About SparkPost

SparkPost is an email delivery platform that helps businesses of all sizes predict and monitor ISP responses, email bounce rates and spam traps in real-time. The inbox tracker enables marketers to create and send emails using multiple methods, including subject line prediction, blacklist monitoring and brand impersonation protection.

SparkPost's competitive tracker allows organizations to benchmark and compare engagement metrics, subject lines, customer segmentation and email frequencies with key business competitors. It lets financial institutions upload email recipient lists and validate customer email addresses, reducing email bounce rates, errors and frauds. Additionally, administrators can configure two-factor authentication and SSL encryp...


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Supported Operating System(s):

Web browser (OS agnostic)

30 Reviews of SparkPost

Average User Ratings

Overall

3.63 / 5 stars

Ease-of-use

4.0

Value for money

4.0

Customer support

3.0

Functionality

4.0

Ratings Snapshot

5 stars

(12)

12

4 stars

(6)

6

3 stars

(5)

5

2 stars

(3)

3

1 stars

(4)

4

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 30 results

April 2020

User Profile Picture

Lucas from MOM+POP, Ltd.

Verified Reviewer

Company Size: 1 employee

Industry: Information Technology and Services

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Functionality

5.0

April 2020

Bulletproof API mail delivery with OK freemium tier

I use the SMTP integration to send administrative alerts from my web servers. I appreciate the reliability of deliverability for these critical messages. I prefer to offload the responsibility of sending email from my web servers so they can do the job of hosting. The other benefit I get is that my SPF and DKIM settings can be static for all domains I host instead of tying my sending IPs to my hosting IPs, which have the possibility of changing. I can also easily whitelist delivery of my admin alerts to make sure I receive critical information instead of it accidentally being sent to spam.

Pros

API delivery is super simple and offers SMTP server-based injection Easy to set up DKIM and SPF Freemium tier meets my needs for basic services Admin panel offers great reporting Lots of technical guidance on effective bulk sending

Cons

There are other services that offer higher send limits with their free tier, but SparkPost purports to have better deliverability. This seems a fine tradeoff for the lower limit at the free level since I don't come close to hitting my cap.

Reasons for Choosing SparkPost

The deliverability that SparkPost claims is what swayed me to choose this product over the competitors when selecting a service for my critical administrative message delivery. The free tier was also much more on par with the other services when I signed up. Though the monthly limit has since dropped, I still stick with SparkPost because it's not failed me so far.

April 2021

Peter from GoodRequest, s.r.o.

Company Size: 11-50 employees

Industry: Computer Software

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

April 2021

A great tool to optimize your email functionalities

We use SparkPost on many bigger projects and I would recommend it for projects where mass emailing is a priority.

Pros

You might think that you don't need any e-mail service at all and you could live with built-in solutions in PHP, node, etc. But for bigger projects, it's a complete necessity. It helps with setup, delivery, logging and tracking and it does all of it beautifully well.

Cons

The pricing adds up quickly for bigger projects, but when you take into account how much it saved you on the development side, it's definitely well invested.

April 2019

User Profile Picture

Wilco from Code Blauw

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

April 2019

Good service to make sure your emails will arrive where they should

Pros

I never had the problem of an email not arriving or getting into the spam folder after installing Sparkpost. It has an easy to install WordPress plugin that makes sure all emails that are sent by the website get sent via Sparkpost. Before installing Sparkpost we had several clients complaining that filled in contact forms would land in their spam folder but we haven't had the problem after installing Sparkpost. It is also very cheap to use. For our use-case we haven't even gotten above the free threshold.

Cons

It can be a hassle sometimes to activate a domain for sending, requiring altering the DNS of the website. You can also activate it via an email address associated with the domain but this doesn't always work great either. After a domain has been added to another account it can't be added or transfered to a different account afterwards without the old account deleting the domain. We had this problem with one client for which we couldn't activate Sparkpost because it had been installed by another party before and we didn't know who this was so we couldn't ask them to remove the domain from Sparkpost.

November 2019

User Profile Picture

Bernhardt from Fashion Cloud

Verified Reviewer

Company Size: 51-200 employees

Industry: Information Technology and Services

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

1.0

Customer support

1.0

Functionality

4.0

November 2019

Not a service you want to rely on

I can only warn anybody who relies on their mail being sent to use sparkpost. We used sparkpost for more than two years. It seems that several months ago they added some automated abuse detection which flagged our account. We only use sparkpost to send transactional mail to our customers and do not send unsolicited marketing mails or similar. When our account got suspended we couldn't reach anybody to fix this for hours. After finally getting into contact our account got activated again and we just received a standardised "Sorry" E-Mail and that's it. We haven't had the resources to switch out our mail provider and now after 6 weeks our account got suspended again. After not being able to reach somebody for hours, the person we got in contact with only told us that some other department was responsible for account suspensions. This service absolutely terrible and you definitely do not want this as a critical part in your architecture.

Pros

Templating for emails API functionality Admin interface

Cons

Service reliability. We got suspended not once but TWICE. And couldn't get into contact with the right customer support person. Our whole business relies on messages/orders being sent, so this is really frustrating. Asynchronous nature of API. When you send a message you always receive an "200 OK" Status Code. To get to know if a message got successfully sent you need to query another API.

Response from SparkPost

Replied November 2019

Hi Bernhardt, thank you for taking the to leave this review. In order to protect all of our senders against potentially bad actors or bad sending practices that would affect sending pools, we have a strong Messaging Policy that we enforce posted on our website (https://www.sparkpost.com/policies/messaging/). If you feel this does not apply to you, you can always write in to compliance@sparkpost.com to try and remedy the situation. Thanks again and have a wonderful rest of your week!

April 2021

Caroline from K2P

Company Size: 11-50 employees

Industry: Hospital & Health Care

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Functionality

4.0

April 2021

Good, but some features hard to view

We inherited the tool from another product team, and it is very integrated, so hard to remove - but also does work well in the sending of our automated emails. There is very little down time which is great. We wish the filtering was less cumbersome/sensitive and that there was a larger window for seeing past emails than 10 days.

Pros

I like that it is integrated with our systems - it does work smoothly and the analytics are helpful for reviewing open, close, bounce, etc rates.

Cons

I found that the standard 10 day window to see past emails too short - especially when we have a 14-day subscription warning - I can never see the emails we sent when customers write in to ask about it. This is something we can upgrade, but it seems expensive for 4 extra days of view. The filtering capability is also VERY fickle, and it feels very cumbersome to search for emails, domains, sent days. etc.