---
title: "Ecwid Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Ecwid. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Ecwid is a good fit for you!"
source_url: "https://www.softwareadvice.com/ecommerce/ecwid-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Ecwid Reviews

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# Ecwid User Reviews

## Reviews summary

- Overall rating: 4.6/5
- Total reviews: 582

### Secondary ratings

- Ease of use: 4.6/5
- Customer support: 4.5/5
- Value for money: 4.5/5
- Functionality: 4.3/5

### Rating distribution

- 5 stars: 385 reviews (66%)
- 4 stars: 168 reviews (29%)
- 3 stars: 21 reviews (4%)
- 2 stars: 3 reviews (1%)
- 1 star: 5 reviews (1%)

### Most mentioned pros

- I also liked the customer service which you could reach out via email and their agents were available 24/7, explanations were on top, like when I had doubts to implement a code on html or else.
- I was pleased with the search ranking my website had, which indicates that Ecwid provides good SEO results.
- Fantastic tool for beginners, it might not have many super advanced and fancy options but it is easy to use and start selling online especially when you are a beginner.

### Most mentioned cons

- Lack of additonal feature options or ability to add custom code
- Got too expensive and price is to high for the amount of tools it got.
- It does have a learning curve when you initially set it up it can be frustrating.

## Ecwid customer reviews

Showing reviews 1-25 of 582 (page 1).

### A bit complex webshop tool if you want a simple solution

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Internet
- Company size: 2-10 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: July 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 2/5
- Customer support: 5/5
- Functionality: 2/5

#### Pros

A lot of different features, which you can use to really go into your customers buying habits. Good integration with Stripe as well.

#### Cons

Is a bit complex. We needed a really simple webshop solution, but with Ecwid we got a pretty complex one which could do more than we needed.

---

### No need to look any further!

- Overall rating: 5/5
- Reviewer: Sarah H.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I use this as an add on to my Wix website. The combination of the two gives me absolutely everything I need. I like how easy it is to use and that I can customize it. I love the app. The assistance I have needed has also been top notch!

#### Cons

The fact it is only one page. This is why I went with Wix for my website and added Ecwid for my store.

#### Reasons for choosing Ecwid

Price, ease of use, functionality, offers everything I need- and more!

---

### Ecwid is great for large shopping cart needs

- Overall rating: 5/5
- Reviewer: Hope J.
- Verified reviewer: Yes
- Industry: Food Production
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: January 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good to great, I use it every day and am basically happy with it since I can fix/add/remove any item I am selling easily from anywhere. My website integrates with it well, which means my clients can buy items pretty easily via Ecwid.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I have a lot of items to sell - cookies, bars, pies, cheesecakes - and I can put them all up for sale on Ecwid. I and my staff can put the items online to sell, make changes, add shipping options, etc. Very user friendly.

#### Cons

I want more options, like shipping costs/prices, to be put in there. Automatic handling fee and the like. I want to get more reports out of their system and have them be downloaded into Quickbooks.

---

### Great for start ups , small companies and private people which are new to ecommerce

- Overall rating: 5/5
- Reviewer: Markus D.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2022
- Review source details: This review was submitted organically. No incentive was offered

If you don't find anything or your are facing other issues, Ecwid's customer service is just excellent. Live chat available and outside of business hours they usual answer within 24 hours.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

User-friendly platform with a great database of instructions, no coding needed but I you want to use coding, it's possible and for people who want to learn coding here, they provide a great CSS Cookbook. Very inexpensive Ecommerce platform if you start from scratch.

#### Cons

There is nothing that I don't like from Ecwid.

#### Reasons for choosing Ecwid

Beside being the most inexpensive solution, the shop software is easy to understand and use from the first moment

---

### The free trial opened doors to many business opportunities.

- Overall rating: 4/5
- Reviewer: Phoebe M.
- Verified reviewer: Yes
- Industry: Graphic Design
- Company size: 2-10 employees
- Product usage: Used daily for free trial
- Reviewed: June 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Very good experience. It helped me when my online business was beginning out.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Being able to categorise products in a straight forward way. The website manager allows you to change the layout to your own vision and keeps track of you inventory. For a small business owner this is great as you can keep track of the business in extreme detail.

