About Square Online

Square Online is an eCommerce solution that helps businesses in retail and hospitality industries create and launch websites with a custom domain name using built-in templates. The centralized platform allows organizations to connect with customers and directly accept orders from social media platforms including Instagram, Facebook and Pinterest.

Features of Square Online include search engine optimization, inventory management, website templates, SSL security, gift cards, analytics and more. The application lets organizations receive payments through various methods including debit or credit card processing, Square gift cards, Apply Pay and Google Pay. Additionally, it enables restaurant owners to streamline and manage operations related to on...


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Supported Operating System(s):

Web browser (OS agnostic)

194 Reviews of Square Online

Average User Ratings

Overall

4.25 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.0

Functionality

4.5

Ratings Snapshot

5 stars

(5)

5

4 stars

(2)

2

3 stars

(0)

0

2 stars

(0)

0

1 stars

(1)

1

Likelihood to Recommend

Not likely

Very likely

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Showing 1 - 20 of 194 results

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April 2021

User Profile Picture

Rick from Driving Success

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Functionality

5.0

April 2021

A godsend for the restaurant industry.

Our customer used to sell physical gift cards through Costco and saw tens of thousands of dollars of cashflow and business through that channel. Covid 19 killed his physical gift card business. Not only did Square come to the rescue, it made online purchase a snap with their web portal and email fulfillment. We were able to generate tens of thousands of dollars in gift card sales and put the whole process into play within minutes. It was literally a money machine during the Christmas Season.

Pros

We were able to implement a digital gift card program for our restaurant clients in minutes. We don't use Square for regular in-person credit card processing at all we simply set up the online digital gift cards in the weeks leading up to Christmas and generated tens of thousands of dollars in cash-flow for the client and guaranteed business in the weeks that would follow our Covid-19 holiday lockdown. It is so fast and easy every consumer facing company should do it. Your customer gets their digital gift card immediately and the business gets cash in about 48 hours. They make it super-simple to track the cards and redeem outside of your POS and conventional payment processing system. It doesn't matter who you use for your payment processing. It is simple and fast to add Square just for their digital gift cards.

Cons

Wish I had discovered how easy implementing a gift card program was sooner. There are no Cons as far as I'm concerned. It doesn't matter what POS or payment processor you use now. There is room to add Square for gift cards to any operation. The percentage they charge for payment processing is twice what the mainstream processors charge, but there is ZERO cost associated with selling or redeeming the gift card so for many companies it works out to be much cheaper than other gift card programs.

Reasons for Choosing Square Online

Square offered instant set-up instead of 10 days wait and the ability to sell digital gift cards that could be redeemed inperson instead of (or inaction to) physical gift cards.

February 2020

Annetta from Minding My Crafty Business

Company Size: 1 employee

Industry: Retail

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2020

About My Square Online Store

My overall experience has been adventurous being able too create an online store is not easy and for Square too provide that service with many helpful links and great customer service.

Pros

What I most like about this software is that I am able too include a sales link for my products on my Facebook Business page so that customers can click on the link and be taken too the product too purchase right away.

Cons

At this time I do not have anything to say on this matter.

May 2021

Jessica from Doll's Goregeous Goods

Company Size: 1 employee

Industry: Apparel & Fashion

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

May 2021

Easy to use

It works for what I need it for. I just wish it was easier to get free fees.

Pros

I like that when you sign up, you receive a FREE card reader. This is really helpful to start out with.

Cons

Occasionally I have connectivity issues. If you don't have a chip reader, sometimes it's difficult because a lot of cards are starting to be chip only.

December 2020

Lucia from FreshFix

Company Size: 11-50 employees

Industry: Food & Beverages

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

2.0

Value for money

2.0

Customer support

1.0

Functionality

3.0

December 2020

Too glitchy

Leaving after a month- completely ruined our holiday sales with all the issues customers were having with the site.

