---
title: "NinjaCat Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of NinjaCat. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if NinjaCat is a good fit for you!"
source_url: "https://www.softwareadvice.com/marketing/ninjacat-profile/reviews/"
page_type: "reviews"
language: "en"
---

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NinjaCat Reviews

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Reviews

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# NinjaCat User Reviews

## Reviews summary

- Overall rating: 4.4/5
- Total reviews: 89

### Secondary ratings

- Ease of use: 4.2/5
- Customer support: 4.6/5
- Value for money: 4.2/5
- Functionality: 4.2/5

### Rating distribution

- 5 stars: 45 reviews (51%)
- 4 stars: 36 reviews (40%)
- 3 stars: 6 reviews (7%)
- 2 stars: 2 reviews (2%)
- 1 star: 0 reviews (0%)

### Most mentioned pros

- Ninjacat has been a very easy reporting software to understand, their interface allows for a huge amount of data manipulation without having much knowledge of data engineering
- It allows you to have all the necessary data about the market in one place, it has pretty good functionalities, just having default models and graphs makes everything just easier when we want to use it and it presents almost no difficulties.
- Overall a very user-friendly experience.

### Most mentioned cons

- Consistently, reports did not generate in full or did not generate correctly.
- The biggest problem is the loading times.

## NinjaCat customer reviews

Showing reviews 1-25 of 89 (page 1).

### NinjaCat's capabilities stomp the competition

- Overall rating: 5/5
- Reviewer: Laura (.
- Verified reviewer: Yes
- Product usage: Used weekly for less than 6 months
- Reviewed: February 2018
- Review source details: This review was submitted organically. No incentive was offered

NinjaCat saves us time and money on client reporting.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The interface is so simple and straightforward, everyone on my team was able to pick it up and run with it. The on-boarding process for NinjaCat was extremely helpful. We had dedicated support who helped me through every step of getting our new dashboards up and running. Overall, they have saved us money and lots of time when it comes to client reporting. We couldn't be happier.

#### Cons

Right now the system pulls data with real time API calls which causes a delay in the data population. This is my only complaint but I know they are working on a data warehouse and will roll that feature out soon.

---

### An Intuitive Platform For Reporting, Monitoring, and Call Tracking

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overally, NinjaCat is an incredibly valuable tool that I use every day. It helps me to keep things organized and keep track of all of my PPC accounts. NinjaCat makes reporting easy, and I expect that it will continue to grow and improve as time goes on.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 4/5

#### Pros

NinjaCat has grown quite a bit since our agency first started using it. It used to be more of a reporting and monitoring platform, but now we're able to use it to track and report on calls more easily, and it makes integrating call leads into Google Ads easy. I couldn't imagine keeping track of countless PPC accounts on Google, Facebook, and LinkedIn without the customizable reporting tools NinjaCat offers. It makes it easy to see where our budgets and leads stand at a quick glance. The ability to easily compe data to other date ranges has been an essential part in allowing me to view seasonal trends or prioritize client accounts. Lastly, we're able to share our custom dashboards with clients, and we're also able to automate reports, which really helps with efficiency.

#### Cons

There are a few minor inconveniences that we've learned to adapt to while using NinjaCat. One is that monitoring dashboards are not updated in real time. So, data you or a client is seeing is only accurate up to the previous day. We've also had some issues where failures in the system were not reported to us in a timely manner, and it led to calls failing to be imported into Google. Their customer support team was very accomodating, but our agency would have appreciated advanced notice of the changes they were making in order to accommodate the unexpected issue. Oh, and there's no "undo" option when creating custom dashboards.

---

### Good software, however, missing a couple of important features

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Product usage: Used daily for more than 2 years
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Automated reporting, ability to incorporate all of my marketing sources under a single dashboard.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Easy to setup, easy to read reports. Clients enjoy the dashboard and in depth reporting thats available.

#### Cons

you only have two sources available in the dashboard. Tapclicks allows you to integrate every source in to the dashboard for clients. 24 hours delay is really bad.