#### Cons

For additional add ons you have to have a monthly subscription. However, the cost of this is on par to other online shopping website domains.

#### Reasons for choosing Ecwid

It had a free trial and i was intrigued to give that a go before committing to something more serious.

---

### Ecwid

- Overall rating: 4/5
- Reviewer: Pius E.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2022
- Review source details: This review was submitted organically. No incentive was offered

Ecwid is a proper choice for your e-commerce needs especially if your primary marketing channel is social! I use my Ecwid store to showcase products that perform better with social traffic and this works perfectly with Ecwid.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Ecwid offers the best social commerce for Instagram, Facebook, and Google shopping. With its in-built integration, you can in no time showcase your products on your social network platforms. Ecwid offers a lot of channels but the social ones are a stand-out for me.

#### Cons

Ecwid's SEO is not as robust as its competitors like Shopify. For your site to be discovered on Google search with just its SEO won't cut it. You will need to push more SEO towards your connected blog, and perhaps other third parties services you have connected to your store.

#### Reasons for choosing Ecwid

Ecwid has a better Social commerce strategy than Shopify or Wix for that matter.

#### Reasons for switching to Ecwid

I did not entirely switch. More like I work with Shopify more than I do with Ecwid. I use Ecwid primarily for products that I'll advertise on social media.

---

### I rushed into making a decision, but it seemed to work out.

- Overall rating: 4/5
- Reviewer: Dale D.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It has been good, better than my review probably implies. I do like the ease of use, the customer service, and wish we could afford more, but we will one day.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

Actually, it was the customer service that rocks. Management has their hand in your pocket 24/7 nudging you to buy or upgrade. very annoying. Ths CS team does a great job, maybe they can send management home early soon.

#### Cons

Constantly having to needing to upgrade when some of these items should be included in the monthly fees. It is very hard to budget when it is necessary to buy an optional plugin or and unexpected item you thought was part of the package isn't and more money goes out the door for that instead of for the customer or potential customer.

#### Reasons for choosing Ecwid

It looked like the easiest to use since I was not computer savvy. Why wouldn't the last question accept the company I entered? We use AlignPay for payment processing and your system kept rejecting it.

---

### Ecwid Reviews - What to know!

- Overall rating: 4/5
- Reviewer: Hester G.
- Verified reviewer: Yes
- Industry: Government Relations
- Company size: Self-Employed
- Product usage: Used weekly for less than 2 years
- Reviewed: April 2022
- Review source details: This review was submitted organically. No incentive was offered

Overall, Ecwid deserves special mention for its fully free plan and extensive multilingual selling capabilities. When it comes to SEO, though, there is some room for improvement. Ecwid is a simple, powerful way to add ecommerce capabilities to an existing website or to set up an online store on a Facebook page or other social media platform. There are better solutions available if you're constructing a separate site — I'd recommend Shopify or BigCommerce — but Ecwid does exactly what it says on the tin: it allows you to simply add ecommerce to any website. Ecwid is an excellent choice for small businesses since it is simple to use, offers a comprehensive set of ecommerce functionality, and is competitively priced.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Multi-currency selling is simple to set up (although you will need to pay for an app to do so). You won't have to worry about manually setting up state tax or VAT rules because tax rates are applied automatically. Ecwid can be easily integrated with major content management systems using plugins and apps. Ecwid offers a completely free plan that includes a lot of useful features. It allows you to have many language versions of your store. All plans have real-time carrier quoting capabilities. It allows you to have many language versions of your store. Ecwid is an easy method to integrate ecommerce into any current website. Point-of-sale capability is available and can be implemented in a variety of ways.