Pros

Fairly easy to set-up and sometimes has live phone supoort

Cons

Glitchy product- Horrible support. Ironically the free version is less glitchy- the more you try to use the extra features the more problems there are. Every time we would call we are told there is a known issue and there is nothing we can do about it. Website would just randomly change settings and we would have to start over. Horrible reporting that is completely unusable.

Reasons for Switching to Square Online

To get gift options

February 2020

User Profile Picture

Casscilla from self employed

Verified Reviewer

Company Size: 1 employee

Industry: Computer Software

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Customer support

5.0

Functionality

5.0

February 2020

My square store

overall, I love the product, It help me get my starter business ope and running when I had no idea how to start it SQUARE ONLINE STORE got me what I need and how I needed it to be done so that I could be my best.

Pros

Well first of all it's free you can not beat that no matter how you slice the deal. Finding out what kind of store you are wanting to open. Will you be offering single shipping out will you be shipping multi items for shipping. And if you will be shipping the items or if someone will be picking the items up from you.

Cons

no bad thing s to say about this peace of software. It ask all of the right questions to get your new business up and running no mater wat it maybe that you are trying your hand at this software is ware business will come.

April 2021

LATISHA from Versatile Salts

Company Size: 1 employee

Industry: Alternative Medicine

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2021

With Square my business transitioned!

The biggest problem square solved for me, is for my customers who don't carry cash, also the fact that I can organize all of my data in one file! It's so convenient, and the fact that you can refer ppl to recieve free processing saves a ton!!!!

Pros

The fact that I can attach this card reader to my phone, has become a game changer in my business!

Cons

I have no dislikes about this product, at all!

September 2020

Annetta from The Store & more

Company Size: 2-10 employees

Industry: Retail

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2020

Great app

Awesome overall experience.

Pros

Ease of use, easy access, easy invoicing, ability to see all sales daily, weekly, monthly & yearly.

Cons

I haven't found anything I dislike.

April 2021

Janiece from The Answer Group Consulting, LLC

Company Size: 2-10 employees

Industry: Insurance

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2021

Awesome Payment Platform

The problem this platform solved for me was invoicing woes. The benefit is that I have one central location to track the work I do. I can have a streamlined accounts receivable system that doesn't require me to be an accounting expert.

Pros

I like most that the software is user-friendly, full of features, and has a minimal cost associated with it. I also like the customization and automation features. I'm always on the hunt for tools that increase my efficiency and exude excellence when my clients interact with me. Square does that and more. I can create professional invoices, follow up with reminders, customize, cancel, edit, etc. It keeps track of my invoices and provides a clear picture of what's happening in real time.

Cons

I honestly have no complaints about this software. I've been with them for years now, and all of the concerns that I've had over the years have been resolved and upgraded.

March 2020

User Profile Picture

Tania from OptimizeRx

Verified Reviewer

Company Size: 51-200 employees

Industry: Pharmaceuticals

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

3.0

Functionality

5.0

March 2020

Sell anything and get paid!

Pros

I have a retail store that I use Square for and its been an extremely useful way of selling my products and getting paid instantly. Was able to easily create a website with pictures of products and pricing and not have any coding background to get it live.

Cons

Has a monthly processing fee but its generally on the lower end and believe its 2.9% and 30 cents per transaction. Difficult to sell digital downloads.

May 2021

Karandeep from myself

Company Size: 1 employee

Industry: Internet

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

3.0

Functionality

4.0

May 2021

software usage

Pros

easy to use and very efficient and i will definitely recommend

Cons

long processing times but sometimes but it is worth

June 2021

Gina from Venissimo Cheese

Company Size: 11-50 employees

Industry: Food & Beverages

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

June 2021

Easy to use, flexible and intuitive

Nothing but thumbs up overall. We have used several other POS programs and by far think the value of Square can't be beat.

Pros

Ease of use and an excellent support team makes Square Online a fabulous option. The templates are designed to look good on both desktops and mobile devices. Very modern and intuitive. Super easy to set up and learn. Integration with Square Retail catalog is good.

Cons

I wish I could copy design elements from one web page to another. The template layouts are also a bit restrictive. Would be nice to have CSS access to fully customize. Would also like the item description to sync with Square Retail without losing the design elements.

