, 10,000+ employees
Used monthly for less than 2 years
OVERALL RATING:
3
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed July 2023
Good and easy, but needs to improve quality
Overall good!
PROSThe simplicity and cost were what attracted us to postalytics and the reliability is what keeps us coming back. Again, would like to see quality of letters improve. Thanks!
CONSThe quality of the letters that go out. Postcards are better, but need to improve the print quality.
Reason for choosing Postalytics
Best choice for the money
Sunil
Management Consulting, 2-10 employees
Used monthly for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
2
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed July 2023
Postalytics campaign
very good
PROSThe features , specifically tracking for deliveries or who opened and clicked are key and useful features.
CONSThe quality of paper that direct mail is printed on. I am a business advisor and need high quality paper.
Rob
Mental Health Care, 2-10 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
FUNCTIONALITY
4
Reviewed July 2023
Postalytics
Ease of use! Super user friendly for everyone
CONSI can't think of anything off the top of my head
Chrissy
Marketing and Advertising, 11-50 employees
Used monthly for less than 6 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed July 2023
Postalytics is a great way to add revenue to your business!
Easy to use, lots of data available. Amazing platform.
CONSWe weren't ready for the paid version, so we weren't able to fully utilize everything but were still paying the monthly fee.
Reason for choosing Postalytics
The platform is really good.