#### Cons

The SEO features might be improved. Ecwid does not allow you to generate AMP versions of product pages. While beneficial, the Instant Site feature is not a replacement for a fully-specked standalone store. Only the most expensive options include phone support. Only iOS devices are compatible with the mobile POS integrations. You can't use any of the SEO capabilities in the free version. While the multi-currency capabilities is generally good, the local currency is not displayed at the last level of checkout. In the Ecwid App store, there are a limited amount of apps and integrations. Product variants are not available on the free or entry-level plans.

#### Reasons for switching to Ecwid

It allows you to embed a product catalog on an existing website as well as construct a standalone store. Also Ecwid outperforms the competition.

---

### Jack of all trades, master of none

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We are implementing it for several clients that need a functional ecommerce site with zero to minimal maintenance or with a do it yourself type of philosophy. Not much to say about it.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 2/5
- Functionality: 3/5

#### Pros

Ecwid is a robust platform for the newcomer with pretty much everything streamlined to get your website up and running in no time.

#### Cons

Ecwid might make you have a website up and running in no time but that means it is going to look like a template available to anybody, so you might end up having a copycat website somewhere. For seasoned developers/designers this is not your platform.

#### Reasons for choosing Ecwid

We did not choose Ecwid over anyone as we are using several platforms including Ecwid.

---

### THE BEST

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2019
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I have 2 businesses and I use Ecwid.com for both. It is very easy to use. I set up my stores myself with no experience in IT. Ecwid is very easy to use. Ecwid is simply the BEST! !!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ecwid is very easy to use and user friendly

#### Cons

None. I like everything about Ecwid! :)))))))))

#### Reasons for choosing Ecwid

Ecwid is cheaper than the other products and I really like the platform, design and animated videosearch which help users while setting up the store. Make it all easy whereas the other products which I did not choose such as shop if you look so complex to use...

---

### An integrated and secure system to enable everyone to trade online with ease

- Overall rating: 5/5
- Reviewer: Angel R.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2022
- Review source details: This review was submitted organically. No incentive was offered

Ecwid has simplified all stages of publishing products, receiving orders and payments with ease and efficiency, and has enabled us to continue adding new products as well as smoothly modifying designs, images and accompanying information. Indeed, Ecwid and through its amazing capabilities enabled us to own an outstanding online store and helped us expand our customer base and increase sales as well.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I really appreciate how simple Ecwid is and how quickly you learn the right way to use it effectively. Ecwid enables us to create an integrated online store, and also provides a large number of suggestions and templates to enable the user to design his store in the appropriate manner, so that he can add images, information, contact data, product prices and payment methods, in addition to the facilities it provides to store customers during their purchases. . Indeed, with Ecwid and at the appropriate prices for the services it provides, users can develop their online stores without the need to use programming consultants or help applications, as the support provided by Ecwid will help to overcome any problem that users may face at all stages.

#### Cons

I haven't experienced any distasteful things regarding its great potential to help set up online stores with minimal costs. But when we need to integrate it with one of the marketing platforms, we find it difficult and we need to complete this process for auxiliary applications, which becomes costly. I want improvements in this area so that we can market our store properly and at a low cost.

---

### Beginner based Platform to start Selling online effortlessly

- Overall rating: 4/5
- Reviewer: Mohamed C.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 1001-5000 employees
- Product usage: Used daily for free trial
- Reviewed: August 2023
- Review source details: This review was submitted organically. No incentive was offered

Ecwid is the easiest way to start selling online at ease thanks to its built in features, affordable plans with almost no additional fees, transparent policies and more importantly, a rich dashboard to manage your store, from setting prices to product description, and from inventory management to SEO customerization. Ecwid should be the first platform to land on to explore how simple online selling is thanks to the variety of integrations and constant support.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Through on a free trail plan; Ecwid provides all that beginners need to sell online easily; it user-friendly dashboard that allows you use built-for-you templates to descibe products, set prices, shipping methods and even ways to market your products. Ecwid comes with affordable plans, less fees and mainly many gateways for payment processing. Even if you are still unsure of selling online, Ecwid thought of connections and integrations to many third party apps and platforms, which allow dropshipping, an opportunity to start the journey.