Reasons for Choosing Square Online

Integration with Square Retail for our brick and mortar business.

Reasons for Switching to Square Online

Integrated credit card processing, ease of use, excellent price point, accessible customer support/

June 2021

Trina from Trina is Artsy

Company Size: 1 employee

Industry: Arts and Crafts

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

June 2021

Square reminds me of Google when it was an early start up

Square has been a game changer for me in terms of running my business. I worked with professional developers to try to come up with a website in which I could sell my artwork and it was impossible. Square has allowed me to have a great portfolio and shop that is affordable and simple to use. You're doing great, and I have been very happy with the incremental improvements over time.

Pros

Square reminds me of Google when it was an early start up - I say this because I remember how clean and polished google was compared to other search engines and tech companies at the time. Square is no different - they have things down to a science, and make it extremely easy to sell items and run a business. There is no other service like it. And I appreciate that they don't gouge the price with fees and confusing extra subscriptions like Ebay or Etsy. That would be a major turn off for me. Simply put, I love how clean Square is to use. No Drama.

Cons

I wish there were more website templates to choose from, but this is a minor complaint. It's really a good service either way. Also, it would be nice if Square could allow for purchases of direct downloads. This has been a feature in the works for literally years and I think it should be a priority. Artists like me can't sell printables or patterns until this feature is reinstated!

Reasons for Switching to Square Online

Paypal has very strict rules on who is allowed to sell and collect money on their platform. They also nickel and dime you with every fee they can. On top of that, the API is horrible to deal with- clunky, unintuitive, and generally frustrating. Square was a breath of fresh air.

June 2021

Kristina from Blessings From Cambria

Company Size: 1 employee

Industry: Retail

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

June 2021

User Friendly Set Up

I actually completed my site, have it up and running and am making sales! It’s a huge accomplishment to have been able to get this done! Square made it easy to navigate and was there for me when I had questions. They did not ignore my issues and kept in touch until things were fixed.

Pros

This is the mist user friendly software I have found. I have tried others and given up. But I completed my website on Square!

Cons

I’d like more creative options. To be able to soften edges of photos, create different shaped photos. More fonts to choose from and colors. Ability to make sections smaller and move wording around in more of the free space.

Reasons for Choosing Square Online

I have used square for sales on my phone and found it a great interface. Once building my site all the others were difficult to navigate.

Reasons for Switching to Square Online

I had a really hard time navigating Shopify. It was not user friendly and frustrated the heck out of me.

June 2021

Scott from The Music Wagon, LLC

Company Size: 1 employee

Industry: Music

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

3.0

Functionality

4.0

June 2021

An Affordable Option for Small Businesses

Square Online has provided the most effective and affordable option for a growing small business that cannot afford the hefty price tags of other systems.

Pros

Square Online is a decent system that integrates well with the Square Retail POS. Managing inventory is generally easy although more features could be added consistent with our industry. Square stepped up its game by offering more options during the pandemic such as enhanced marketing tools, sales channel integrations with Facebook and an additional fulfillment method to offer to clients. Marketing features are decent, and the convenience of mobile apps is convenient when on the go.

Cons

Square needs to consider businesses that offer rentals. There can be improvements to better manage rental inventory and sales. Also, many manufacturers in our industry require that sale prices not be listed on e-commerce platforms. Square Online should add a "Call for Price" option.

Reasons for Choosing Square Online

Cost effectiveness, additional features for non-premium accounts, convenience

June 2021

Laura from A Cookie Doe Co.

Company Size: 1 employee

Industry: Food & Beverages

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

June 2021

I love this site and it's features

I love how overrall easy it is to use Square from the initial taking of payment, organization of reports and invoicing and the value you get for a nominal price.

Pros

Great value for the money, templates make starting up easier than you can imagine, time saving and organization right at your fingertips.

Cons

Some editing features are difficult to understand when adding pages or sections to online platform. Would like to see more instructions or easier to understand instructions when adding products and customization to pages and sections.

