emfluence Marketing Platform vs Iterable
emfluence Marketing Platform has 51 reviews and a rating of 4.71 / 5 stars vs Iterable which has 51 reviews and a rating of 4.3 / 5 stars. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money.
User Ratings & Reviews
Reviews are generated by real users. When reviewing a product, users are asked to assess the product’s overall quality, which includes assigning specific ratings for ease of use, value for money, customer support, and functionality.
Pros
- The platform is user friendly and provides a very detailed help section that allows you to quickly figure items out.
- I like being able to get a snapshot of how each of my accounts are performing, in one area. Being able to take a quick look at the overall effectiveness of my campaigns is extremely helpful.
Cons
- The only con would be that I find it difficult to find what I'm looking for at times, but I would consider that more of a user error than a flaw in the system.
- I can't think of anything I don't like right now.
Pros
- Amazing customer support that's very responsive, knowledgeable and always eager to help. Iterable is very receptive to user feedback, and is constantly improving and building the too.
- The behavioral based segmentation features are very powerful and put a lot of power from the engineering/analytics teams into the marketing team.
Cons
- I only dislike the part of the software where the user fields sometimes looks confusing as there are lots of details that can be found in it.
- Only complaint with iterable is you do not have the ability to recall a send. Wish the emails went out a bit slower in case of emergency... or at least wish you had the option to slow down send times.
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