#### Cons

Ecwid is not ideal for large businesses as it is less popular than many other platforms in this industry, namely Wix; it is less common if not inexistent in many countries, and of course, their currencies.

#### Reasons for switching to Ecwid

Exploring new features!

---

### Ecwid and their blog posts have provided the platform and training to be effective and competent.

- Overall rating: 5/5
- Reviewer: Paul K.
- Industry: Consumer Goods
- Product usage: Used daily for more than 2 years
- Reviewed: November 2017
- Review source details: This review was submitted organically. No incentive was offered

The Ecwid platform is easy to use on the day-to-day business end of things. It is also quite adaptable to custom tweaks, most of them being for free, but some major tweaks can be made through their development team. I am continuing to use Ecwid, and hope to be using it for some time into the future.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The Ecwid online store gives me the ability to sell my product to both the USA market and also to the global market. Custom development helped me set up tracking the amount in my limited USA inventory as well as sell from the relatively unlimited inventory drop shipped from New Zealand. Ecwid helped set up a subdomain of my own domain name to point to their Starter Site. The Starter Site is currently hosted on Amazon's servers while my website is hosted on another server. ~~~~ Ecwid's blogs have guided me systematically through both the steps necessary to utilize fully their store platform, but also the particulars of running a small online business. (payment setup, LLC's, Instagram photo Apps, Google Shopping, Google AdWords, how to find legal advice and tax advice, to name a few)

#### Cons

I can only find one bugaboo with the software platform: Since my shipping comes from two sources, I do not use an Ecwid sponsored shipping App but the USPS Click-'N-Ship website itself to generate labels. The tracking numbers copy/pasted into Ecwid for the USPS shipments have not yet been clickable to the USPS.com website for the customers to see the progress of their orders. Of course, the NZ orders come by First Class mail, so they naturally do not have tracking but only dispatch dates which I also copy/paste to customers. ~~~~ Not sure if it is because I am fully up and running the online business with the Ecwid Store, or there has been an actual drop in the amount of work on the part of Ecwid to provide me with helps, tips and business advice through their blog posts. But I have noticed a marked decline in the once plethora of insightful help the Ecwid blogs had been providing me. ~~~~ All in all, I am quite happy with what Ecwid provides in both the store software platform and with their blogs in the help in getting me up and running.

---

### Make your business unique

- Overall rating: 5/5
- Reviewer: Emina S.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 501-1000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2022
- Review source details: This review was submitted organically. No incentive was offered

It gained my creativity. It boosted my willing to do more,to make unique staff to present my busines and inspired me for managing my busines to an higher level.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Everything. The ability to make it unique by choosing plan,photos,adding discount on particular products,all extensions that has on the site. Customer support .Everything

#### Cons

Missing video on the main page .That would be great advertising tool.Thank you Ecwid

---

### Best fit for an eCommerce solution

- Overall rating: 5/5
- Reviewer: Christopher H.
- Verified reviewer: Yes
- Industry: Design
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: October 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I needed a way to sell my products internationally and have the eCommerce side be handled in a professional and reliable and secure way and Ecwid gave me exactly what I wanted and needed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Ecwid was recommended to me by a friend and it was the best decision I ever made in terms of an eCommerce solution. As an artist and designer who wanted to have a versatile and customizable store front on my websites, Ecwid fulfilled all my needs. Beyond this tho, Ecwid allowed me to connect my Square readers payments seamlessly, and I have to say that their customer service is very good. It should be noted too that as of Fall 2019 Ecwid recently updated a variety of things and boosted their quality and features quite significantly! Ecwid has always been the perfect fit for me since I started using it several years ago, and now it just got even better. I could go on and on about all the great aspects from shipping settings, to the new instant storefront, but I invite you to go check it out for yourself!

#### Cons

The only negative I might say about Ecwid is that there can be some restrictions when trying to integrate your sales channels into Facebook and Instagram. Additionally, sometimes the CSR you get via online chat (which IS convenient, I must say) doesn't have a legitimate knowledge of all aspects of Ecwid, so it's a bit hit and miss in that sense.