Reasons for Choosing Square Online

Easier to use, better invoicing, better and more widely used devices for payment and a brand everyone knows.

Reasons for Switching to Square Online

I did not like the cost of the fees associated with PayPal nor did I like the invoicing as compared to Square.

June 2021

Jessica from Jessica Barrett Photography

Company Size: 1 employee

Industry: Fine Art

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

2.0

Functionality

5.0

June 2021

Excellant Switch

I used paywall and stripe before finding square. Square is QUICK to get your money to you and will take contracts into consideration when a client disputes, which is really great. Customer service is hard to get to, you have to go through a series of articles to find help & there is no one to actually talk to when you can't find the answer int he articles.

Pros

I like how easy it is to add a customer & create/send/edit invoices for them.

Cons

I wish square was compatible with my online gallery service (pixieset) and I wish that I could see invoices from HoneyBook in my square dashboard! It is difficult having everything in different sites.

Reasons for Switching to Square Online

stripe took a WEEK to put the money in my bank account. That didn't sit well with me. I stopped using PayPal because they have a policy of automatically siding with the client when there is a dispute, even when an ironclad contract is in place, the work has been done and product delivered.

June 2021

Stephanie from Black Spruce Brewing Company

Company Size: 2-10 employees

Industry: Food & Beverages

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

4.0

Functionality

4.0

June 2021

Easy to Use for Professional New Small Businesses

Overall, I’ve been pleased with my experience with Square. I was glad to be able to re-negotiate my processing fee earlier this year, and the online store was really helpful during the beginning of the pandemic.

Pros

My business features both a retail store and a distribution branch, and being able to manage both areas of my business through Square has been wonderfully helpful, especially during my first year of business. The user interface is intuitive and easy-to-use for my staff, and adding and deleting items from the sale screen is quick and easy. Keeping my distribution items separately categorized and off of the retail display makes managing both parts of my business even easier.

Cons

I’ve had some issues with taxes being calculated properly, as I have tax applied to some items and not others. When I calculate what this should be on my own versus what Square says, the numbers haven’t always matched up. Also, getting photos to appear on the same item across devices (Square register, Square app, Square online) hasn’t always worked and has required me to upload the image for a second time or to change the image format.

Reasons for Choosing Square Online

I chose Square based on my previous experience using it at another business, and I like that the processing and POS and online store can be and are all rolled into one.

June 2021

Tanya from Crafty Gray Fox Jewelry

Company Size: 1 employee

Industry: Apparel & Fashion

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

June 2021

Why you should go with Square

I love that I can post new products to my website and then tag them on my social media platforms all within 5 min. It just makes sooo many things simpler.

Pros

The ease of setting up my website was amazing!!! I had no website design experience prior to setting mine up. It was so easy. I just followed the prompts and read some of the tips and voilà! I have an amazing website!! I get compliments from my customers all time on how nice my website looks. They are absolutely amazed that I didn’t myself with no prior experience. If I can do this anyone can!!

Cons

I can’t really think of anything that sticks out to me that I don’t like. The few issues that I’ve had were usually my error or not quite understanding what was needed. Just like with any computer software once you learn it and get familiar with it it’s a breeze.

Reasons for Choosing Square Online

Cost and ease of use.

June 2021

Kathleen from Pineapple on Main

Company Size: 1 employee

Industry: Retail

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

June 2021

POM’s Review

Pros

Easy to use, affordable, quick to manage inventory, professional templates.

Cons

I wish there were a multi-select option when Bulk Editing items onto the website (as in, putting in category and marking visible at the same time).

Reasons for Choosing Square Online

Ease of template/use, inventory management

Reasons for Switching to Square Online

Inventory Management and syncing in-store and online sales.

June 2021

Lakeya from Embracing Fire Designs

Company Size: 1 employee

Industry: Apparel & Fashion

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2021

Perfect for small businesses

Pros

Square is user friendly and reasonably priced. I’ve tried other systems and ultimately came back to Square every time.

Cons

Square is a little difficult to integrate with websites that are built on other platforms but overall still the best to use.