About HubSpot Marketing Hub

HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing Hub helps companies of all sizes create a web presence, convert online traffic into leads that can be tracked and nurtured and analyze prove your true marketing ROI. Marketing Hub is built to serve B2B and B2C customers in a variety of segments, including software, technology, accounting, construction, retail, real estate and more. Marketing Hub offers a variety of solutions to attract more visitors, convert more leads, close more deals and ultimately delight more customers. With integrated blogging, and content creation tools you can creat...

HubSpot Marketing Hub Pricing

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $45 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

Starting price: 

$45.00 per month

Free trial: 

Available

Free version: 

Available

Dashboard
Slide 1 of 6

HubSpot Marketing Hub Reviews

Overall Rating

4.50

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4

Functionality

4.5

Showing 1 - 5 of 4,998 reviews

Scott

Company size: 11 - 50 employees

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

August 2022

Best CRM and Marketing System By a Mile

User Profile

Sean

Verified reviewer

Company size: 11-50 employees

Industry: Education Management

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

September 2022

A One-Stop Shop for all my marketing needs

Pros

HubSpot's Marketing Hub has over the years grown into the only tool I need for managing marketing campaigns across multiple channels. And in any case where it doesn't have the functionality yet, it has seamless integrations with the multiple other providers that do offer that solution.

Cons

Functionality for text based marketing is still growing, but it does integrate with text marketing platforms.

User Profile

Aarón

Verified reviewer

Company size: 5,001-10,000 employees

Industry: Computer Software

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered

EASE OF USE

5

CUSTOMER SUPPORT

2

FUNCTIONALITY

5

June 2022

HubSpot Marketing Hub helps companies grow

Thanks to HubSpot we have had more prospects so that they can become leads and later become long-term customers. In its free version we can add a lot of contacts, unlimited users, and access has no time limit, the Features that stand out the most in HubSpot are sales funnel management, which consists of having a trusted third party express their experience with my service or product, automatic recording of all activities, unified contact information, and conversations with leads and customers.

Pros

I like it because it is a CRM that helps me automate marketing, sales, and service processes, the goal of HubSpot marketing hub is to help marketers develop inbound marketing strategies. HubSpot allows me to control my marketing and sales actions in the same place, allowing me to have a global vision of all my potential clients: their name, their phone number, their address, the company, which are the business opportunities they are managing, etc. I can also associate this platform with social networks, Facebook, Instagram, Twitter and LinkedIn and with our website, to open an account I can fill out the form or I can open it automatically with a Google account.

Cons

Something that I don’t like about HubSpot in general is the support team, they give very generic answers that on many occasions does not solve my problems and this is time consuming, they should train the support team more.

Reasons for switching to HubSpot Marketing Hub

hubspot crm Hub has many integration with others software

User Profile

Sean

Verified reviewer

Company size: 51-200 employees

Industry: Computer Software

Time used: Less than 12 months

Review Source: Capterra

This review was submitted organically. No incentive was offered

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

August 2019

A platform with a soul— HubSpot keeps marketing human with products built on best practices

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Pros

HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient. What I liked: • Simple, intuitive fool-proof interface • Great support and learning resources • HubSpot Academy makes it easy to learn marketing automation • Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Cons

Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products. Improvements I'd like to see: • Better CRM function-- it was too limited for us to use • Greater flexibility with reporting custom dashboards • Ability to use spend/budget data from LinkedIn Ads connection • Ability to A/B test automated emails without workaround

Reasons for choosing HubSpot Marketing Hub

HubSpot was a better fit because of our smaller company and database size. We felt we should be able to make HubSpot work for several years before we as a company outgrow it's ability to scale.

Reasons for switching to HubSpot Marketing Hub

ClickDimensions is a marketing tool built on top of Microsoft Dynamics CRM, and that native integration is the best part. HubSpot is a marketing tool built on top of marketing best practices. Although both tools perform many of the same functions, getting from A to B is so much smoother with HubSpot's clean, simple interface. HubSpot's platform and available products are much more robust, but ClickDimensions is a better bang for your buck when it comes to the basic functionality-- that is, as long as you can find CRM-confident marketers who are willing to manage an intimidating (sometimes buggy) tool.

Eunice

Company size: 2-10 employees

Industry: Education Management

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

November 2022

Robust and Affordable

I’m SO glad I listened to my implementation team. I’ve tried several other platforms that were at least 3x as expensive for less functionality. Since moving to Hubspot, we simplified our tech stack which helped us save money and make money without all the fuss that other apps created. It’s a must have for small businesses that don’t mind spending the time to implement the RIGHT tool.

Pros

Hubspot is the all in one marketing and CRM solution I didn’t know my company needed. Though it’s not necessarily intuitive at first, the learning curve led to a major payoff quickly now that we have our website, lead magnets and funnels all set up it’s a magical suite of simply integrated functions that make life so much easier.

Cons

Unfortunately Some of the website and landing page templates lack creativity and can be a bit buggy. It’s also sometimes difficult to remember where certain functions live but the integration with other apps and seamless connections within the portal make up for the 5 seconds of confusion.

Reasons for choosing HubSpot Marketing Hub

Pricing and ease of use were top factors

Reasons for switching to HubSpot Marketing Hub

Click funnels was too expensive and did not integrate easily with other apps in our tech stack.

Popular HubSpot Marketing Hub Comparisons