---

### What you need to know about Ecwid!

- Overall rating: 5/5
- Reviewer: Lonwabo N.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: July 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It has saved me a lot of money because it would have had to pay someone to create a. Website for me . I also like the fact that I can access my business at any time and any where easily.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Exwid gas it's own app where I can mange every thing from adding or removing sold out stock and even make sales. It can also even make sales automatically for the premium site. I integrated it with Facebook and Instagram

#### Cons

I just wish they can assist even more people with the app because it's not as straight forward as it seems.

---

### Ecwid Blog Emails provide timely advice appropriate to my need at that specific time.

- Overall rating: 5/5
- Reviewer: Paul K.
- Industry: Consumer Goods
- Product usage: Used daily for less than 2 years
- Reviewed: October 2016
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ecwid Blog Emails come to my Inbox at a rate I can handle, for me to analyze and apply to my online SIDS prevention store. We started in 2004, as distributors for a New Zealand SIDS prevention company, with a single-developer, online store integrated into our website. That store had a user forum for support issues. In June of 2015 I asked a local website upgrade specialist his recommendation on what store I could move to. His immediate response was Ecwid. Without much research into it--with complete faith in his insistent recommendation--I made the move and installed the store myself into my recently upgraded to Joomla site. The initial installation and upgrade to the VENTURE plan went like a breeze. I did everything myself without the help of anyone but occasional Ecwid support for minor issues. I connected to both PayPal and Authorize.Net payment methods quite easily. Our store was quickly up and running. All along the way as our business proceeded, the Ecwid Blog anticipated our need by providing tips and insight to not only their own store, but also landing page optimization, advertising budgeting and withstanding price undercutting by competition. At first my business expertise was only my own instincts. Then my expertise was from classroom sessions by startup organizations. These startup sessions were broad and rarely tailored specifically to my needs. The Ecwid Blog Emails in my Inbox are very appropriate and timely next-steps for me to take to improve in some very specific ways the standing of our business. Even when I am busy, I look forward to reading them when they come to see what next I can improve, so I can put that step into my schedule. Thank you Ecwid for such a wonderful and versatile platform, and also the business assistance along the way. My `not perfect' score for Ease of Use is because I did not take a look and observe the effect of a parameter change I made before going on to another setting. My fault, not Ecwid's. A couple of months ago we upgraded to the BUSINESS plan in order to separate the sales of our two inventory locations, New Zealand and the USA. The stock is relatively infinite in New Zealand, but we were frequently overselling our limited USA stock because both locations were shown as infinite to our customers. Thank you Ecwid custom development for separating our inventories shown to our customers.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

---

### A great, low-cost, feature rich option to sell your products

- Overall rating: 4/5
- Reviewer: Josh S.
- Verified reviewer: Yes
- Industry: Religious Institutions
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

This gave us the option to sell our products online and in person while keeping track of inventory and putting on a great looking design and appearance.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

We used Ecwid as a plug in to our website to sell our handmade board games. It was easy to set up through the app store on wix and integrated directly into our website. It also worked directly with our phone and square hardware to be able to create a POS system when we when to trade shows to be able to accept peoples credit cards quickly while emailing them a receipt. The online store had many design and display options, the ability to put certain things on sale, the highlight items you want to move, and to separating things into different categories. It also keeps great track of your inventory. It really was a one stop solution to selling our product online.

#### Cons

There was a slight issue when we first started using it for an in person Point of sales system with Square as it would either record our purchases twice with no great way to correct that or it would only show the sale on the square app and not Ecwid so it wouldn't remove the item from our inventory. We eventually got it worked out though through their customer care and all was good.