---

### Great product, great customer support

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

NinjaCat has many great features that clients love, and the team at NinjaCat is very helpful and responsive in helping tailor the service for our needs.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It is easy to set-up, and easy to use. The interface is easy to navigate, and looks great for clients.

#### Cons

The product is always being updated to include new features, which can sometimes cause existing features to stop working. The support team is always very helpful, and resolves the issue quickly.

---

### Great reporting tool for digital marketers

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Product usage: Used daily for less than 6 months
- Reviewed: May 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

My clients always want to see all information in a single, easy to read report. NinjaCat offers exactly that. I can set up all of my paid campaigns (PPC, Facebook, Linkedin, etc) in a single report to send to my clients with ease and information transparency.

#### Cons

Onboarding is time consuming, and quite a big expense of time - three 1-hour sessions to get fully onboarded. There are a lot of features and great functionality, but I typically prefer a tool that I can log in and play around with, rather than doing 2 workshops to get my team set up. It's nice that exists, but it is time consuming, would be better as a 1 hour webinar.

---

### Solid reporting platform. Very customizable.

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Company size: 11-50 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

One report that integrates all our data sources.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

Flexibility to integrate with virtually any data source we have (except SnapChat - get with it SnapChat!). New features rolling out monthly.

#### Cons

Some features discussed in our original sales call with them have yet to become actual live features. It wasn't 100% transparent what was still in development which has caused us some issues thus far. Also the templated reports are kinda limited so to get your full value you definitely want to create your own templates. This might be a daunting task for those not interested in analytics and math.

---

### We tried to use Ninjacat for automated reporting. It did not work for us despite months of trying.

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Company size: 51-200 employees
- Product usage: Used other for less than 2 years
- Reviewed: June 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We had a few reports working automated from it that sent to our clients, but they were not better than the reports we were manually making ourselves.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

I felt like it had a lot of power behind it, to pull in data from different APIs and present it in a customizable way. Support was very responsive and helpful.

#### Cons

But the interface was a bit clunky, setting up new reports took a long time, it couldn't pull in data from all the sources we needed.

---

### We started using Ninjacat after being fed up with the process of creating reports manually.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The platform is fairly customizable to any needs we or a client may have. Templates are easy to create and it's helpful to be able to use one template for multiple clients/reports just by toggling between them. The integrations work seamlessly and there are plenty of metrics and dimensions to choose from. If a particular dimension is not available, it's helpful to calculate custom dimensions. If you have a basic understanding in the platforms you're integrating, Ninjacat should be fairly easy to understand.

#### Cons

The process of scheduling reports is a little more complicated than I would like. Therefore we haven't used that feature much. It would also be helpful if the interactive dashboard had the ability to compare metrics to prior period/year. This feature is still in beta at the time of this review so hopefully that function will be available in the future.

---

### Ninja Cat

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: November 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

NinjaCat is great for businesses.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 5/5

#### Pros

I love how it provides one interface for everything I need with easy access.

#### Cons

I have found nothing I do not like about this software.

---

### A good marketing manager

- Overall rating: 5/5
- Reviewer: Ing. Ind. Manuel N.
- Verified reviewer: Yes
- Industry: Machinery
- Company size: 2-10 employees
- Product usage: Used other for free trial
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Well-presented marketing reports help visualize digital campaign results for our products.

#### Cons

I would like to have a more personalized initial contact not the Catbot

---

### NinjaCat is a mission-critical element to the success of my PPC management business!

- Overall rating: 5/5
- Reviewer: John P.
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2017
- Review source details: This review was submitted organically. No incentive was offered

Cost savings. Time savings. Better reports. Keep my clients up-to-speed on performance at any point in time. Increased client retention. Happy customers :)

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Saves us LOTS of time and money to develop reports while keeping my clients apprised of their PPC campaign performance at any time.

#### Cons

It's lost some of its white labelings over the years as some of our clients have inquired about the dashboard by the NinjaCat name rather than the original myppcreports name.

