EmailOctopus
EmailOctopus
About EmailOctopus
EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campaigns using customizable templates and the drag-and-drop editor. Organizations can use the automation functionality to schedule time-based onboarding and drip sequence campaigns for sending welcome emails or sharing newsletters and offers.
EmailOctopus allows marketers to embed custom forms into existing websites to collect customer information and add pop-up forms to turn more visitors into subscribers. The platform lets administrators categorize and store subscribers’ data in a repository and send emails to contacts based on gender, age, location or other preferences. Contacts can also be segmented by campaign activity. Additionally, managers can gain in...
Awards and Recognition
FrontRunner 2023
Software Advice's FrontRunners report ranks top products based based on user reviews, which helps businesses find the right software.
EmailOctopus Pricing
Free plans for up to 2,500 subscribers Paid plans start from $8. 20% discount for non-profit organisations.
Starting price:
$8.00 per month
Free trial:
Not Available
Free version:
Available
Most Helpful Reviews for EmailOctopus
1 - 5 of 262 Reviews
Mo
Verified reviewer
Publishing, 1 employee
Used daily for less than 2 years
Review Source: Capterra
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed September 2018
EmailOctopus is the best value for email marketing hands down!
EmailOctopus lets me email by list affordably, quickly, and easily. It enabled me to reach my customers regularly with a high deliverability rate, virtually no spam complaints (EmailOctopus is integrated with Amazon SES) , and the price cannot be beat. Forget the rest and use EmailOctopus!
PROSEmailOctopus is easy to use, has a clean and simple to use interface, and has the best price for email marketing that makes it affordable. I tried many other competitors, and EmailOctopus is the best by far.
CONSI'd like to see the ability to segment email lists and more ready-to-use templates.
Gareth
Management Consulting, 1 employee
Used daily for less than 6 months
Review Source: Capterra
This reviewer was invited by the software vendor to submit an honest review.
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed March 2023
Excellent value for money with brilliant support
So far so good, we're just starting out but the support has been great and the tips sent through on email have also been useful.
PROSVery good value for money - <25% the cost of similar software we've used.Easy to use.Quick and helpful support.
CONSIt's clear functionality is still being built, but for most email campaigns it'll do a cost-effective job.
Reason for choosing EmailOctopus
Price
Reasons for switching to EmailOctopus
Price
Ankit
Marketing and Advertising, 2-10 employees
Used weekly for less than 2 years
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
OVERALL RATING:
3
EASE OF USE
3
VALUE FOR MONEY
4
FUNCTIONALITY
5
Reviewed May 2022
A good affordable email marketing tool
Overall, I had a good experience, but I really wish that they fix their email builder, and it's buggy.
PROSEven though EmailOctopus(EO) is a relatively new tool but it has all the features you will expect it to have. The best this is that it's really affordable.
CONSThe major problem with EmailOctopus is there UI of email builder. It's really bad and buggy. Also if you try pasting content from Ms-Word or Notion then it changes the formatting which is troublesome to edit. Also if you want to run referral programs for your newsletter then EmailOctopus has very few integrations. They also pushed new update for their forms which makes it compulsory to use it with iframe and not custom html tags. That makes it very static and you can't use your own designs.
Reasons for switching to EmailOctopus
MailChimp was expensive.
Vendor Response
Hi Ankit, Thanks for the review and glad you love our value for money. In respects to your feedback around the email builder, you'll be glad to know we are overhauling it this year and making it much simpler to copy and paste from your favourite tools, while retaining the correct formatting. Our forms, as you've also mentioned, saw an update last year. I think you may have misunderstood the update, as we do not use iFrames and we never have done. All our forms can be style completely by you using CSS, and we have no plans to ever change that. We agree iFrames are not the right solution to use. If you'd like help styling your forms, please contact our team and we'd be glad to show you how.
Replied June 2022
Jeff
Marketing and Advertising, 2-10 employees
Used daily for less than 12 months
Review Source: Capterra
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2022
Great "out of the box" features!
I have been able to build an email list because of ease of integration into my
PROSStarted out using the free version. It has all of the features of the paid version which you can't say that about their competitors. Can immediately have more than one list as well as use automations. Gave me a great idea. how the program works and now I'm paying and a huge fan.
CONSI am able to integrate Email Octopus pretty much everywhere I want. But, occasionally I need to use a third party software to do so. Which isn't a huge deal, but I'm sure that will start seeing email octopus in more and more native integrations.
Reason for choosing EmailOctopus
Because the price is significantly lower and the support is better.
Marek
Information Technology and Services, 2-10 employees
Used daily for more than 2 years
Review Source: Capterra
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed March 2023
Emailoctopus is great
PROS
It's very simple and intuitive to use, also inexpensive.
CONSThere's no such thing, it does the job for our company.
