About MRMcentral

MRMcentral is a comprehensive, marketing resource management and collaboration solution designed to improve the efficiency and effectiveness of marketing teams for the maximum utilization of their most important resources: time, money and content.

MRMcentral is made for marketing teams and agencies that want the benefit of multiple features in one comprehensive tool. It is a combined project, resource and financial management system for marketers.

MRMcentral features include project management, collaboration, resource management, capacity planning, online review, markup and approval, budget planning and expense management, media asset management and calendar integration with approvals, projects, tasks and events.


Supported Operating System(s):

Web browser (OS agnostic)

17 Reviews of MRMcentral

Average User Ratings

Overall

4.71 / 5 stars

Ease-of-use

4.5

Value for money

5.0

Customer support

5.0

Functionality

4.5

Ratings Snapshot

5 stars

(13)

13

4 stars

(3)

3

3 stars

(1)

1

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 17 results

October 2020

Adam from Desinfectly.care

Company Size: 2-10 employees

Industry: Health, Wellness and Fitness

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2020

Essential to our Marketing Operations

Perfect value for money. Super good customer support.

Pros

Our backbone tool for collaboration with our international distribution partners. This helps us to allocate resources, make assets available, localize assets, and have a streamlined collaboration.

Cons

Could have a bit more visualization features.

Reasons for Choosing MRMcentral

Value for Money. The best match to our needs.

Response from BHTU

Replied October 2020

Thank you, Adam!

April 2020

Athanasios from Deutsche Hochschulwerbung und -vertriebs GmbH

Company Size: 11-50 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2020

Perfect Approval and Task Management Platform

It really helped to have one platform to house all the jobs and route them to all the different departments and that improved things across our customer base.

Pros

Gathering feedback and approval for marketing/advertising projects can be time consuming, especially in the agency business. We needed a single platform that everyone would adopt, and that’s why we gave MRMcentral a try. In the end, MRMcentral proved to be a powerful, user-friendly tool that increased efficiency and reduced headaches.

Cons

Nothing specific. While we have started, the UI was a bit outdated, but the latest UI overhaul fixed this.

Reasons for Choosing MRMcentral

MRMcentral is clearly best value for money.

July 2019

Hassan from TBWA/RAAD/BCOMAD

Company Size: 11-50 employees

Industry: Graphic Design

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Customer support

4.0

Functionality

3.0

July 2019

Software Evaluation

Workflow is well organized, yet we face complications in reviewing and previewing within uploaded projects

Pros

Notifications, Project Discussions, Actions, Project Schedules, New Discussion Area

Cons

Preview of the uploaded files, logging out after a short time, creating a report is inaccurate, searching for archived projects

Reasons for Choosing MRMcentral

Subscription fees is more flexible

September 2019

Anonymous

Verified Reviewer

Company Size: 501-1,000 employees

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

September 2019

Great collaboration software

Before MRMcentral, our department did not have a centralized collaboration system and some projects entailed illegible handwritten and scanned markups. MRMcentral helped eradicate our previous inefficient collaboration process with its seamless and easy-to-use software.

Pros

Ability to collaborate between multiple departments and have documented due dates, timestamps, timelines.

Cons

Unable to mark up word documents, web pages, videos

Reasons for Switching to MRMcentral

Another division was using MRMcentral

December 2019

Deborah from One Nevada Credit Union

Company Size: 201-500 employees

Industry: Financial Services

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

December 2019

Glad to be back!

Pros

There are many workflow/productivity software platforms out there at all price points. What virtually all of them lack is complex task schedule management and collaborative markup/approval processes. MRM Central has both. It takes a bit of time to get this platform setup for your team's workflow, but once it's setup, it works great! I used this software several years ago before IBM bought it. IBM did nothing to advance it so I'm glad it's back with its original company and back on the market.

Cons

There is a bit of a learning curve for the team to learn this software, but nothing out of the ordinary. Getting the Help tool back up and running in the platform would be a big help.

Reasons for Switching to MRMcentral

Asana, and other tools like it, just don't have the workflow scheduling and review/mark-up tools that MRM Central has.