About Ecwid


Ecwid is an e-commerce solution for small and midsize businesses that enables users to set up an online store on any website or social site. The solution is cloud-based and it can integrate with existing websites without affecting design.

Ecwid integrates with various POS solutions including Square POS, Vend and Clover, allowing users to accept payments from their smartphones. All the website maintenance is managed by Ecwid including upgrades, security, SSL certificates, hosting and server configuration. Ecwid’s store management feature allows users to track inventory as well as manage promotional pricing, discounts, product options and combinations.

Ecwid integrates with Wordpress, 1and1, Joomla, Drupal, Facebook and Sitebuilders. It has over 40 international payment options, 45 languages supported and real-time shipping integration. Ecwid is Level 1 PCI compliant validated by Payment Card Industry Data Security Standard (PCI DSS).



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Supported Operating System(s):

Web browser (OS agnostic)

415 Reviews of Ecwid

Average User Ratings

Overall

4.61 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(275)

4 stars

(121)

3 stars

(16)

2 stars

(2)

1 stars

(1)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-20 of 415 reviews

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April 2019

Santiago from El Brunch Show

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2019

Simple, useful and powerful, the best for E-commerce.

One of the things that constantly worried us was the integration with our header site, with Ecwid we have successfully and in record time, integrate without difficulty or additional payments what our store needed. Besides, we get a complete platform to enhance our products to other business niches, participating in social networks with the full support they put at their disposal. Another solution, is that similar platforms like Shopify, offer you a service but you make constant payments of everything you use, if something comes out you should also pay for it, it's one of the things that makes us bet on Ecwid, because it does not have small letters, It is direct to what you need without tricks or additional payments outside the agreed upon. Thus, we have saved money that we end up investing in other needs of the company, or for the purchase of other exclusive products.

Pros

One of the things that I like most, is the simplicity that they offer to all their clients, it is one of those platforms that allow you to venture into e-commerce, without the worry of going through long training processes, it is as simple as register and start uploading all the products you have available to the platform. It is a platform that does not abandon you in the sales process, on the contrary, it puts at your disposal all the available channels so you can increase your sales. Another thing that I like, is to be able to reach new niche markets with integrated tools, you can create stores on Facebook and Instagram without difficulty, always with the Ecwid platform. Also, I liked how easy it is to integrate with WordPress, just install a plugin within the panel and voila, you can immediately publish your products.

Cons

I have been using Shopify for years, and I can say with responsibility, that Ecwid is the rival that in a short time will give a surprise to the world of E-commerce, I have no negative aspects to identify so far, on the contrary, it is simpler and more intuitive than its Shopify, a platform that causes a lot of headaches for many reasons.

November 2017

Paul from Baby Mattress Covers, LLC

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2017

Ecwid and their blog posts have provided the platform and training to be effective and competent.

The Ecwid platform is easy to use on the day-to-day business end of things. It is also quite adaptable to custom tweaks, most of them being for free, but some major tweaks can be made through their development team. I am continuing to use Ecwid, and hope to be using it for some time into the future.

Pros

The Ecwid online store gives me the ability to sell my product to both the USA market and also to the global market.
Custom development helped me set up tracking the amount in my limited USA inventory as well as sell from the relatively unlimited inventory drop shipped from New Zealand.
Ecwid helped set up a subdomain of my own domain name to point to their Starter Site. The Starter Site is currently hosted on Amazon's servers while my website is hosted on another server.
~~~~
Ecwid's blogs have guided me systematically through both the steps necessary to utilize fully their store platform, but also the particulars of running a small online business. (payment setup, LLC's, Instagram photo Apps, Google Shopping, Google AdWords, how to find legal advice and tax advice, to name a few)

Cons

I can only find one bugaboo with the software platform:
Since my shipping comes from two sources, I do not use an Ecwid sponsored shipping App but the USPS Click-'N-Ship website itself to generate labels. The tracking numbers copy/pasted into Ecwid for the USPS shipments have not yet been clickable to the USPS.com website for the customers to see the progress of their orders. Of course, the NZ orders come by First Class mail, so they naturally do not have tracking but only dispatch dates which I also copy/paste to customers.
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Not sure if it is because I am fully up and running the online business with the Ecwid Store, or there has been an actual drop in the amount of work on the part of Ecwid to provide me with helps, tips and business advice through their blog posts. But I have noticed a marked decline in the once plethora of insightful help the Ecwid blogs had been providing me.
~~~~
All in all, I am quite happy with what Ecwid provides in both the store software platform and with their blogs in the help in getting me up and running.

October 2016

Paul from Baby Mattress Covers, LLC

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2016

Ecwid Blog Emails provide timely advice appropriate to my need at that specific time.