---

### Simple and User-Friendly, but Somewhat Limited in Design and Integrations

- Overall rating: 4/5
- Reviewer: Emma K.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: March 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

NinjaCat allows us to put all of our data and reports in one place so we can present to our clients the status of their programs. It is very simple and easy to use for everyone, but may not be as efficient as other reporting tools that integrate with other sources and therefore update automatically.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 4/5

#### Pros

I liked that NinjaCat could easily display your data in scorecard, graph, table and other forms. A specific nicety that this reporting tool is capable of is creating a custom metric/scorecard that allows you to blend/add data from two different sources. I know some other tools don't allow this.

#### Cons

This tool is somewhat limited in what it offers in terms of design elements and integration abilities. There are not a lot of styling options to choose from. As for integrations, we had to put much of the data from our tools in spreadsheets that we'd connect to NinjaCat versus having them directly integrate with each other. This means we have to continuously and manually update the sheet every time we want to see data from a new time frame.

---

### Great product that offers a lot of value for marketing agencies

- Overall rating: 5/5
- Reviewer: Ryan B.
- Product usage: Used daily for less than 2 years
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

NinjaCat offers various integration options plus the ability to customize, not only what data is pulled in, but how each page of the report looks and feels. Plus the ability to schedule out and email reports automatically is a time-saver.

#### Cons

Somewhat of a learning curve with some of the integrations, like changes and updates to Google Sheets data, can add some manual time to creating reports.

---

### Consolidating our analytical needs for client reporting is a HUGE time saver!

- Overall rating: 4/5
- Reviewer: Ryan F.
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

The biggest benefit is saving time running large reports from different departments of the company. Giving our clients a professional, well rounded report that gives them the answers to 99% of their questions makes us very happy to have selected this software.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Once set up properly, with the help of their fantastic customer service, it's as easy as clicking a button for a very professional report to edit and export. There is virtually no limit to the amount of detail and customization you can have in these reports. Consolidating multiple different data sources, for one client, into a single report, couldn't be easier to set up and has saved our team many hours of valuable time. The NinjaCat team is constantly pushing out new features and updating it's users along the way. Their support forum is regularly checked and if someone has a recommendation, their team updates that thread as soon as they can which is VERY helpful and appreciated.

#### Cons

The tedious part is getting the template exactly the way you need it before running. After running, you are able to edit the report's wording and add notes. But if you need to change a data statistic or edit a graph's timeline, you need to go back to the template, edit, and then run the report again.

---

### Ninja Review from Conversion Logix

- Overall rating: 4/5
- Reviewer: Kasie C.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: January 2021
- Review source details: This review was submitted organically. No incentive was offered

Great experience! Not a ton of complaints, but it just didn't have all the components we needed.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Easy to pull in data from Facebook, Google Analytics, YouTube, and all the other media products we work with. Setup for new clients was easy as well.

#### Cons

Navigating through the dashboard was difficult at times and fairly slow to load in comparison to other products I have tried.

#### Reasons for switching to NinjaCat

Cut costs. We ended up going back to TAP.

---

### NinjaCat Review

- Overall rating: 4/5
- Reviewer: Frankie P.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used weekly for less than 6 months
- Reviewed: November 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Although this software is mainly used by advertising agencies. I use it to help with my internal marketing campaigns that I run for my e-commerce store. The reporting and call tracking has been essential to helping me retain customers and see what is and isn't working.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Great for PPC and SEO reporting. Helps provide daily insights into campaigns to measure results. Love the call tracking feature that records calls and provides metrics.

#### Cons

Sometimes I run into issues with the reporting. Other then that nothing to complain about. Does what I need it to do.

---

### NinjaCat is easy to use and offers great service!

- Overall rating: 5/5
- Reviewer: Amanda F.
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Automated reporting that looks great, is easy to use and cost effective.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The technical support team is always improving the features so we can use it more frequently. Also, it is a flexible platform and well worth the cost.

#### Cons

It can take a bit of time to create a new report because of all the options. There are a lot of widgets to go through, even when you start with a template.

