We've been using Julius for 2 years and rely on the platform heavily for our agency. The customer service has been amazing and the platform delivers accurate data needed for our clients.

The customer service, discovery function and brand search tool are the most beneficial for our team.

It would be great if Julius provided monitoring without the need for authentication.

Julius helps me identify the best matches for athlete endorsed campaigns. Decisions are made based on target market, reach, pricing, and athlete interests. Julius helps me greatly in all of these categories. The customer service team has been awesome as well. There have been a few instances where we had a really quick turnaround on getting an athlete added to Julius, and they worked with me to get those added before their usual turnaround time which is going above and beyond.

I love the ability to apply filters to reach a very specific target market. Julius is so helpful in this process. Specific parts of the software that I really enjoy include the agent contact information, follower demographics, and the ability to see a bio on the athlete as well as ailments and interests.

I would love a feature that allowed for easier calculations with age for target market. Julius breaks down the target markets >16, 17-19, 20-24, 25-29, 30-34, 35-39, 40-49, and 50+. This is great, except if I want to know how many followers the athlete has under the age of 35, I grab a calculator and add up the first 5 groups. If there was a way to filter this so I don't have to add them up each time, this would save a lot of time.

It is great from a strategic standpoint, it just isn't as helpful when it comes to actually gathering contacts to reach out.

The information about social media reach is very helpful when determining if an influencer is right for your project.

I have found that there are many discrepancies with the contact information. I often have to go check IMBDPro which always has the correct contacts for Agents/Managers.

Julius specifically has a great search tool, making it easy to add filters and get really specific with the criteria and generating helpful results.

It's a bit expensive, and it isn't a tool that we lean on for campaign management.

Customer service is amazing, they are always available via email and phone call to troubleshoot any issues or answer any questions.

Very useful search and campaign tracking functionality. It's helpful to be able to search for influencer stats such as engagement rate, audience demographic, brand partnerships, etc. so we can correctly decide if they are worth the investment.

Sometimes the influencer stats are inconsistent across different influencer marketing platforms, but that could be due to different measurement capabilities.

The account services team serving out account is above and beyond what we see of other vendors. We utilize that communication with "can you do this" questions all the time and our account lead goes through demos with us to make sure we understand how to execute. They will even set up campaigns for us as needed to make sure we are set for success.

We do have to be strategic about limited users for Julius but just upped our logins in the renewal!

The support from our rep, [sensitive content hidden], is invaluable. She is always able to answer our questions with promptness & effectiveness. Having a designated employee helps so much when we run into confusions or any sort of snafu, and julius seems to excel in this area.

I think that the integration to playforms could be clearer - how are you pulling in data? A distinction between paid and organic success would be above and beyond as well.

The metric tracking capabilities are superb and make tracking our campaign very easy. I love the overall display that recaps a campaign as a whole.

Occasionally influencers are not available which makes discovery difficult.

It's been overall a wonderful experience the past 2 years with this platform!

Easy-to-navigate interface and quick and attentive customer service.

Wish the search feature could be more specific.

Ability to easily search Influencers and export data. The data is detailed and outlines talent data our team is seeking.

Seeing more international talent in the tool database would be great. Also having the most up to date Influencer stats available on the tool to avoid discrepancy.

- provides tons of data - very easy search and filtering capabilities - very easy to request custom information - very easy to export a lot of information at incentive

- have to sort through lots of options (since there is so much information available) to find exactly what you’re looking for - can’t easily isolate different social channels’ data (ie, if our campaign is on Instagram those are the only data points we care about)

I think Julius is a great tool to provide high-level insight into the social following of a wide swath of influencers. From providing a bird's eye view of total following to sharing breakdowns of follower demos, it's a great resource is trying to better understand how we are reaching consumers.

I think the biggest short-coming of Julius is really in two areas: One being the different affinity areas within influencer followings, as well as benchmarks/comparative analysis between influencers. It would be really helpful to better understand which influencers pop for a given interest area and for the benchmarks associated with that affinity to be a bit clearer to understand.

Great experience - all of our customer support contacts are wonderful and promptly get back to us with feedback/answers.

Love the data/analytics available for athletes, especially the demographics of their audience on social.

We request new athlete profiles who do not have one set up yet - would love to see these updated/maintained for at least the main sports leagues - NFL/MLB/NBA/NHL/MLS Sometimes we find that one of an athlete's social channels is missing/not connected to their profile

It's perfect for scouting talent based on insights - you're able to target creators with followers from specific regions, with specific age demographics, and creators who have high engagement rates. You're also able to see examples of work they've produced for other brands.

We currently use the tool for the early stages of influencer scouting, then outsource the comms to an external PR agency. Due to the cost of the tool, we've limited the # of users who can access the platform, but ideally we'd love to have our PR agency access HYPR to do comms directly from the platform.

Use it on a daily basis for all talent needs. Super helpful and makes my job a lot easier!

Super easy to search for talent and compare.

Campaign tracking is a bit hard if they're not authenticated, but getting better.

Julius is very user friendly and intuitive to use. I love that I'm able to find partners by filtering through their personal information and data on their audience. This enables me to work with people that are truly going to resonate with my company's users.

There isn't anything I dislike about the software, but I do feel like it's a bit pricey. Since I manage our influencer program, using Julius is a huge way I source partners, but if I had another way of finding influencers, I maybe wouldn't be able to back into this spend level.

I love how easy Julius is to use and navigate around the site. We are almost always about to find information we're looking for within seconds. The breadth of information and insights this service provides is unmatched.

Only annoyance with this software is having to get a code sent to my cell phone every time we try to log in.

Great! overall great product and customer service is fast and helpful

How extensive the talent database is, how in depth the data is, ability to access talent contact info

We don't use it much for campaign management. I also find that sometimes it doesn't have the interest base targeting I'm looking for.

It's super user friendly and I find that pretty much anyone can use it without training.

I wish it was better at recommending talent that I need for a specific concern or campaign. Also, I wish it was more accurate about talent ethnicity.

The influencer/post search tools and contact in formation section.

We wish there was a more user friendly and accurate campaign monitoring system like, Julius.

It's incredibly easy to use and there are so many options to go through you never have to pitch the same people twice.

I wish it was a bit more specific in targeting.

Its user friendly and with a very clear userface

The PDF one can download do not include important elements, such as country splits, brand interests etc. it would be nice to extent the option to personalize what to have in the PDF option

I love how easy it is to use. The UI is straightforward, and it truly couldn't be easier for me to do talent discovery, use the various filters, etc. to find top talent for various campaigns.

Sometimes I'm served influencers whose following counts, ERs, or locations are inaccurate, and about 20% of results have outdated links or "page not found" when reviewing the influencer.

I love that I'm able to find influencers very seamlessly that cater to similar targets and demographics. When sourcing influencers for my agency's relatively niche campaigns, Julius saves me so much time because I'm able to find and vet creators quickly.

There's nothing that specifically stands out other than the fact that there could be more influencers added and I've had few occasions in which I've searched for a creator to analyze their metrics and they aren't there.

Audience demographic is very helpful for our clients. Usually clients get very granular about finding specific audience demos.

Search functionality is difficult to use/does not get as specific as I'd like