Ecwid Blog Emails come to my Inbox at a rate I can handle, for me to analyze and apply to my online SIDS prevention store. We started in 2004, as distributors for a New Zealand SIDS prevention company, with a single-developer, online store integrated into our website. That store had a user forum for support issues. In June of 2015 I asked a local website upgrade specialist his recommendation on what store I could move to. His immediate response was Ecwid. Without much research into it--with complete faith in his insistent recommendation--I made the move and installed the store myself into my recently upgraded to Joomla site. The initial installation and upgrade to the VENTURE plan went like a breeze. I did everything myself without the help of anyone but occasional Ecwid support for minor issues. I connected to both PayPal and Authorize.Net payment methods quite easily. Our store was quickly up and running. All along the way as our business proceeded, the Ecwid Blog anticipated our need by providing tips and insight to not only their own store, but also landing page optimization, advertising budgeting and withstanding price undercutting by competition. At first my business expertise was only my own instincts. Then my expertise was from classroom sessions by startup organizations. These startup sessions were broad and rarely tailored specifically to my needs. The Ecwid Blog Emails in my Inbox are very appropriate and timely next-steps for me to take to improve in some very specific ways the standing of our business. Even when I am busy, I look forward to reading them when they come to see what next I can improve, so I can put that step into my schedule. Thank you Ecwid for such a wonderful and versatile platform, and also the business assistance along the way. My `not perfect' score for Ease of Use is because I did not take a look and observe the effect of a parameter change I made before going on to another setting. My fault, not Ecwid's. A couple of months ago we upgraded to the BUSINESS plan in order to separate the sales of our two inventory locations, New Zealand and the USA. The stock is relatively infinite in New Zealand, but we were frequently overselling our limited USA stock because both locations were shown as infinite to our customers. Thank you Ecwid custom development for separating our inventories shown to our customers.

October 2016

Vlad from FLIO

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

October 2016

Best and cheapest e-commerce for beginners and startups

I've been using Ecwid for about 2 years already and I can say that it's one of the best solutions for e-commerce that you can find. It has some reasonable prices if not free, if you're selling up to 10 products. For startups like me having no fees for few products was a God send. The interface and set up is one of the fastest and easiest to get accustomed to. They've also improved many features in these years, with better UI, payment gateways, taxes, multi language, Encription, Invoices, notification e-mails and so on. To be honest it's almost on par with Shopify and probably if they continue to improve the visual customisation might become one of the best out there. The only drawback so far is the level of visual customisation they offer through their interface, so that you customise the colors, buttons and so on with the rest of your website. Now you do most of the stuff through CSS, although they have also some 3rd party add-ons to make visual adjustments faster, but still, I'd like something integrated and less time consuming to make my website look as one. Once they solve this issue, I think they'll cut a big share of what Shopify is now. Give Ecwid a try as it's worth every penny.

Pros

Flexibility and reliability.

Cons

Customisation in visual terms.

December 2018

Josh from Garden Ridge Church Of Christ

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

December 2018

A great, low-cost, feature rich option to sell your products

This gave us the option to sell our products online and in person while keeping track of inventory and putting on a great looking design and appearance.

Pros

We used Ecwid as a plug in to our website to sell our handmade board games. It was easy to set up through the app store on wix and integrated directly into our website. It also worked directly with our phone and square hardware to be able to create a POS system when we when to trade shows to be able to accept peoples credit cards quickly while emailing them a receipt.

The online store had many design and display options, the ability to put certain things on sale, the highlight items you want to move, and to separating things into different categories. It also keeps great track of your inventory. It really was a one stop solution to selling our product online.

Cons

There was a slight issue when we first started using it for an in person Point of sales system with Square as it would either record our purchases twice with no great way to correct that or it would only show the sale on the square app and not Ecwid so it wouldn't remove the item from our inventory. We eventually got it worked out though through their customer care and all was good.

October 2016

Simone from Totally Sound Health

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

October 2016

Fantastic Shopping Cart

When offering paypal buttons for items on my website became too fiddly to work with, I researched shopping cart options that easily integrated with multiple websites and Facebook, and after trialling a few, decided that ecwid suited my purposes best. I haven't looked back! Ecwid has hands down been the easiest, most intuitive shopping cart system to work with. The interface is excellent - for the most part it is clear where to find what you need, and if you do need extra help, the Support pages tend to answer anything you need to know, and there is an online forum for help from the developers. New features are constantly being rolled out, which keeps making it better and better. I absolutely recommend ecwid to anyone looking for an easy-to-use, cost effective and feature-rich shopping cart.

Pros

Very clean, intuitive interface.

Cons

Too few options for shipping for individual products - I'd like to be able to customise what options are available, and restrict locations some items can be shipped, rather than everything using the same global options.

October 2016

Alli from Skirtzzz

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2016

Fun, Functional, and best of all- painless!

I love Ecwid. First storefront I've ever used, and as somebody who personally despises trusting 3rd party with my merch- I get the hands on experience I require with a wonderful site that keeps track of my orders, is easy to update, and makes selling online more fun than I imagined it could be. You can't argue with the low (and size optional) one time monthly payments either- super affordable and incredibly fair for the tools you're given here. Thank you so much! -Alli White

Pros

The pull down menus to set an orders status is super helpful and I love that customers get the updates into their inboxes to know I'm working on their stuff!
The storefront was easy to integrate onto my website and is clean cut and easy to browse.
The image loading process is painless as well and I like the ability to create an album of images, as well as for massive, multiple loads of merch, you can directly copy one listing and alter it slightly- SO HELPFUL and saves me so much time!

