--- title: "Pulse Software Reviews, Demo & Pricing - 2026" description: "Review of Pulse Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/directive-pulse-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Marketing Planning Software](https://www.softwareadvice.com/marketing-planning/) / Pulse Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing-planning/directive-pulse-profile/reviews/) # Pulse Review From $19/month Free version Free trial 1 plan Wondering if Pulse is right for your organization? Our Marketing Planning Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews ## Overview Pulse 4.4 [(10)](https://www.softwareadvice.com/marketing-planning/directive-pulse-profile/reviews/) Pricing Starting at $19.00 per feature per month ### About Pulse Pulse is a cloud-based marketing solution designed to help businesses gain competitive insights and analyze industry benchmarks. It helps professionals collect data from multiple sources across different industries and sub-industries, enhancing it with valuable search marketing KPIs such as domain rating, traffic value, ad spend, paid clicks and more. Pulse lets marketers utilize custom research functionality to add competitors and combine SEO and PPC metrics to analyze overall industry performance along with the company's position in it. The solution is available on monthly subscriptions and support is provided via phone and email. Do you work for Pulse? [Manage this product listing](https://www.g2.com/products/pulse-by-directive-consulting/claim_requests/new?auto=true) Wondering if Pulse is right for your organization? Our Marketing Planning Software selection experts can help you in 15 minutes or less. ## Pulse User Interface ## Popular Pulse Alternatives Main Product Pulse 4.4 [(10)](https://www.softwareadvice.com/marketing-planning/directive-pulse-profile/reviews/) Ratings Breakdown - 4.80Ease of use - 4.67Value for money - 4.50Customer support - 4.30Functionality Pricing Starting at $19.00 per month Get Price Alternative Product [Wix](https://www.softwareadvice.com/crm/wix-profile/) 4.4 [(10790)](https://www.softwareadvice.com/crm/wix-profile/reviews/) Ratings Breakdown - 4.46Ease of use - 4.31Value for money - 4.23Customer support - 4.27Functionality Pricing Starting at $17.00 per month Get Price Alternative Product [Semrush](https://www.softwareadvice.com/marketing/semrush-profile/) 4.6 [(2329)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/) Ratings Breakdown - 4.32Ease of use - 4.23Value for money - 4.37Customer support - 4.59Functionality Pricing Starting at $139.95 per month Get Price Alternative Product [Synup](https://www.softwareadvice.com/marketing/synup-profile/) 4.1 [(17)](https://www.softwareadvice.com/marketing/synup-profile/reviews/) Ratings Breakdown - 3.94Ease of use - 4.0Value for money - 4.19Customer support - 3.94Functionality Pricing Starting at $39.00 per month Get Price Alternative Product [monday.com AI Work Platform](https://www.softwareadvice.com/marketing/monday-com-profile/) 4.6 [(6118)](https://www.softwareadvice.com/marketing/monday-com-profile/reviews/) Ratings Breakdown - 4.48Ease of use - 4.28Value for money - 4.43Customer support - 4.45Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) 4.5 [(6256)](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/reviews/) Ratings Breakdown - 4.33Ease of use - 4.18Value for money - 4.38Customer support - 4.41Functionality Pricing Starting at $15.00 per month Get Price ## Pulse Pricing and Plans Starting price: $19.00 per month Free Trial Free Version Basic $19.00 per feature, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Pulse Features - Popular features found in Marketing Planning Budgeting/Forecasting Goal Setting/Tracking Marketing Calendar Media Planning Project Management Roadmapping - More features of Pulse Benchmarking Budget Management Campaign Analytics Campaign Management Competitive Analysis Customizable Reports Data Import/Export Data Visualization Geotargeting Keyword Tracking Reporting/Analytics Spend Management Trend Analysis Visual Analytics Web Traffic Reporting ## Pulse User Reviews ## Pulse customer ratings - Overall rating: 4.4/5 - Total reviews: 10 ### Rating distribution - 5 stars: 6 reviews (60%) - 4 stars: 2 reviews (20%) - 3 stars: 2 reviews (20%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.8/5 - Value for money: 4.7/5 - Customer support: 4.5/5 - Functionality: 4.3/5 --- ### A useful tool for the market research in the digital sphere - Overall rating: 3/5 - Reviewer: Younes B. - Verified reviewer: Yes - Industry: Publishing - Company size: 11-50 employees - Product usage: Used weekly for free trial - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I am very interested in the market research tools, so I give Pulse a try and I didn't regret, except its not-so-complete dataset of companies, the platform give me a lot of useful insights and makes me throw the guess-work for ever! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The product tour that is face you when you are using the tool in the first time, I found it very useful and informative. the other thing is the minimalism in UX that is let you navigate the platform (that contains a more than one tool for market research purposes) very easily. #### Cons Pulse is a new product so its database doesn't contain a lot of companies I were looking for especially those companies in EU zone and MENA. #### Reasons for switching to Pulse Discovering new solutions #### Vendor response Thank you for your interest in Pulse! We are glad you are already getting some useful insights from the platform. To add more companies not currently in our database, a paid membership is required. This will alow you to create your own custom data sets to continually be up to date on those companies you are specifically interested in. Thanks for your feedback! Replied January 2020 --- ### 10/10 Would Reccomend - Overall rating: 5/5 - Reviewer: Kiran G. - Verified reviewer: Yes - Industry: Executive Office - Company size: 10000+ employees - Product usage: Used daily for more than 2 years - Reviewed: April 2021 - Review source details: This review was submitted organically. No incentive was offered The best software you can get for the price. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is quick to learn to use, extremely, helpful, and easy to work with. #### Cons Almost none, actually. Other than the slight inconvenience of having to restart the software every now and then, its perfectly fine. --- ### Lots of other options out there-- my advice would be to steer away - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Broadcast Media - Company size: 10000+ employees - Product usage: Used other for free trial - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 2/5 - Functionality: 3/5 #### Pros I was on the free trial and did not enjoy anything. #### Cons I don't believe this Directive Consulting is on track to innovate. Something like SpyFu has been around for much longer and is constantly improving. #### Vendor response Your feedback is deeply appreciated! With Pulse, you can save hours of research that would previously require several platforms, as well as save money with the reduction in software fees. Additionally, the organization of data into different industries and sub-industries helps users understand the big players, and up-and-comers they may not yet know about, but need to be aware of. With other tools on the market, you are limited to 3 comparison companies at a time, where with Pulse, you can create a custom dataset with up to 10 companies, giving you quick and hyper-relevant insights. We hope this information helps clarify any misunderstandings you may have had with Pulse. Replied January 2020 --- ### It makes my work simple - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Telecommunications - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The ease of use. Almost everyone can get familiar with Pulse within minutes and start using it. For me Pulse is cheap, and a better way to organize my work. #### Cons For now, I am satisfied, so none! But it needs to add a few functionalities in order to improve the overall flow. --- ### Love their scoring model - Overall rating: 5/5 - Reviewer: Brendan H. - Verified reviewer: Yes - Industry: Design - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I appreciate the sheer amount of data they have available (over 25,000 companies) #### Cons Right now, it's updated monthly, versus daily or weekly. It's still great data, and I assume this frequency will increase in the future. --- ### Directive Pulse - Good First Start - Overall rating: 3/5 - Reviewer: Christopher P. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used other for free trial - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros Pulse has a straightforward interface for identifying influencers. Easy to use, easy to understand. #### Cons Inaccurate for larger companies and domains within a vertical. For example, in assessing Amazon's AI capabilities, it pulls in statistics for the entirety of Amazon.com, which is wildly inaccurate. #### Vendor response Thanks Christopher for taking the time to review. Pulse is not meant to identify influencers, but rather understand your company's search marketing standing in your respective industry. This can help identify opportunities, as well as areas for improvement. To your comment about Amazon- a subdomain of Amazon isn't being indexed as you described on the market just yet. Hope this clarification is useful, thanks again for your feedback! Replied January 2020 --- ### The best software - Overall rating: 5/5 - Reviewer: Lahcen O. - Verified reviewer: Yes - Industry: Leisure, Travel & Tourism - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: January 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My experience was very great and smooth #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The flexibility and smoothness Light and quick #### Cons Nothing specially I liked the whole software --- ### Benchmarking for my Industry - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used weekly for less than 6 months - Reviewed: October 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review. I like the platform. It is easy to use, I find it handy in my reporting, and customer support has been good. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Showing what competitors are doing is always the best way to get buy in from my clients. With this tool I can show my clients what the benchmarks are for SEO and PPC spend in order to get them to buy in more to my strategy. #### Cons Desktop experience is good, but they still need to work on their mobile experience. --- ### Not a bad product, but needs elaboration - Overall rating: 5/5 - Reviewer: Jerry Z. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 51-200 employees - Product usage: Used other for free trial - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Hard to find use cases that can help explain why you had to buy this product from superiors to bring value that exceeds the cost. #### Cons Not much. Needs some use cases that can explain why it was worth the purchase #### Vendor response Thanks for the great feedback Jerry! Pulse organizes data from 25,000+ companies across 50+ industries and 800+ sub-industries. The platform enriches this data with valuable search marketing KPIs such as domain rating, keywords, traffic value, estimated ad spend, and more. Marketers are now empowered with competitive insights in seconds, which would have previously required several platforms, hours of research, and a number of software fees. All the data is compiled into one, neat, database at one low cost. This makes tracking competitors and industry KPIs quick and easy. Replied January 2020 --- ### Good app for competition analysis - Overall rating: 4/5 - Reviewer: Aditya D. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for free trial - Reviewed: December 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Trying to understand industry benchmarks and competitor performance. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros level of details made available and the insights presented is fantastic #### Cons WIsh there was more data available about the companies. The ability to add custom company would be a nice add-on. #### Vendor response Thank you! We are glad you are finding the platform useful thus far! Good news; with a paid membership, you are able to add in custom companies not yet in our data set to take a look at key company KPIs! Replied January 2020 --- Showing 1 - 10 of 10 Reviews [See All Reviews](https://www.softwareadvice.com/marketing-planning/directive-pulse-profile/reviews/) ## Other Top Recommended Marketing Planning Software [Wrike](https://www.softwareadvice.com/project-management/wrike-profile/) **4.4** (3041) Recently recommended **8** times [Smartsheet](https://www.softwareadvice.com/project-management/smartsheet-profile/) **4.5** (3557) Recently recommended **6** times [Trello](https://www.softwareadvice.com/project-management/trello-profile/) **4.5** (23622) Recently recommended **0** times [Jira](https://www.softwareadvice.com/project-management/atlassian-jira-profile/) **4.4** (15490) Recently recommended **0** times Stuck Between Options? Our experts can help you compare Pulse with other top options, so you can find the best fit for your needs. ## See what companies are saying about Software Advice