---

### Ecwid is a quick way to transform a basic website into an ecommerce store

- Overall rating: 5/5
- Reviewer: Stephen S.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 2-10 employees
- Product usage: Used monthly for more than 2 years
- Reviewed: November 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ecwid offers both free and paid plans making it a very affordable way to open an e-commerce store. It also offers plugins for the two most popular content management systems, WordPress and Joomla, which make it easy for website owners to start an online business. I have used Ecwid for several projects, most recently to help a candle store sell its products online.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ecwid is a SAAS (Software As A Service) platform that makes it easy to transform a regular website, including those using CMS's like WordPress and Joomla, into an e-commerce store. Ecwid provides the e-commerce backend. To start selling, just add an HTML code snippet to an existing website page.

#### Cons

Ecwid is an e-commerce backend that connects to an existing website. Because the store is on two different websites, some people suspect that there will be problems, but I have never encountered any.

#### Reasons for choosing Ecwid

Price and ease of use. Ecwid offers a free version and it is very easy to set up.

---

### Great solution for setting up an online shop quickly & easily

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used other for more than 2 years
- Reviewed: August 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Ecwid's admin panel makes it super easy to set up an online shop. Even better, if you're already using a Wordpress site, you can quickly add that shop to your site without having to plug in any number of WooCommerce plugins and extensions that you'd need to do everything that Ecwid has already done for you. Another bonus is the ability to give clients a way to log in and manage their shop without having to log into their website. Many of my clients are way too nervous to log into their live site, but feel perfectly comfortable logging in to a more focused shop-only dashboard.

#### Cons

Early on, there were a few nuances I didn't like, but the service has come a long way in terms of development over the past few years, leaving me with nothing on my list of things I don't like.

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### Major league features for smalls business

- Overall rating: 5/5
- Reviewer: Willy P.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Love it

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

Ease of Use. helps small business implement e-commerce at a fraction of the cost

#### Cons

only chat access to customer support unless you get on the higher tiers

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### Great tool

- Overall rating: 5/5
- Reviewer: Sue O.
- Verified reviewer: Yes
- Industry: Farming
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2022
- Review source details: This review was submitted organically. No incentive was offered

Very good

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It has helped to provide an organized and efficient back end for all my products.

#### Cons

I would like to be able to adjust the weight of each item in pounds and ounces rather than just ounces as my shipping software accepts the data in that way.

#### Reasons for choosing Ecwid

It fit my needs very well

#### Reasons for switching to Ecwid

Ease of use and professional look

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### Easy e-commerce for your start-up business

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Sporting Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: January 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Using Ecwid for our business has been a big help. Although we're a small company, we we're able to Ecwid to quickly bring our products online without much fuss. We also transitioned to a paid version to get more out of the service, and so far so good.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Functionality: 3/5

#### Pros

Ecwid gives you everything you need to start selling your items online. I like that they give you an option to put up an actual website if you don't have any presence yet. Facebook integration is very welcome as well in this day and age.

#### Cons

Once you get the hang of the starter features, it would really do you good to upgrade to a paid plan. It would give you a lot more features to use for your e-commerce website. I wish they'd give you a trial period for the full suite of features.

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### The BEST SOFTWARE we’ve ever used

- Overall rating: 5/5
- Reviewer: Barclay B.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2022
- Review source details: This review was submitted organically. No incentive was offered

I couldn’t ask for a better platform

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We love the White label Solution Ecwid offers. We were able to develop our own services based on what they offer.

#### Cons

We would have loved to have the POS app available for Android.

#### Reasons for choosing Ecwid

Simplicity and user friendly design

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### Login by password not available anymore

- Overall rating: 1/5
- Reviewer: alexander p.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: July 2022
- Review source details: This review was submitted organically. No incentive was offered

They decided to just turn off the login by password causing the most important features on my webshop to stop working, 2000 customers are not able to login anymore. Thank you very much!

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

I used ecwid for over 6 years and it worked fine until they turned of the login by password

#### Cons

They decided to just turn off the login by password causing the most important features on my webshop to stop working, 2000 customers are not able to login anymore. Thank you very much!

#### Reasons for switching to Ecwid

They decided to just turn off the login by password causing the most important features on my webshop to stop working, 2000 customers are not able to login anymore. Thank you very much!

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Ecwid Reviews, Pros and Cons - 2026 Software Advice