HubSpot Marketing Hub

RATING:

4.51

(5448)

About HubSpot Marketing Hub

HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing Hub helps companies of all sizes create a web presence, convert online traffic into leads that can be tracked and nurtured and analyze prove your true marketing ROI. Marketing Hub is built to serve B2B and B2C customers in a variety of segments, including software, technology, accounting, construction, retail, real estate and more. Marketing Hub offers a variety of solutions to attract more visitors, convert more leads, close more deals and ultimately delight more customers. With integrated blogging, and content creation tools you can creat...

HubSpot Marketing Hub Pricing

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $45 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

Starting price: 

$45.00 per month

Free trial: 

Available

Free version: 

Available

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HubSpot Marketing Hub Reviews

Overall Rating

4.51

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4

Functionality

4.5

Showing 1 - 5 of 5,203 reviews

Scott

Company size: 11 - 50 employees

Time used: More than 2 years

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

August 2022

Best CRM and Marketing System By a Mile

User Profile

Dave

Verified reviewer

Company size: 51-200 employees

Industry: Non-Profit Organization Management

Time used: More than 2 years

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

December 2020

The step up for when you're getting serious

I've worked with Hubspot as an individual, with a large multi-national company and a medium-sized non-profit. I would say that most solopreneurs should probably stick with MailChimp or MailPoet. When you have a good budget for marketing, definitely consider a move to HubSpot. I've also used Pardot by SalesForce and it's very comparable. I believe Hubspot is easier in the beginning than Pardot, while Pardot has better connectivity to outside systems (like SalesForce, of course).

Pros

Hubspot is amazing, with great tools for list building, segmentation and email marketing. The process for building emails is easy and enjoyable and the workflow automation is a breeze. I've used MailChimp and Pardot and Hubspot is very different from either of those. Hubspot is for the company that's ready to up their marketing game to the next level while still being simple enough that your team can be onboarded and working quickly.

Cons

I'm not really a fan of the blog and landing page functionality and i really think you should do those on your own website and then tie them into Hubspot, which is fairly simple to do. Also, when you get into "Deals" and integrating sales and reporting from other systems, the simplicity goes out the window. It can still be done, but it's not as easy as the email marketing functionality. Also, Hubspot has its own language and terminology, so it can be a bit confusing until you get used to it.

Reasons for choosing HubSpot Marketing Hub

In both cases where i was involved in the choice, it primarily came down to budget. The first instance, Pardot wasn't as built out as it is now (that was a few years ago and my memory might be fuzzy) but they are definitely a viable option now.

Stacey Van

Company size: 1,001-5,000 employees

Industry: Airlines/Aviation

Time used: More than 2 years

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

2

FUNCTIONALITY

5

January 2023

My Comprehensive HubSpot Marketing Hub Review

Overall, HubSpot Marketing Hub is an excellent marketing platform that offers an abundance of features and tools to help marketers reach their goals. It is intuitive, comprehensive, and user-friendly.

Pros

HubSpot Marketing Hub is incredibly user-friendly and makes creating and managing campaigns a breeze. The reporting features are extremely comprehensive and allow for detailed analysis of customer behaviour.

Cons

Although the features are comprehensive, the setup process can be a bit overwhelming and there is a steep learning curve.

Reasons for switching to HubSpot Marketing Hub

HubSpot Marketing Hub stands out from its competitors with its comprehensive suite of features and tools, robust customer relationship management, and powerful analytics. It is the perfect choice for any marketing team looking to maximize their efforts.

Rosetta

Company size: 11-50 employees

Industry: Education Management

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

November 2022

Good Marketing Tool If You Have Good Budget to Spend

Some random issues appeared while using it and some glitches too were felt. Overall we are happy with its trial subscription

Pros

A great email marketing tool that has plenty of templates for various categories plus the drag and drop feature is easy. The optimized time for sending newsletters is accurate and has the most open rate during that time.

Cons

The spam rate at the initial stage was higher for our newsletters. Some optimization was needed and it improved after that.

Amy

Company size: 11-50 employees

Industry: Construction

Time used: Less than 2 years

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

December 2022

Hubspot Marketing Hub

Extremely pleased with the daily ease of use, prompting and automation. More on boarding/accountability would be beneficial.

Pros

Everything is in one place and integrates with the website and social platforms

Cons

The vastness of it, hard to keep on track of everything that it can do. Quality data in can be difficult with a small business.

Reasons for choosing HubSpot Marketing Hub

Pricing, Marketing Component, flexibility between Hub packages

Reasons for switching to HubSpot Marketing Hub

More functionality, Marketing Hub

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