EmailOctopus analytics
Supported Operating System(s):
Web browser (OS agnostic)About EmailOctopus
EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campaigns using customizable templates and the drag-and-drop editor. Organizations can use the automation functionality to schedule time-based onboarding and drip sequence campaigns for sending welcome emails or sharing newsletters and offers.
EmailOctopus allows marketers to embed custom forms into existing websites to collect customer information. The platform lets administrators categorize and store subscribers’ data in a repository and send emails to contacts based on gender, age, location or other preferences. Additionally, managers can gain insight into the performance of campaigns by tracking open, click and bounce rate through reports a...
32 Reviews of EmailOctopus
Average User Ratings
Overall
4.34 / 5 stars
Ease-of-use
4.5
Value for money
4.5
Customer support
4.5
Functionality
4.0
Likelihood to Recommend
Not likely
Very likely
September 2018
RYAN from North Orange County Community College District
Verified Reviewer
Company Size: 1,001-5,000 employees
Industry: Higher Education
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
September 2018
Best Email Service Anywhere
Outstanding. I have so much control and flexibility to use this service for so many bulk emailing applications and I can scale up or down to mirror my busy seasons. I have been thrilled with this service for years.
Pros
I have been a user of EmailOctopus for years and have seen the company, services, and functionality grow and develop over time. The customer service has been extraordinary whenever I have had questions and I have always received highly respectful communications from this company. They know that your success makes them succeed as well so they are in your corner every step of the way and they treat customers fairly at all times. The ease and flexibility of this web-based program are outstanding and I have made recommendations in the past that have since been implemented. What the service is now is a godsend for anyone needing to send bulk emails whether frequently or occasionally because they allow you to scale up or down to your needs, which I see as further proof of their customer first philosophy. The setup is easy if you follow the instructions or ask for any help and once you are setup with amazon and email octopus, you can be confident that you will achieve everything you desire with this service. Best of luck to you all in future endeavors.
Cons
None Exist. Try to change my mind. This service is outstanding.
July 2019
Anonymous
Verified Reviewer
Company Size: 1 employee
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
4.0
July 2019
Fantastic low-cost email host
I needed an easy and inexpensive way to host email. This has done the trick and then some! Really pleasantly surprised.
Pros
Very easy to use, inexpensive. Great deliverability!
Cons
Doesn't have an easy way to segment your subscribers.
Response from EmailOctopus
Replied April 2020
Hi there, We have some good news on segmentation - we've just launched this as a feature so you can now segment your mailing list based on custom fields and the data that's most important to your business. Let us know how it works for you. Thanks, Tom
September 2018
Jan Sigetty from BUOY MEDIA
Verified Reviewer
Company Size: 2-10 employees
Industry: Publishing
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
3.0
Value for money
5.0
Customer support
4.0
Functionality
1.0
September 2018
Unfair comparison with Mailchimp
I like it, but that's because I found workarounds. Fx. I design the NewsLetter in MailChimp and copy/paste the HTML. It works fine that way.
Pros
I moved from MailChimp, because of the price tag. Octopus is way cheaper, but it's still possible to send the same quality emails and that's​ great.
Cons
1. A better interface to make your own template/design. Limitations in fonts, sizes, etc 2. List features are limited. No way to create segments or groups based on subscriber data. 3. Regarding reports: A graphic overview of where the clicks are placed.
Response from EmailOctopus
Replied October 2018
Hi Jan, Thanks for the feedback. We have some good news on the campaign editor- we've just launched our new drag & drop email builder. It's only in Beta at the moment, however I've added it to your account and you'll be able to use it in your next campaign. More updates to come based on your feedback, too. Thanks again, Tom
March 2020
Graeme from Prototypr
Verified Reviewer
Company Size: 2-10 employees
Industry: Design
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
March 2020
10 mins to send an entire campaign
Pros
The ease of setting up Email Octopus meant I could sign up send a new campaign to 15k ppl within 10 mins. It's very simple and easy to get started - email can be stressful, but Email Octopus makes it 100x better!
Cons
Maybe there could be API options to send email.
August 2019
Ashima from WiserTogether
Verified Reviewer
Company Size: 2-10 employees
Industry: Health, Wellness and Fitness
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
August 2019
Amazing Product
Absolutely love it, we’re using Email Octopus to drive monthly utilization and it is amazing! The low cost is also fabulous!
Pros
Email Octopus makes our monthly newsletters and release notes so easy! The templates and features to send out details are so easy and user friendly that anyone can use it with out too much training.
Cons
I wish there was a heat map to see where users clicked most in our emails but that is a feature request not a con.