Cons

The international shipping, while abundantly bursting with options- can almost be too overwhelming at times.

October 2016

Steve from Mobile Safety

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

October 2016

Shopped around for an awesome shopping provider

Hi, I first joined ECWID back in 2011 after shopping around and discovering their innovative approach to shopping cart software. The price is very competitive and being able to build my business across a number of different websites simultaneously by the unique ability copy and paste your shop code to any website page anywhere really won me over. Since then they have not let up with a feature set that grows and grows it seems every week. The customer service / support was always good but honestly in the last year or two has begun to astound me. My only reason for 4 stars for value for money is that some of the add-on app features that you have to pay extra for I'd like to see for free. That being said there are plenty of very very good and useful free apps. Just check out some of them out at my webstore store at www.mobilesafety.com.au :)

Pros

Loading speed. Good design. Shopping cart can be respawned anywhere easily. Ease of use & features including share buttons, shipping calculated already, easy product uploads and editing etc.

Cons

Needs a free upsell app. eBay integration is not yet available for eBay Australia. I had lots of difficulty integrating with Adwords.

August 2017

Mary from Word Forge Books

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

August 2017

Insane value for the price!

I can set it and forget it, knowing ECWID is powering my online book sales, and I really appreciate being able to have such strong confidence in a product so crucial to my company's success.

Pros

So far, I haven't found a functionality that I want that isn't available, and I like the modularity of the software, allowing me to choose and pay only for what I need. It all works together seamlessly, and gets the job done without a lot of messing around. Plenty of options for reporting on very granular data about sales, abandoned carts, etc. as well as excellent customer support, especially in the form of regular newsletters with ideas to increase sales and just do a better job of maintaining your business all around. I especially like the way ECWID is constantly increasing functionality and offering more options to customize. This is just really good value for the money, and allows me to create a shopping experience I can be proud of.

October 2016

Susan from Susan M Signer Services

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Functionality

4.0

October 2016

Highly Recommend Using Ecwid as a Tool to Increase Sales

We use Ecwid for our document services business. Currently, we utilize Ecwid's Store on our website and Facebook. Ecwid has helped increase our revenue by ensuring an efficient purchase experience for our customers. What is great about Ecwid is that they offer a FREE version which allows up to 2 categories and 10 products to allow your business to grow. Design is limited in FREE version. We like the SKU and description categories that help us determine our target markets. Other bonus features include setting up the automated customer notifications and various payment options which include credit cards, checks, Paypal, e-check, and several other payment options. Once you have built your customer base, you can expand to add more products and increase your sales with Ecwid's Premium version. The Premium version is packed with added benefits of automated tax at check out and adding of E-Markeplaces. While the design features are somewhat limited, the overall benefits outweigh any possible pitfalls. We highly recommend using Ecwid as a Tool to Increase Sales.

Pros

Easy to use. Great on social media and e-Marketplace.

Cons

Design options.

October 2016

Hope from This Chick Bakes

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

October 2016

Great shopping cart for multiple items to sell

My bakery sells multiple versions of the same cookies and bars. This cart allows us to make all the choices clear to our clients, price them accordingly, add shipping choices, add comments, pics and other great behind the scenes parts that make our store amazing to the outside and easy for us to manage on the kitchen side. Highly recommend it!

Pros

all the extras that allow me to make each item for sale easy to buy, customize and ship, while keeping the client happy and informed of what is happening with their order.

Cons

Searching for items on the back end means I have to be very specific with my word choices. And if someone doesn't follow the pattern set for how to categorize the items for sale, finding them to enable or disable can become a chore and/or mean a lot of unnecessary files/items on the site that should be eliminated.

October 2016

Catherine from ScalerFab, Inc.

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

October 2016

Good but doesn't Interface with every web creator

I wish there was more interface with Wix. If Wix is allowing users to use the ap, they should also have access to the full functionality of ECWID aps, such as the Multiple Promotions at once feature...otherwise we are happy with the ease of use.

Pros

That is easy to follow the process of an order from processing to fulfillment

Cons

If you sell on a made-to-order basis, there is no way to go and see how many of that item you ahve old over time without manually counting up from the orders. Should be some kind of feature that allows you to view how many times a partcular items has sold on the back end, where you edit the item maybe? If you don't keep an inventory, then there is no way to track and I can't show an inventory because my products are custom and people will think they are in stock and ready to ship, when really they must be created once the order is place. It is misleading to the customer if it says instock.

Does not interface with Facebook to where facebook shows the shop on the business page front. You have to click on a tab or button to get to the storefront. Shopify shows up on the main page of business pages.

November 2018

Bahaa from Consulting

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money