---

### Favorite aspects of NinjaCat have been customization of the product and the customer service.

- Overall rating: 5/5
- Reviewer: Michael W.
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Fully customizable reporting software, white-labled dashboards and regular updates that are curated from user suggestions have been wonderful.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Customization capabilities. We can truly make it all our own. The support team is extremely helpful and responsive.

#### Cons

Setting up new templates from scratch can be a tedious process. Maybe having a more robust set of user-generated templates for use could help save time. Pricing is not bad in comparison to competitors, however Google is starting to release comparable products that are free.

---

### Wanted a more dynamic and visual reporting platform and we got it!

- Overall rating: 4/5
- Reviewer: Melissa L.
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

efficiency and improved viewing/reporting experience for clients

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Look and feel of reports is great. Ability to customize is great. Love that we can isolate metrics that we need to report without taking a catch-all approach to data measurement.

#### Cons

No undo button. Is very very tedious to set up. The UI could have many more efficiencies built in (i.e. keyboard shortcuts, undo button) and there are occasional issues with bugs and changes not being captured right away. Improvements to UI, keyboard shortcuts, and the ability to group changes to create efficiencies would really improve abilities.

---

### Allows our agency to easily complete reports in a timely manner.

- Overall rating: 4/5
- Reviewer: Richard T.
- Product usage: Used weekly for more than 2 years
- Reviewed: April 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The ease of reporting. The fact that we can combine reporting for adwords, analytics, facebook, linked is well worth it.

#### Cons

I would like to combine multiple adwords accounts onto 1 report and it is not easy to accomplish this.

---

### View all your marketing data on one platform

- Overall rating: 4/5
- Reviewer: Paolo M.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: June 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It is very useful to see big picture trends and reports from all your marketing data.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Streamline all your marketing data on one platform, you can spot trends a lot easier as well as bottlenecks.

#### Cons

Connecting multiple users from one account can be tricky so can integrating data from certain platforms but support is very helpful.

---

### Great Reporting Software!

- Overall rating: 5/5
- Reviewer: Alex P.
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: March 2017
- Review source details: This review was submitted organically. No incentive was offered

The digital agency I work for relies on Ninja Cat reports for most of our SMB and Enterprise level clients. Ninja Cat is easy to use, looks great, highly detailed, and has great customer service/support.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

User friendly, reliable.

#### Cons

Social reporting could be improved, but I understand that Facebook interface is hard to work with.

---

### Excellent product, hugely time saving and value add for clients. highly recommend

- Overall rating: 4/5
- Reviewer: Matthew K.
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Time savings & better looking reports for clients.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Saves huge amount of time to focus on actionable recommendations for clients rather than building reports.

#### Cons

Some restrictions with date ranges to achieve exactly what I'm after 100% of the time but all feature requests have been listened to and implemented extremely quickly so I'm sure this product will keep on getting better and better.

---

### Pretty good piece of reporting software especially on multi-platform reporting

- Overall rating: 4/5
- Reviewer: Sam K.
- Product usage: Used monthly for more than 2 years
- Reviewed: January 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

Multiple platform reporting - I like you can incorporate Bing and Other 3rd party Call Metrics. API development could be improved for UK/EU market

#### Cons

Limited Reports - need something along the lines of a Custom report similar to that available on Analytics - where you can specify specific dimensions and metrics

---

### Excellent Customer Service & Reports

- Overall rating: 5/5
- Reviewer: Krystal L.
- Product usage: Used unspecified for unspecified
- Reviewed: March 2017
- Review source details: This review was submitted organically. No incentive was offered

Our company has been using NinjaCat for a little over a year now. Our experience is nothing less than amazing. They are always very helpful, and very punctual when it comes to HELP!! If they don't have the answer right off hand, it is in no time that they find the answer and get back to us quickly. Customer support representative has a great personality and very knowledgeable, which makes it super easy to call for help when needed! I would recommend NinjaCat to any business looking for amazing reports and great service!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

## More reviews

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NinjaCat Reviews, Pros and Cons - 2026 Software Advice